打造亞州第一的 Growth Marketing 學校,讓更多公司和行銷人才應用 Growth Marketing 和行銷科技。
Company Description
Growth Marketer Academy是亞洲第一家成長行銷學校,已幫助超過2000名行銷人員和創業家。我們於港台兩地舉辦線下的成長行銷實戰營 (Growth Marketing Bootcamp),也舉辦了首個線上實戰營讓亞州的行銷人員參與。除此之外,我們舉辦成長行銷大會和專為行銷人員而設的聚會,也為不同組織包括跨國公司,上市公司,孵化器等提供各種培訓。
我們的使命不僅是將人們轉變為數據驅動的成長行銷人員,協助公司推行成長行銷,還希望為亞州的成長行銷人員建立互相交流的社區。
我們的總部位於香港,台灣及馬來西亞為分支機構,另外也在雅加達,馬尼拉,新加坡等地舉辦行銷人員的活動。
Growth Marketer Academy is the 1st growth marketing school in Asia which has helped 2000+ marketers & founders in Asia. We have organized offline Growth Marketing Bootcamp in HK & TW, and also online bootcamp for marketers in Asia. Besides, we organized Growth Conferences & also various training for different organizations including MNC, listed co, incubators etc.
Our mission is not only to transform people into data-driven growth marketers and help the companies to adopt growth marketing but also to build the growth marketer community in Asia.
Our headquarter is in HK with branches in Taiwan & Malaysia. We organized marketer meetups in Jakarta, Manila, Singapore etc.
理念
★Get Shit Done 解決問題
GMA does things that do not scale and we’ll do whatever it takes to solve the problem and delight our community.
★Getting Better 變得更好
We should stay humble and keep learning in order to be a better person & a better team.
★Always Driving Change 擁抱轉變
GMA strives to stay ahead of the industry and create the top notch content & training. Driving change & Do something different is our way to achieve it.
“要成為未來30年的行銷總裁,成長行銷是你需要獲得的技能。”
GMA 創辦人 Tim Chan 陳景道曾協助過百個新創、上市公司以及跨國企業進行行銷策劃,包括L’Oreal, Google EYE, Wantedly, TravelZoo 等,在最前線見證科技在行銷的應用,成長行銷的興起。他認為成長行銷人員(Growth Marketer)不再只是矽谷的獨特頭銜,最佳例子是可口可樂也以首席增長官取代了首席營銷官,足可證明成長行銷是未來10年的一個全球性趨勢。
行銷的本質是為了達到業務目標,而不僅僅是為了建立品牌知名度或贏得行銷獎項。傳統行銷人員不善行銷科技,難於以數據作行銷決定,而大多數數位行銷人員則只專注於行銷漏斗的頂部如社交媒體互動、網站瀏覽量等。而成長行銷人員都是能夠以數據驅動的思維,使用行銷科技來提高營銷投資回報率(ROI)的技術營銷者(Technical Marketer)。
我們創辦GMA,就是要協助行銷人員以及公司進行轉型,以技術營銷為進導,推行成長行銷。
Growth Marketing Bootcamp - To transform any person into data-driven marketer to build & track funnel by marketing tech
https://www.growthmarketer.academy/taiwan/bootcamp
Growth-related training for corporates & organizations - We tailor-made growth-related training for MNC, listed companies, incubators, universities etc
Growth Marketing Community (City Chapter) - We hope to build growth marketer community in Asia. Already kickstarted the 1st event in SG, TW, Philippines, Indonesia, HK.
《Benefit》
Growth Marketer 網絡:認識到我們來自不同新創的Growth Marketing Trainers (e.g. Klook, Skyscanner, DJI, Facebook, Ahrefs etc)
創業者網絡:我們是AppWorks加速器的培育團隊,你在GMA可認識到上千個優秀創業者。
香港總部:不定期員工聚餐、Team building活動、免費機票到香港總部交流機會!
國際化的環境:GMA在2020會進入港台以外的東南亞市場,加入GMA你會有最好的成長環境和舞台
培訓:內部培訓外,也可從我們所訂閱的線上課程平台學習新技能
穿著:穿上你覺得最舒適的衣服上班,如在家中一樣
假期:正職員工享週休2日、到職即享1年10天特休
Network: Access to the top growth community & also AppWorks community (as we are one of the incubated companies)
Dress: Wear anything you like to the office – and be as comfortable at work as you are in your own living room.
Knowledge: We support learning. You not only can access to our own training resources but can also access to 100+ external online courses to learn anything new.
[Be the no.1 Growth Marketing School in Asia]
Our mission is not only to transform people into data-driven growth marketers and help the companies to adopt growth marketing, but also to build the growth marketer community in Asia.
We are featured by TVB, Economic Digest, e27, PressLogic, Huffington Post, 遠見雜誌, Startup Greater Asia, Yahoo News etc
Growth Marketer 網絡:認識到我們來自不同新創的Growth Marketing Trainers (e.g. Skyscanner, DJI, Facebook, Ahrefs etc)
創業者網絡:我們是AppWorks加速器的培育團隊,你在GMA可認識到上千個優秀創業者。
香港總部:不定期員工聚餐、Team building活動、免費機票到香港總部交流機會!
國際化的環境:GMA在2020會進入港台以外的東南亞市場,加入GMA你會有最好的成長環境和舞台
培訓:內部培訓外,也可從我們所訂閱的線上課程平台學習新技能
穿著:穿上你覺得最舒適的衣服上班,如在家中一樣
假期:正職員工享週休2日、到職即享1年10天特休
Network: Access to the top growth community & also AppWorks community (as we are one of the incubated companies)
Dress: Wear anything you like to the office – and be as comfortable at work as you are in your own living room.
Knowledge: Access to 100+ online courses to learn anything new.
We are a startup with a lean structure & small team.
Instead of splitting the job as per region, our HK, TW & Malaysia team collaborate closely together. You have to get used to communicating with teammates outside your city via Slack, Video Conf & Effective Writing frequently.
Short Term Plan
To build our presence in Malaysia & 1 more SEA city in 2020.
Long Term Plan
Be the no.1 growth marketing school in Asia in 3 years.