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成長行銷經理 Growth Marketing Manager
Job updated 22 days ago
Job Description
1. 規劃 AARRR 成長策略模型，拆解公司目標，定義各階段關鍵指標
2. 定義各流量渠道，打造行銷成長飛輪
3. 挖掘用戶行爲數據，找到用戶的需求與動機、痛點與癢點
4. 優化 Funnel 各層轉換率，優化分群 cohort 資源配置最佳化
5. 季/年度行銷成長專案擬定與執行
6. 行銷渠道預算編列及控管
7. AARRR 成長模型指標監控與分析
8. 負責 Growth Team 人員編制 / 流程優化 / 工作分配 / 教育訓練
Requirements
1. 5 年以上數位行銷經驗，對 Paid Media, Social Marketing, SEO, Growth Hack 思維皆有涉略
2. 精通英文尤佳
3. 重視 Retention >>> Acquisition
4. 熟悉 Google Analytics、Power BI 等分析工具
5. 熟悉基礎 Excel 使用；熟悉 SQL / Tableau / R / Python 經驗加分
6. 對 Paid Media, Social Marketing, SEO, Growth Hack 思維一點也不陌生
7. 對數位行銷資訊、市場趨勢、商業競合分析有高度興趣
8. 對數字敏感，曾修習統計（包含迴歸分析、時間序列、實驗設計等）或資訊資管背景為佳
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About us
RHINOSHIELD is an accessories brand which offers superior protection for its customer's devices.
Established in 2012, and driven by creative ingenuity, RHINOSHILED continues to evolve by seeking out new materials, focusing on sustainability, and being a leader in customization.
As a changemaker in the industry, the reputation of our product technology, like the ShockSpread™ material, makes us stand out from the crowd. Our enviable status has helped us form valuable bonds with both iconic brands, and cool indie artists alike.
Today, RHINOSHIELD has a growing global reach, with products sold across Asia, North America and Europe. Near a million customers have signed up for loyalty and other bonuses via our official website and retail stores, and we cultivate twice this number of followers across major social media platforms.
See more at: rhinoshield.shop
Jobs
Full-time
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Entry level
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1
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700K ~ 1.5M TWD / month
Full-time
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Mid-Senior level
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1
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700K ~ 1.5M TWD / year
Full-time
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Entry level
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1
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700K ~ 1.5M TWD / month