Online Customer Marketing Manager

Job updated about 23 hours ago

Job Description

Description

The Role:

The Online Customer Marketing Specialist will have the responsibility to develop & grow our E-tail business with the primary focus to improve, innovate and deliver the best-in-class Brand & Online customer experience, which leads to consumers purchasing our products at Logitech Official Stores (i.e. Lazada / Shopee). This role reports to the Head of Online.
 

The key responsibilities include;

  • Planning and defining online activation strategies and creation of execution calendars for key online activities.
  • Lead sales conversion efforts through demand generation campaigns and programs to achieve sales targets.
  • Analysis of sales data to then create, recommend & improve best practice scenarios.
  • Lead collaboration efforts with eCommerce Partners to improve Logitech's brand standing and growth within the e-commerce platforms.
  • Build Logitech’s brand & mindshare with both eCommerce Partners and Consumers by leading standout digital merchandising efforts, digital content, landing pages, search engine and social media activation to continuously acquire digital customers

Your Contribution:

Move fast. Speak up. Decide and own. Drive change. Exceed customer needs. These are some of the winning behaviors you’ll need for success at Logitech. In this role you will:

  • Be a Game Changer. Optimize and grow the online business in the Philippines through innovative and effective digital sales conversion strategies.
  • Closely tie in Online strategy with country revenue and profitability target
     

Your Skills:

For consideration, you must bring the following skills and behaviors to our team:

  • Bachelor’s degree with good academic performance
  • Minimum 5 years of experience in Online sales & marketing
  • Demonstrable experience executing online programs with clear Goals/Outcomes
  • Demonstrable experience using Search Engine tactics and executions to deliver commercial outcomes
  • An understanding of various Social Media platforms and how they can be used to drive a consumer purchase.
  • Solid presentation & negotiation skills and ability to manage relationships across many partners and agency
  • Strong knowledge of market/customer needs with good market analytics skills
  • Can work independently, self-motivated with good communication skills and willing to initiate / explore new ideas
  • Ability to work under stressful environments with extremely short turnaround time
  • Ability to work under ambiguous situations, and demonstrate the ability to define steps to meet goals
  • Skills in Adobe Illustrator and Photoshop is a bonus
  • Experience in FMCG Industry or Online Marketplace Platform (Lazada & Shopee) is a plus

The Ideal candidate should also possess the following personal traits

  • A clear ambition to build a successful career in online marketing
  • Humorous, and ability to laugh away stressful scenarios
  • Passion for technology, music and sports
  • ‘Never say die’ attitude

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About us

Logitech is a world leader in products that connect people in a natural, intuitive way to the digital experiences they care about. We develop our products with a powerful blend of artistic design, surprising science, and innovation-driven by consumer insight. Under a number of different brands, the company offers PC peripherals; cases and keyboards for tablets; equipment for gamers; mobile speakers and earphones for music and sports enthusiasts; devices to make video collaboration simple in the workplace; and entertainment and control products for the home. Join our mission to help the world create, achieve and enjoy more!


Team

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TA Manager
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Logitech HR
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Logitech HR
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Logitech HR

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