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The Branding Campaign Management is responsible for managing, monitoring, and optimizing branding and marketing projects/campaign. This role acts as the bridge between Management – Marketing – Cross-functional teams, ensuring that brand strategies are executed consistently, on time, within budget, and deliver measurable impact.1.Project Management:Develop, monitor, and update the master timeline for branding marketing projects.Coordinate resources and allocate tasks across internal teams (Marketing, Sales, Finance, Operations, Agency partners).Track progress, control budgets, report risks, and recommend corrective actions.2. Strategic branding:Develop and consolidate branding plans aligned with corporate strategy.Oversee the execution of brand strategies in line with top management direction.Ensure all branding and communication activities align with brand guidelines and long-term positioning.Collect data, analyze project KPIs (SOV, brand health tracking), and recommend improvements.3. Reporting:Prepare regular progress, cost, and performance reports for senior management.Organize update/debrief meetings, document meeting notes, and track action items.4. Stakeholder Management:Work closely with internal stakeholders (Marketing, Sales, HR, Finance, Operations) and external partners (agencies, vendors, event organizers).Manage expectations, ensure alignment, and resolve conflicts during project execution.5. Other task assign by company
Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa.Minimum qualifications: Bachelor's degree or equivalent practical experience. 4 years of experience in a management consulting, sales operations, business strategy or corporate advisory role. Preferred qualifications: Experience using SQL or data analytics tools to deliver executive-level insights and recommendations. Knowledge of the e-Commerce or social-commerce landscape and operations. Ability to effectively operate with flexibility in a fluid, high energy, constantly evolving, team environment. Excellent written and verbal communications skills, with the ability to structure a compelling storyline and build presentation decks or documents to support their position and influence executives. Excellent business, problem-solving and data-analysis skills. About the jobAt YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.Responsibilities Analyze partner-level and category-level data to equip partner managers with actionable insights for partner acquisition and activation. Execute and coordinate programs (e.g. 11/11, friday campaigns) with internal partners and cross-functional teams. Drive merchant campaign performance through continuous monitoring and data-backed recommendations. Prepare data-backed business cases to assist SPMs in partner negotiations. Manage the ground-level execution of pilots and experiments, including participant selection and data collection. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Negotiable
Không yêu cầu kinh nghiệm
We are looking for a results-driven Digital Performance Marketing professional to manage campaign ad platform channels. This role will be instrumental in driving new buyer growth, managing campaign planning, and identifying growth opportunities in collaboration with cross-functional teams.Media planningBuild up the digital media plan as a solution for business and sales objectivesCoordinate task planning for campaign execution, ensuring timelines and deliverables  Campaign Management Optimization:Manage the execution of search, social, and display advertising campaigns.Measure and report performance of all digital marketing campaigns, and assess against goals (CPM, CPC, CPI, CAC…)Identify performance gaps, apply optimizations, and ensure campaigns deliver on key KPIs (CPA1, CAC)Test new formats, audience strategies, and platform features to scale growth.Performance Tracking Analytics:Track and consolidate campaign KPIs (Traffic, Sales)  across all platforms.Provide insights on market trends, competitor activities, and user behavior to guide decision-making.Collaborate with cross-functional teams to align performance reporting with broader marketing and business strategiesProactively observe coordinate with other internal teams to identify business problems, investigate to find out the root causes, and propose solutions.
