Cake Job Search

The Branding Campaign Management is responsible for managing, monitoring, and optimizing branding and marketing projects/campaign. This role acts as the bridge between Management – Marketing – Cross-functional teams, ensuring that brand strategies are executed consistently, on time, within budget, and deliver measurable impact.1.Project Management:Develop, monitor, and update the master timeline for branding marketing projects.Coordinate resources and allocate tasks across internal teams (Marketing, Sales, Finance, Operations, Agency partners).Track progress, control budgets, report risks, and recommend corrective actions.2. Strategic branding:Develop and consolidate branding plans aligned with corporate strategy.Oversee the execution of brand strategies in line with top management direction.Ensure all branding and communication activities align with brand guidelines and long-term positioning.Collect data, analyze project KPIs (SOV, brand health tracking), and recommend improvements.3. Reporting:Prepare regular progress, cost, and performance reports for senior management.Organize update/debrief meetings, document meeting notes, and track action items.4. Stakeholder Management:Work closely with internal stakeholders (Marketing, Sales, HR, Finance, Operations) and external partners (agencies, vendors, event organizers).Manage expectations, ensure alignment, and resolve conflicts during project execution.5. Other task assign by company

We are looking for a results-driven Digital Performance Marketing professional to manage campaign ad platform channels. This role will be instrumental in driving new buyer growth, managing campaign planning, and identifying growth opportunities in collaboration with cross-functional teams.Media planningBuild up the digital media plan as a solution for business and sales objectivesCoordinate task planning for campaign execution, ensuring timelines and deliverables  Campaign Management Optimization:Manage the execution of search, social, and display advertising campaigns.Measure and report performance of all digital marketing campaigns, and assess against goals (CPM, CPC, CPI, CAC…)Identify performance gaps, apply optimizations, and ensure campaigns deliver on key KPIs (CPA1, CAC)Test new formats, audience strategies, and platform features to scale growth.Performance Tracking Analytics:Track and consolidate campaign KPIs (Traffic, Sales)  across all platforms.Provide insights on market trends, competitor activities, and user behavior to guide decision-making.Collaborate with cross-functional teams to align performance reporting with broader marketing and business strategiesProactively observe coordinate with other internal teams to identify business problems, investigate to find out the root causes, and propose solutions.

We are looking for a motivated Media Intern to join our marketing team, who will support various initiatives, gaining insight into digital marketing strategies and media operations. This role provides:Hands-on experience in media planning, campaign management, and performance analysis.Exposure to media strategy and campaign optimization.Mentorship from experienced media professionals.Mô tả công việcAssist in the planning, execution, optimization, and performance reporting of digital media campaigns across multiple channels, including but not limited to: Meta Ads, Google Ads, TikTok Ads, KOL/KOC collaborations, Community platforms, Social Groups Pages, Out-of-Home (OOH), and in-app advertising.Ensure smooth campaign execution, including setup, performance tracking, budget monitoring, and KPI management.Utilize tracking tools (e.g. AppsFlyer, Firebase, GA4, Deep Link, etc.) to analyze campaign effectiveness, website/app performance, and user behavior insights.Build and maintain strong relationships with both internal cross-functional teams and external partners/agencies.Stay up to date with the latest industry trends, platform updates, and evolving media consumption behaviors.Support the team in internal initiatives and special projects as assigned.Yêu cầu công việcMinimum Qualifications:Currently pursuing a degree in Marketing, Advertising, Business, or a related field.Essential skills:Organizational skills to meet deadlines and deliver tasks efficiently.Excellent communication skills in English.Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).Eagerness to learn, research, and stay updated with the latest digital marketing trends and platform developments.Ability to work under pressure in a fast-paced, high-growth tech environment, with a strong willingness to adapt to constant changes.Personal characteristics:Honest, Responsible, Innovative, Team-player.

Key Account Management Supervisor is responsible for ensuring smooth and scalable operations across affiliate growth and Key Account management.1.Outsource Program Execution Coordination (50%)Plan on headcount demands manage BPOs (outsourced headcounts) to deliver assigned roles such as lead scanning, affiliate contact via calls, and others when requiredMonitor BPO KPI achievement, task completion, work quality, and escalate operational issues.2. Operations Process Optimization (30%)Standardize working flows, tracking templates and reporting structures across outsource/in-house Key Account teams.Identify manual bottlenecks and propose automation or workflow improvements to enhance operational efficiency and scalability.Perform operational tasks when required (i.e. commission rate setup request, campaign tracking, etc.)3. Affiliate Data Management Performance Tracking (20%)Coordinate with BI to allocate affiliates KPIs to outsourced/in-house KAMsMaintain and synchronize master tracking files and working sheets, ensuring data accuracy and timely updates.Support report preparation for leadership review.

