Product Development
- Work with BM for NPD direction brief and follow development process.
- Forecast and monitor target achievement.
- Internal cross function management : application for system set up, cross function communication.
- Research: consumer validation
- Time management
IMC Communication & Media plan support
- Work with BM for communication brief and implement.
- Support TVC shooting preparation: coordinate with operation, R&D and creative agency.
- Supervise agency in delivering assigned projects on time with good quality
- Support IMC implement via own digital platform, including online order journey, explore opportunity via CRM, communication via PK App, LINE.
- Time management
Routine maintenance and ad hoc support
- Monthly review and sales tracking
- A&P management and consolidate
- Ad hoc research: triangle test, FGD
- Ad hoc call back set up and result summary.
1. Minimum education requirement
• BA degree in business, communication related education background.
2. Relevant experience and minimum years required
• 1-3 marketing experience, preferably in retailor, food & beverage industry experience.
3. Competence Requirements:
• Experience in ATL/BTL campaign development
• Good analytical skills for research comprehension
• New product development experience is preferred
• A proactive, energetic, and passionate approach to business with strong ownership
• A considerate team player, good communication skills for internal/external support
• Own great attention to details
• Self motivated with good learning attitude
4. Basic skills requirements
• Project management
• Computer: Proficient PC skills (MS Office related applications, especially excel)
• Language: English/Chinese fluently in writing, listening and speaking.
怡和餐飲集團為亞洲領先的餐飲集團之一,旗下經營品牌包括 KFC 肯德基、Pizza Hut 必勝客及 PHD,業務遍佈香港、澳門、緬甸、台灣及越南。怡和餐飲集團營運超過 1,000 家分店,旗下 25,000 多名員工擁抱多元共融,每天均以熱誠與顧客分享美食帶來的簡單喜悅。多年來,怡和餐飲集團不斷力求進步,致力推動人才、創新、協作及可持續發展。怡和餐飲集團為怡和集團成員之一。
詳情請瀏覽 www.jrg.com