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.TW Retail Management TraineeLogitech is looking for a high-potential Management Trainee to join our Taiwan team. This program is designed as a career accelerator for future commercial leaders who are passionate about driving business growth and winning in the market.From day one, you will be part of our Sales organization with real business exposure. Upon successful completion of the program and performance evaluation, you will transition into a permanent role within our Sales team.The Rotation JourneyTo build strong commercial acumen and end-to-end retail understanding, you will rotate across key sales functions:Online Sales (E-commerce platforms marketplaces)Offline Sales (Key Accounts Retail partners)Retail Marketing Channel OperationsYou will gain hands-on experience across Logitech’s full retail ecosystem, from strategy to execution.What You Will ExperienceStructured channel rotations across Online and Offline retail environmentsHands-on involvement in retail campaigns, product launches, and promotional initiativesExposure to Logitech’s collaboration with leading retail partners and marketplaces in TaiwanOpportunities to participate in retail strategy discussions and business reviewsClose mentorship from experienced retail and commercial leadersCross-functional collaboration with Marketing, GTM, Distribution, and Retail Operations teamsKey ResponsibilitiesParticipate in rotational assignments across Online, Offline, and Retail Marketing functionsSupport retail campaign planning and promotional execution across Logitech channels and retail partnersAssist in tracking retail performance and identifying opportunities to enhance sales and customer experienceSupport product launch readiness, campaign coordination, and in-store or online visibility initiativesCollaborate with cross-functional teams to ensure smooth retail execution across channelsContribute to business reviews and retail planning discussionsSupport internal projects aimed at improving retail operations and customer engagementYour Strategic Contribution (Sales Focus)1. Channel Development Sales ExecutionSupport key account management and platform operations (e.g., Shopee, momo, retail partners)Assist in planning and executing sales campaigns, promotions, and key retail eventsDrive in-store and online visibility to maximize conversion and sales performance2. Retail Excellence Go-to-MarketSupport product launches (NPI) across channels with strong execution disciplineCoordinate with cross-functional teams to ensure alignment from marketing to retailStrengthen “last-mile” execution at both online and offline touchpoints3. Business Analysis Growth OpportunitiesTrack sales performance and analyze data to identify growth opportunitiesSupport business reviews, forecasting, and channel planningContribute to initiatives that improve attach rate, upsell, and overall retail productivityWho We Are Looking ForKey RequirementsBachelor’s degree or above (all majors welcome)Internship or relevant experience in sales, retail, e-commerce, or related fields is a plusProfessional fluency in English and Traditional ChineseThe “Logitech” DNACuriosity: Strong interest in technology, retail trends, and consumer behaviorAnalytical Rigor: Ability to leverage data to support decisions and problem-solvingCollaboration: Team player who can work across functions and stakeholdersOwnership: Proactive, hands-on, and execution-driven mindsetPassion to Win: Strong drive to achieve results, overcome challenges, and deliver business impact#LI-LC1 /104Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don’t meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can’t wait to tell you more about them being that there are too many to list here and they vary based on location.All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at 1-510-713-4866 for assistance and we will get back to you as soon as possible.
Negotiable
Không yêu cầu kinh nghiệm
Google welcomes people with disabilities.Minimum qualifications: Bachelor's degree or equivalent practical experience. 