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.The Retail Media Manager at Logitech is a pivotal role driving media excellence, sales uplift, and brand impact across key retail programs, customer campaigns, and new product launches in markets worldwide. This position combines strategic media leadership, cross-functional partnership, and hands-on management of media investments, with a focus on measurable return and operational efficiency.  Reporting directly to the Global Head of eTail, you will collaborate with cross-functional teams - including Marketing, and Commercial Teams - as well as external agencies to ensure seamless execution.Your ContributionDrive the expansion of Logitech’s Retail Media model across key etail platforms ensuring consistent adoption and tailored strategies for each partner. Support the onboarding process, including integration of Logitech’s frameworks, operational standards, and campaign management tools to deliver effective and scalable retail media solutions.Enable and empower internal Logitech teams :  deliver expertise, training, and educational programs on retail media best practices, tools, and platform capabilities - building strong internal capabilities and fostering a culture of continuous learning.Retail Media Strategy Framework : Lead the development and execution of a unified Retail Media framework leveraging data, analytics, and platform capabilities to enable consistent, effective advertising across global etail platforms. Develop and implement strategic guidance for Logitech categories (e.g. Logitech G Pro Gaming, Logitech Ergo, Logitech MX ..) together with Global Business units marketing stakeholders, translating Logitech’s marketing priorities into actionable etail advertising plans.Program Management Partnerships : Manage partnerships with Retail Media Agencies and media channels (e.g., Criteo) to drive a full-funnel advertising approach, ensuring performance, efficiency and innovation in media buying and campaign execution. Collaborate with regional and local leads to adapt and optimize strategies for local market dynamics.Data-Driven Results Efficiency: Integrate advanced measurement frameworks and KPIs to monitor and optimize campaign performance; drive best practices for efficiency, ROI, and continuous improvement. Regularly report on media impact, spend effectiveness, and competitive trends to marketing and commercial leadership.Stakeholder Engagement: Build and nurture strong relationships with internal teams (Brand, Marketing, Commercial, Digital) and external partners (media agencies, retail platforms) to ensure flawless execution and knowledge sharing. Inspire teams globally by sharing media best practices, new trends, and innovative strategies; coordinate business reviews and knowledge transfer sessions. Key QualificationsFor consideration, you must bring the following minimum skills and behaviors to our team:Master’s degree in Marketing, Communications, Digital Media, Business or a related fieldMinimum 10 years of professional experience, including 7 years in media planning, retail marketing, or digital advertising within a global brand or agency settingDeep expertise in media channels, retail media platforms, and programmatic technologies (e.g., Criteo, Citrus, in-platform ads)Proven track record in developing and managing media strategies covering all funnel stages (brand, consideration, conversion, retargeting)Demonstrated ability to manage relationships with retail customers and agencies across multiple regions and culturesStrong analytical mindset with experience embedding advanced measurement and reporting structuresStrategic thinking paired with executional excellence and organizational skillsExcellent communication and interpersonal skills; strong leadership and influencing ability within cross-functional teamsProficiency in English (spoken and written); additional languages are a plusAgile, results-oriented, and comfortable operating in fast-paced, matrixed organizationsAcross Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at 1-510-713-4866 for assistance and we will get back to you as soon as possible.

