James Tandibua (BRG)
Social Media Specialist @3Mongkis | Creative Content Specialist
3 years of total experience in social media management, with 2 years specifically focused on Content Specialist.
Experienced in creative copywriting, content management, partnership, digital marketing, campaign, SEO, and branding. Proficient in content marketing, content strategy, SocialBlade, Sprout Social, Creative Concept, and social media marketing.
Career highlights:
● Drove Instagram client growth by 107%, reach growth by 658%, and engagement rate by 15% through innovative strategies.
● Achieved organic reach of over 700k viewers on a single TikTok content piece, showcasing the ability to captivate and engage audiences across platforms.
● Recognized with awards for creative content strategies and significant impact on brand visibility.
Central Jakarta, Central Jakarta City, Jakarta, Indonesia
Work Experience
Social Media Specialist • 3MONGKIS
- Orchestrated a content strategy for 180k Followers on 3MONGKIS Instagram, and achieving a significant increase of 500k impressions and reach within a concise 2-month timeframe.
- Revitalized a dormant Twitter account, generating 1300 impressions within three weeks through strategic content planning and engagement initiatives.
- Spearheaded the development and implementation of content plans for 3MongkisCatalog, achieving a 50% growth in engaged audience performance in one month.
- Collaborated with cross-functional teams to enhance brand visibility and engagement, consistently meeting and exceeding performance metrics and Innovatively launched and managed a successful YouTube channel, achieving 10,000 viewers in two months.
December 2023 - Present
Assistant Brand Consultant • 4 Ruang Dimensi (Agency)
- Orchestrated successful branding campaigns for diverse clients, including LPDB and Zanpay, encompassing strategic planning, content creation, and consumer behavior research.
- Demonstrated expertise in brand identity development, crafting brand guidelines, unique selling propositions (USPs), and marketing strategies that resulted in enhanced brand recognition and market positioning.
- Proven track record of securing partnerships with 30 KOLs, 5 Micro KOLs, and 25 nano KOLs, leveraging negotiation skills to achieve cost-effective collaborations while maximizing brand exposure and engagement.
- Excelled in navigating the dynamic landscape of social media marketing, consistently delivering innovative solutions and achieving measurable results for clients in various industries.
June 2023 - October 2023
Social Media Specialist • PT. Teman Terbaik Indonesia
- Developed comprehensive content strategies for a diverse range of clients across various industries, aligning content with their specific business goals and successfully reaching +700k TikTok Viewers in one content organically.
- Led a team of content creators, providing guidance and insights to ensure content was on-brand, audience- focused, and content marketing for our audience "Client Sepatureach."
- Collaborated cross-functionally with the design and social media teams to ideate creative campaigns and increased Instagram's +658% reach growth, +107% Followers growth, and +15% ER within three months.
- Executed campaigns and activations (online, offline) and lifted +44k views for one content program, "Let movin' with reach."
January 2023 - October 2023
Content Creator • PT. Teman Terbaik Indonesia
- Created and maintained client content playbooks, outlining content governance (write, brief, copy visual, visual creative design, talent, trend, director shooting), and strategic frameworks, ensuring consistency and alignment with the client's brand voice, client PosAja! & Medevo. id
- Developed and implemented content strategies that align with the brand's goals client PosAja! and increased Facebook pages by +88.798 Growth Reach, Instagram by +159k growth impressions, and 17,5% followers growth within one month.
- Stayed current with the latest trends and features across social media platforms to increase Instagram Medevo. Id. Achieved organic growth of around +70k reach growth and +60k Impression within two months for social media clients organically
September 2022 - January 2023
Marketing Intern • PT. Diza Mitra Corp
- Maintained copywriting, content writing, email marketing, B2C, content marketing, and social media team to consumer insight
- Assisted marketing manager in researching new business opportunities, the advantages and disadvantages of competing companies, marketing strategy, data understanding, identifying market trends, and suggesting the company's marketing goals.
- Designed Email Marketing Greeting Cards and had an oversubscription of Rumahza applicants by 150%; also completed 18 content writing company websites within two months
June 2022 - August 2022
Project Management Intern • KenalTiongkok
• Coordination the creation of monthly project events, starting from planning ideas, compiling the feedback, minutes of meetings, and submitting the assets event according to market needs
• Led event webinars with the success of 130 attendees and over ten media partners.
• Enhanced webinars by providing webinar innovation solutions across the team and two successful seminars within two months
February 2021 - June 2021
Social Media Officer • Info Unpas
-Responsible for publishing and sharing daily content through Instagram copywriting, and handling 20.000+followers
- Increase engagement with corporate partners and bring in new media partners
- Successfully Added 3000+ followers with creative content techniques.
January 2018 - November 2018
Education
2023 - 2023
Belajarlagi
Social Media Organic
2017 - 2021
Universitas Pasundan
Hubungan Internasional
Skills
- Content Creation
- Content Marketing
- Content Strategy
- Content Planning
- Content Management
- Copywriting
- HootSuite
- planx
- socialblade
- Instagram Analytics
- Communication Skills
- VN Editing Video
- CapCut Video Editor
- Social Media Marketing
- Social Media Management
Languages
- Indonesian — Native or Bilingual
- English — Fluent