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social). Experience managing cross-functional or cross-team projects. Ability to communicate in English and Korean fluently to collaborate with colleagues and complete tasks and projects. Preferred qualifications: Experience working in one or more of the following fields: growth, product, brand, social, or partner marketing or research. Experience in consulting and working with behavioural marketing data. About the jobWhether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end. The Ads Marketing team is responsible for bringing new Google Ads advertisers into the franchise. We leverage traditional direct marketing channels, third-party channels, as well as innovative channels and formats to reach prospective advertisers. The team focuses on small and medium-sized businesses (SMBs), and plays an important role in Google’s efforts to reach out to and serve the small business community. Our goals are specific and significant quantity and quality of new advertisers, supporting Google’s overall growth.As the Product Marketing Manager, you will be responsible for driving business planning, digital campaign management, internal communications and operations for the team. In this role, you will partner with counterparts in other regions to drive the development of local/regional objectives and key results each quarter, establish worldwide communications excellence, develop a sound operational platform to enable fast and effective scaling of best practices across acquisition channels and countries.Responsibilities Develop the Ads marketing strategy to acquire and retain advertisers at scale. Plan, implement and track acquisition/win-back-marketing campaigns. Track and analyze campaign effectiveness to transform learnings into more enhanced marketing strategy and campaign plans.  Innovate and develop best practices for Business-to-Business (B2B) advertiser acquisition at Google. Partner with cross-functional teams across Google to ensure the successful execution of the marketing strategy. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Negotiable
Không yêu cầu kinh nghiệm
Develop plan, implement activities, manage project reporting of marketing campaigns through celebrity influencer channelsCampaign Management: follow multiple campaigns and projects with excellent attention about KPIs and benchmarks to measure campaign successBrief and manage direct working process with Influencers/ KOL agency to ensure getting output on time with quality as expectedConstantly manage relationships with the owners of important channels to explore potential partnershipsWork closely with Campaign team/Brands Partnership/ Business Development Team/ KOL agency in a fast-paced environment to execute relevant tasksAlways has many ideas, back-up plan to follow the trends on social media  On-site management of KOLs to ensure smooth coordination and performance.Leverage AI tools to support content creation, briefs, campaign reports, and data-driven insights.Analyze project performance to gain clear insights and actionable recommendations for stakeholders 
Chuyên gia Chiến lược Google Ads Cấp cao Ngân sách quản lý: Trên 250.000.000 VNĐ mỗi tháng Về vị trí công việc Chúng tôi đang tìm kiếm một chuyên gia Google Ads dày dạn kinh nghiệm. Bạn cần am hiểu cách xây dựng các chiến dịch bằng cả phương pháp thủ công và các công cụ AI hiện đại. Chúng tôi không chỉ tìm một người quản lý thông thường; chúng tôi tìm kiếm một đối tác có thể giúp doanh nghiệp phát triển vượt bậc. Bạn sẽ quản lý ngân sách hàng tháng ít nhất 250.000.000 VNĐ. Mục tiêu chính là tạo ra doanh thu ít nhất 2.500.000.000 VNĐ mỗi tháng (tương đương chỉ số ROAS 10x). Các chỉ số đo lường hiệu quả Bạn phải có khả năng phân tích dữ liệu theo trình tự logic. Chúng tôi đo lường thành công dựa trên các chỉ số cụ thể sau: Lượt hiển thị (Impressions): Số lượng người nhìn thấy quảng cáo.Tỷ lệ nhấp (CTR): Số người nhấp vào quảng cáo nhờ vào nội dung văn bản và hình ảnh thu hút.Tỷ lệ thoát (Bounce Rate): Đảm bảo người dùng ở lại trang web vì nội dung phù hợp với nhu cầu của họ.Tỷ lệ chuyển đổi (Conversion Rate): Số lượng người dùng thực hiện hành vi mua hàng.Mục tiêu cuối cùng: Duy trì ROAS 10x (hoặc Chi phí quảng cáo trên doanh thu ở mức 10%). Kỹ năng và Kinh nghiệm của bạn Kinh nghiệm chuyên môn: Bạn từng quản lý các tài khoản lớn từ trước khi AI trở nên phổ biến. Bạn hiểu rõ về từ khóa, đấu thầu thủ công và cách thức hoạt động của thuật toán Google.Kỹ năng hiện đại: Bạn biết cách sử dụng AI và máy học (machine learning) để làm việc nhanh hơn và cải thiện kết quả, nhưng vẫn kiểm soát mọi thứ một cách thủ công khi cần thiết.Kết quả thực tế: Bạn đã từng trực tiếp quản lý các tài khoản có ngân sách từ 250.000.000 VNĐ mỗi tháng và có minh chứng về việc đạt được ROAS 10x.Phân tích dữ liệu: Bạn có thể nhìn vào số liệu để tìm ra điểm gây lãng phí ngân sách và khắc phục vấn đề đó.Khả năng sáng tạo: Bạn biết cách viết tiêu đề hấp dẫn và chọn hình ảnh phù hợp để tăng tỷ lệ nhấp chuột. Trách nhiệm chính Quản lý chiến dịch: Quản lý tất cả các loại hình Google Ads, bao gồm: Tìm kiếm (Search), Mua sắm (Shopping), Hiển thị (Display), YouTube và Performance Max.Tối ưu hóa: Thử nghiệm (A/B testing) các tiêu đề và trang đích khác nhau để đạt kết quả tốt hơn với chi phí thấp