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.Job Description: Senior Marketing Operations Specialist (NAM Region)OverviewWe are looking for a Senior Marketing Operations Specialist to join our North America (NAM) team.This is a pivotal, hands-on role focused on technical guidance and campaign execution to deliver Best-in-Class campaigns aligned with business objectives. The ideal candidate will be a seasoned marketing operations professional with expertise in campaign execution, optimization, and automation, and a proven ability to collaborate effectively across multiple teams.Key ResponsibilitiesStrategic Leadership:Serve as the Strategic Lead for marketing operations within the NAM region, providing technical expertise and strategic guidance on how to best leverage our martech stack. Partner with the regional Marketing Operations (MOPs) and Marketing Analytics teams to define operational strategies focused on creating Best-in-Class Marketo campaigns.Campaign Execution:Oversee the successful execution of marketing campaigns and initiatives, ensuring on-time and accurate delivery.Develop scalable campaign frameworks that drive engagement and results across various channels.Campaign Optimization:Analyze campaign performance to uncover opportunities for improvement and implement strategies to increase efficiency and ROI.Perform ongoing A/B testing for campaigns, optimizing workflows and assets such as landing pages and email communications.Marketing Automation Management:Administer and maintain our marketing automation tool (Marketo).Design and build workflows, nurtures, and advanced reporting solutions using Marketo.Manage the creation of email marketing, landing pages, segmentation lists, and automation strategies.Process Improvement:Identify areas for operational improvements within campaign management workflows.Document and implement process enhancements to streamline campaign execution and marketing operational efficiency.Documentation:Create detailed and comprehensive documentation for campaign procedures, best practices, and process improvements.Work with the MOPs team to maintain an updated library of technical solutions and workflows for reference by cross-functional teams.Cross-Functional Collaboration:Partner closely with internal departments (e.g., regional marketing leads, demand generation, analytics, and IT teams) to align systems, tools, and data strategies.Ensure seamless integration between marketing technologies to improve usability and efficiency across the organization.RequirementsCertifications, Experience, Skills:Marketo Certified Expert (or equivalent certification) is required.Bachelor’s degree in Marketing, Business, or a similar field, or relevant equivalent industry experience.5 years of experience in marketing operations, campaign execution, and managing marketing automation platforms.Proven expertise in creating strategic, scalable, and impactful marketing workflows in Marketo.Ability to analyze campaign results, identify actionable insights, and optimize processes for increased efficiency and effectiveness.Technical Knowledge:Advanced proficiency in Marketo, including workflows, segmentation, email campaigns, landing pages, and reporting.Strong understanding of marketing operations systems, processes, and data management tools.Working knowledge of Salesforce is required. Familiarity with Marketo Measure (formerly Bizible)and Tableau a plus. Preferred Qualifications:Experience working in regional roles, particularly in North America (NAM).Strong project management and organizational skills with the ability to handle multiple initiatives simultaneously.Adept at collaborating with cross-functional teams to align objectives and develop solutions.Exceptional written and verbal communication skills, with experience documenting operational workflows and campaign guidelines.CompetenciesStrategic Thinking: A proven ability to think critically, develop actionable strategies, and influence business decisions.Technical Expertise: Demonstrated ability to use marketing operations tools (especially Marketo) to solve complex problems and deliver results.Results-Oriented: Dedicated to achieving tangible business outcomes through efficient processes and impactful campaigns.Collaboration: Works seamlessly with various departments and regional teams to produce synergistic results.Adaptability: Thrives in a fast-paced environment with a willingness to embrace change and innovation.Compensation:This position offers an annual base salary typically between $ 129,000 and $ 180,000.In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.  #LI-SN1 About Our Marketing Operations TeamOur vision is to drive world-class marketing operations that align technical capabilities with business goals, empowering NAM regional teams to deliver Best-in-Class campaigns. If you’re a talented and dedicated marketing operations professional with expertise in Marketo and campaign strategy, we would love to hear from you!Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at 1-510-713-4866 for assistance and we will get back to you as soon as possible.

TO READ MORE DETAILS ABOUT THIS POST, PLEASE CLICK “APPLY NOW”Organisation unit:Sales – Consumer Goods Role purpose accountabilities Consumer business in Vietnam (Anlene, Anmum, Anchor brands) is expected to grow with an average growth of 20% p.a. over the next few years. This position is to support Key Account Team to achieve or exceed sales, share distribution objectives of E-Commerce, then contribute to delivering ambitious financial objectives of the business unit. The main purpose of Ecommerce Intern is also included: Campaign Operation Coordinate end-to-end execution of e-commerce campaigns (e.g., flash sales, seasonal promotions, product launches). Work closely with marketing team and designer to gather and organize campaign assets. Upload and schedule campaign content across platforms (e.g., Shopee, Lazada, Tiktok). Ensure campaign accuracy in terms of pricing, product availability, and promotional mechanics. Monitor campaign performance and generate post-campaign reports. Troubleshoot issues related to campaign setup or execution. Creator Management Support key account to coordinate with KOL / KOL content creators. Submit deal, send sampling track performance of livestream / creator’s review. Admin Task Process PO, contract other supporting document following the internal procedurePerform ad-hoc tasks and assignments as required to support the team’s objectives.

Job Summary: We are seeking a dynamic and results-oriented Brand Marketing Project Manager to join our team. In this role, you will be responsible for leading and executing various brand marketing projects from conception to completion. The ideal candidate will have a deep understanding of Web3 and the ability to drive brand growth through innovative marketing strategies. Key Responsibilities: Project Management: Collaborate with cross-functional teams to launch new campaign/productsDevelop and execute comprehensive project plans, timelines, and budgetsOversee the day-to-day operations of marketing projectsEnsure projects are delivered on time and within budgeMarket Research: Conduct in-depth market research to identify trends, opportunities, and customer needsAnalyze market data to inform strategic decision-makingBrand Strategy: Develop and implement brand strategies that align with overall business objectivesEnsure brand consistency across all marketing channe Campaign Execution: Plan and execute marketing campaigns to drive brand awareness and engagementMonitor campaign performance and analyze key metrics Budget Management: Manage marketing budgets and allocate resources effectively

