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台灣徵才 - Pizza Hut Marketing Assistant Manager/Executive, Side Dish and Dessert

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Job updated 12 days ago
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Job Description

1. Develop annual dessert/side dish portfolio strategy to meet consumer preferences

and trends.

2. Work closely with the Product Development team to innovate and refine

dessert/side dish offerings.

3. Review and optimize product development and launch processes with cross-

functional teams to deliver "One team, One brief, One plan."

4. Oversee PR strategies for promoting dessert/side dish categories.

5. Plan and implement product launch and promotional activities for dessert/side

dish lines.

6. Conduct promotional proposals based on financial analysis for dessert/side dish

categories.

7. Collaborate with cross-functional teams for review and conduct post-promotion

evaluation.

8. Manage agencies to deliver effective communication and insights that influence

consumer perception of desserts/side dishes for business/brand building and

enhancing product image.

9. Supervise promotional campaigns to ensure timely execution and achieve brand

awareness targets for dessert/side dish products.

10. Enhance promotional efficiency to maximize ROI for dessert/side dish

campaigns.

11. Manage consumer insight projects related to dessert/side dish preferences and

act as the contact window for cross-team alignment.

12. Control A&P spending for dessert/side dish categories within budget.

Requirements

1. Minimum Education Requirement:

-Bachelor’s degree in Marketing or Mass Communication required; MBA

preferred

2. Relevant Experience and Minimum Years Required

-2–3 years of experience in FMCG or F&B preferred

-Brand and social marketing experience

-Project management and new product development experience preferred

-High-growth performance with a fast-track record

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1
3 years of experience required
Negotiable
Partial Remote Work
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About us

怡和餐飲集團為亞洲領先的餐飲集團之一,旗下經營品牌包括 KFC 肯德基、Pizza Hut 必勝客及 PHD,業務遍佈香港、澳門、緬甸、台灣及越南。怡和餐飲集團營運超過 1,000 家分店,旗下 25,000 多名員工擁抱多元共融,每天均以熱誠與顧客分享美食帶來的簡單喜悅。多年來,怡和餐飲集團不斷力求進步,致力推動人才、創新、協作及可持續發展。怡和餐飲集團為怡和集團成員之一。

詳情請瀏覽 www.jrg.com

  • 必勝客:必勝客為連鎖比薩領導品牌,提供美味多樣的餐點,賓至如歸的服務,以及創新的品牌經營,這些皆來自於我們對於顧客最佳用餐體驗的堅持。誠摯地邀請您加入必勝客大家庭,期待您能與我們一同成長、共創未來。
  • 肯德基:肯德基身為速食業炸雞的領導品牌,傳承桑德斯上校對炸雞的熱情和美味,堅持使用原塊雞肉及新鮮手作的製作流程,持續優化點餐體驗和提供顧客更好的餐飲品質與用餐環境,歡迎有熱忱的你一起加入!

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HR Manager
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Cake Partner