海外市場運營 Global Marketing Operations (美國 US)

▍#美圖秀秀 歐美市場行銷團隊擴編中

•如果你對 #照片與影像編輯，有著熱情與想法
•如果你擁有豐富的行銷經驗，並想落實在海外市場
•如果你喜歡關注北美社群話題，甚至能將話題轉變成行銷手段

歡迎投遞履歷加入美圖團隊！
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▍美國市場行銷
•負責美圖秀秀與集團相關產品 #進入市場策略，從了解市場需求（如：市場調研、競品研究）、開發行銷資源（如：美國在地代理商與社群意見領袖）、設計 In-app 活動（如：美圖秀秀站內推廣活動）、規劃站外行銷活動（如：網紅合作推廣 App 功能、Reddit 社群議題操作等），提升產品於北美市場用戶數量與訂閱收入。

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▍必要條件
•擅長依據數據中找出的洞察，並設計進入市場策略
•擅長 In-App 活動企劃、網紅行銷、社群經營、與根據情境探索新行銷作法
•具備管理行銷代理商經驗
•平時有使用影片修圖 App 者
•平時有關注北美社群資訊習慣
•靈機應變能力強
•喜歡快節奏工作與精準溝通工作
•英文讀寫能力佳
•行銷相關工作經驗至少三年以上

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▍加分條件
•具備 App 戶增長相關經驗
•具備北美短期生活、學習、或工作經驗
•對於北美 #攝影 與 #社群熱點 感興趣與敏感度高

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(Based in Taiwan)
•Are you passionate about photo and video editing?
•Do you have solid marketing experience and want to bring your ideas to life in an overseas market?
•Do you love following North American social trends and turning them into creative marketing campaigns?
If so, we’d love to hear from you! Apply now to be part of our growing team!

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▍Responsibility
You’ll be responsible for developing and executing market entry strategies for Meitu in the United States. This includes:

•Understanding market needs through research and competitive analysis.
•Building marketing resources such as partnerships with local agencies and influencers.
•Designing in-app campaigns to promote Meitu's features and attract users.
•Planning external marketing campaigns, such as influencer collaborations, Reddit community engagement, and other etc.

Your goal will be to grow our user base and subscription revenue in the North American market.

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▍Requirements
•Skilled in In-App Campaign Development, App User Growth, Influencer Marketing, and Community Engagement.
•Strong ability to derive insights from data and develop actionable market strategies
•Experience managing partnerships with new marketing agencies
•Passion for and sensitivity to North American trends in photography and social media
•Quick problem-solving and adaptable to fast-paced environments
•Proficient in English (reading and writing)
•Minimum Experience: 3+ years in a marketing-related role

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▍Preferred Skills
•Previous experience in app user growth
•Familiarity with North American lifestyle
•Regular user of photo or video editing apps
•Stay updated with North American social media trends

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If you’re excited about International Marketing, passionate about Photo Editing Apps, and intrigued by the idea of tackling Untapped Markets, we’d love to hear from you!

其他條件 :

- 具備優秀溝通能力
- 多益800以上或其他檢定同等成績；
- 熱愛迎接挑戰，能夠獨立作業、有高執行力
- 市場洞察敏銳，思想靈活能夠結合熱點推廣
- 有APP產品運營、美國市場BD或行銷經驗者，優先評估
- 具備中文/英文基礎溝通能力者，英文優先評估

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- Project management skills with experience in cross-departmental communication and resource integration;
- TOEIC score of 800 or equivalent;
- Strong adaptability and self-drive;
- Previous experience in overseas market user growth preferred.

初試 : 線上

複試 : 實體/線上