全球社群行銷專員, Global Social Media Specialist, Global Marketing

Job Summary: 

We are seeking a highly creative, organized and detail-oriented Social Media Specialist to support the development and execution of social media strategies aimed at increasing brand visibility and engagement for ViewSonic. The role involves collaborating with cross-functional teams to create compelling content, managing social media campaigns, analyzing performance metrics, and staying updated with the latest social media trends.The ideal candidate should possess a comprehensive understanding of various social media platforms and how to optimize content for maximum engagement.As a Social Media Specialist, you will actively participate in relevant conversations, promoting our products/solutions while providing support to existing and potential customers.
Key Responsibilities:· 

Social Media Strategy: Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification. Create editorial calendars and schedules.

· Social Media Campaigns: Support the creation and optimization of creative social media campaigns to boost engagement, website traffic, and brand awareness.

· Content Creation: Develop, edit, and manage engaging content (including text, images, and videos) that resonates with our target audience. Assist in designing promotional materials and social media templates.

· Community Management: Interact with followers, respond to inquiries, and engage with the online community to foster brand loyalty.

· Collaboration: Work closely with cross-functional teams, including marketing, product development, content and design, to ensure social media aligns with broader business goals.

· Performance Analysis: Track and measure the success of social media campaigns by analyzing metrics and KPIs. Use data-driven insights to optimize performance and content effectiveness, continuously refining strategies based on best practices and key findings.

· Influencer & Key Opinion Leaders Collaboration: Support in giving ideas for influencer content and communicate with industry professionals to create a strong network

.· Regional Collaboration: Support the distribution of content across various regions and assist with workshops to ensure brand consistency in social media materials globally.

· Competitor Analysis: Monitor competitors and provide insights on industry trends.
· Expertise in Education and Business Solutions:Our ideal candidate should have experience in both the education industry and business solutions, as they will be responsible for managing the ViewSonic Education account and other business-related solutions.

Qualifications:· Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related field is a plus.· Experience: 1-3 years of proven experience in social media management or a similar role.

Necessary Skills:· Creative, highly organized, and detail-oriented· Strong communication skills for providing consultations to stakeholders and identifying their needs.· Familiarity with social media platforms like Facebook, X (Twitter), Instagram, LinkedIn, and TikTok.· Knowledge of social media KPIs and tools to analyze performance metrics.· Good multitasking abilities and time-management skills.· Collaborative mindset, with experience working in cross-functional teams.· Proficiency in illustration and video editing is essential.· Some graphic design and video editing skills are required.· Working proficiency in spoken and written English.
Preferred Skills:· Familiarity with social media management tools (e.g. Hootsuite or equivalent).· Experience with content creation and optimization for different social media platforms.· Innovative ideation in creating social media strategies.· Familiarity with editing tools for social media content (e.g. CapCut, Canva, Adobe Illustrator [BC2] ).· Understanding of general digital marketing metrics beyond Social Media.

透過下方連結投遞將會優先審閱

https://viewsonic.teamdoor.io/s/FgfzL3CR

ViewSonic is committed to creating an inclusive and equitable workplace.
We believe in fostering an environment where every individual is valued and respected. Our hiring process is designed to be transparent, fair, and merit-based, ensuring equal opportunities for all candidates. ViewSonic does not tolerate discrimination of any kind, whether based on race, color, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, or any other legally protected status.

If you need any support or adjustments during the application process, please let us know through the application form, and we will ensure a smooth and comfortable experience for you.