Mô tả công việcProduct Development Strategy:Develop and drive the product vision and strategy for Merchant Solution products within the Promotion Loyalty domain on MoMo, aligning with company objectives around merchant engagement, co-funding programs, and merchant-driven user acquisition.Build and own the product roadmap that prioritizes features such as merchant-funded campaigns, merchant voucher management systems, co-marketing tools, merchant loyalty programs, and merchant analytics dashboards to maximize merchant ROI and platform GMV growth.Continuously propose and explore new features, technologies, and business models (e.g., performance-based marketing tools, merchant CRM solutions, dynamic voucher pricing, merchant coalition loyalty programs) to strengthen MoMo's value proposition for merchants in driving sales and customer retention.Conduct market research, competitor benchmarking, and merchant studies to uncover insights into merchant marketing needs, campaign effectiveness, and ROI expectations across different merchant segments (FB, retail, services, e-commerce).Drive product adoption, ensuring merchants clearly understand how to leverage MoMo's promotion and loyalty tools to achieve their business objectives (traffic, conversion, repeat purchase, customer loyalty).Lead product launches, merchant enablement programs, and go-to-market initiatives in collaboration with merchant business, sales, account management, and marketing teams.Data-Driven Decisions:Leverage data analytics and insights to understand merchant behaviors (campaign funding patterns, voucher utilization, ROI realization, merchant retention, merchant LTV).Translate data into actionable strategies to optimize merchant campaign performance, funding efficiency, merchant satisfaction, and platform take rate.Partner with Data/ML/AI teams to apply advanced analytics and machine learning models for:Merchant segmentation based on campaign behavior and funding potentialPredictive modeling for merchant campaign success and ROI forecastingIntelligent budget recommendation and dynamic pricing for merchant vouchersPersonalized merchant insights and next-best-action recommendationsFraud detection in merchant-funded campaigns and voucher abuse preventionMerchant churn prediction and proactive engagement triggersExplore generative AI use cases (e.g., automated campaign creation assistance, merchant marketing content generation, smart campaign optimization recommendations, chatbot for merchant support).Define and monitor success metrics (merchant participation rate, total merchant funding, campaign ROI for merchants, voucher redemption efficiency, merchant retention rate, merchant NPS, GMV from merchant campaigns).Cross-Functional Collaboration:Work closely with cross-functional teams (engineering, design, data science, merchant operations, account management, risk, finance) to deliver high-quality merchant promotion and loyalty solutions.Foster deep collaboration with consumer-facing Promotion Loyalty teams to ensure merchant solutions integrate seamlessly with user experiences and create win-win value propositions.Partner with Merchant Business Units, Sales, and Partnership teams to co-design co-funding models, merchant incentive programs, and category-specific campaign strategies.Engage directly with key merchant partners to gather feedback, co-create solutions, validate hypotheses, and build long-term strategic relationships.Communicate product strategy, roadmap progress, merchant impact stories, and team performance effectively to stakeholders, senior leadership, and executive management.Yêu cầu công việcRequirements Summary Bachelor’s degree required; MBA is a plus. 5+ years of product management experience in B2B/platform products (fintech, e-wallet, loyalty, merchant marketing, e-commerce). Strong experience building merchant-facing or self-service marketing tools with measurable business impact. Deep understanding of merchant ROI, promotion loyalty mechanics, and consumer behavior. Strong analytical skills (SQL, GA, Tableau, Mixpanel, etc.); AI/ML in marketing is a plus. Knowledge of merchant funding models, voucher systems, and loyalty platforms is advantageous. Key Skills Traits Merchant-centric mindset with strong ROI and campaign optimization focus. Strategic, data-driven thinker with AI opportunity awareness. Strong leadership, stakeholder management, and cross-functional collaboration skills. Skilled in product design tools (Figma, Miro) and project prioritization. Results-oriented, resilient, entrepreneurial, and passionate about helping merchants grow.

Performance Management ReportingTrack and analyze new market’s performanceGenerate weekly/monthly reports and insights for senior management decision-making.Monitor campaign ROI, CAC (customer acquisition cost), and budget effectiveness to ensure alignment with business targetsBudget Spend ManagementManage campaign budgets for new market/ business lineForecast and control marketing spend across campaigns and buyer initiatives, ensuring efficient allocation and utilization.Campaign and Buyer GrowthDevelop new user acquisition strategies tailored to the new market.Localize campaigns and buyer programs, creative assets, and messaging to fit buyer behavior and cultural context.Collaborate with marketing, product, and operations teams to roll out acquisition initiatives across paid, organic, and partnership channels.Performance OptimizationMonitor key campaign metrics (e.g. CVR, CTR, retention, cost per acquisition).Run A/B tests and post-campaign analyses to identify winning strategies and areas for improvement.Propose data-driven enhancements to improve buyer onboarding, activation, and retention