About the Opportunity
We’re seeking an innovative Marketing Director to lead the marketing strategy for our media platform, software products, metaverse initiatives, and the 3D internet space, all aimed at serving the global community of creators, YouTubers, and gamers..etc. This role will support our Viverse BU by identifying and implementing high-impact business growth opportunities, setting and tracking ambitious goals, and executing strategies that align with our vision of empowering digital creators and users.
Key Responsibilities
• Utilize data, analytics, and industry insights to shape marketing strategies and inform business decisions.
• Develop, prioritize, and execute marketing goals that fuel our product’s user acquisition and retention.
• Coordinate with both internal and external resources to optimize business initiatives.
• Track, report, and present the impact of business initiatives to senior management.
• Identify, replicate, and scale successful marketing strategies to enhance reach and engagement across our user base.
Qualifications
• Minimum of 5 years in digital marketing, ideally with experience in technology, gaming, or media platforms industry.
• Demonstrated success in leading business initiatives that drive user acquisition, engagement, and retention.
• Advanced analytical skills, including experience with A/B testing, sales metrics, and web analytics.
• Ability to integrate marketing, product, and business perspectives, leveraging an in-depth understanding of user intent to enhance overall performance.
• Skilled in web optimization, lead generation, conversion analysis, and funnel creation.
• Proficiency with growth-hacking tools and automation platforms for campaign execution and monitoring.
• Excellent English communication skills, both written and verbal.
• Thrives in a fast-paced, diverse, and innovative environment.
About HTC
We are committed to building a workplace that celebrates diversity and inclusion. HTC is an equal-opportunity employer, welcoming applicants from all backgrounds, including race, color, ancestry, sex, nationality, citizenship, gender identity, religion, disability, sexual orientation, and more. We promote an environment free from discrimination or harassment across recruitment, hiring, training, promotions, and all employment experiences.
Are you ready to shape the future of digital creativity and gaming? Apply now to join us on this transformative journey.
HTC 致力於將智慧融入生活之中,為全球智慧行動裝置與科技的創新先驅。我們創造的 VIVE Reality,結合 VR、AR、AI、5G、Blockchain 尖端科技,除了持續打造再進化的硬體及軟體,創造出具有絕佳體驗與革命性效能的產品外,也推出對企業、文化、藝術、教育、醫療及娛樂具有深刻意義的內容,呈現令世界耳目一新的成果。 2022 年我們向世界揭示了 VIVERSE 願景,發表 HTC 包羅萬象的產品策略,未來各項創新融合將應用於 VIVERSE 世界中!