hơn.Mở rộng quy mô (Scaling): Tăng ngân sách một cách an toàn khi các chiến dịch đạt kết quả tốt.Báo cáo: Lập báo cáo hàng tuần và hàng tháng để chỉ rõ số doanh thu thực tế mà quảng cáo đã mang lại cho công ty. Englishversion: Senior Google Ads Strategist Budget Management: 250.000.000+ VND per month About the Role We are looking for an experienced Google Ads expert. You should understand how to build campaigns using both manual methods and modern AI tools. We do not want a simple manager; we want a partner who can help our business grow. You will manage a monthly budget of at least 250.000.000 VND. Your main goal is to generate at least 2.500.000.000 VND in monthly revenue (a 10X Return on Ad Spend). Performance Metrics You must analyze data in a logical order. We measure success using these specific metrics: Impressions: How many people see our ads.Click-Through Rate (CTR): How many people click our ads because the text and images are good.Bounce Rate: Ensuring that users stay on our website because the content is relevant.Conversion Rate: How many users complete a purchase.The Goal: Maintain a 10X ROAS (or a 10% Advertising Cost of Sales). Your Skills and Experience Professional Experience: You managed large accounts before AI became common. You understand keywords, manual bidding, and how the Google algorithm works.Modern Skills: You use AI and machine learning to work faster and improve results, but you still check the work manually.Proven Results: You have personally managed accounts with250.000.000 VND per month or more. You can show that you achieved a 10X ROAS.Data Analysis: You can look at data to find where a campaign is losing money and fix the problem.Creative Ability: You know how to write good headlines and choose good images to get more clicks. Primary Responsibilities Campaign Management: Manage all types of Google Ads, including Search, Shopping, Display, YouTube, and Performance Max.Optimization: Test different headlines and landing pages to get better results and lower costs.Scaling: Safely increase the budget when the results are good.Reporting: Create weekly and monthly reports that show exactly how much money the ads made for the company.
700 ~ 1.5K USD / tháng
Yêu cầu 3 năm kinh nghiệm
Không yêu cầu kinh nghiệm quản lý
The FWD Summer Internship Program offers students and fresh-graduates from all majors an exciting and differentiated experience with FWD Vietnam. The program will also equip you with necessary knowledge and skills in corporate world that will support your career success in the future. We welcome you as a full-time contributor and an important part of the team where you will: Have an opportunity to support in the development of ideas, projects and strategies for the company to pursue the vision of changing the way people feel about insurance.Collaborate with team members and stakeholders on how to improve processes and maximize our efficiency.Get an inside view of what we do, why we do, and the people that make FWD a great place to work.You may submit your resume in this link so we can find suitable role in the following departments 1. Brand Marketing: Brand Campaign Support: Assist in planning, implementing, and monitoring brand initiatives and integrated marketing campaigns.Brand Monitoring: Track brand performance and report on campaign effectiveness; conduct market, competitor, and customer insights research to support brand strategy.Administrative Support: Assist with event organization, vendor management, and internal brand communication tasks.Cross-functional Coordination: Collaborate closely with cross-functional teams (Agency, Bancassurance, CX, etc.) to implement projects. 2. Social Media and Digital Marketing: Support the Marketing team in implementing content for FWD’s social media channels (Facebook, TikTok, internal platforms if any).Assist in drafting captions and short content following brand guidelines; check basic formatting, spelling, and visuals before posting.Help track posting schedules and compile simple performance metrics (engagement, reactions).Support administrative and coordination tasks such as preparing documents, checklists, and timelines for marketing activities.Assist in communication and progress updates with external partners such as agencies, production vendorsParticipate in internal training sessions to understand the brand, products, and marketing processes. 3. Customer Experience: Support drafting and reviewing customer communication materials (email, message content, simple announcements, internal CX updates).Assist in coordinating CX initiatives, campaigns, and internal programs to promote customer-centric culture.Support organizing CX-related events, workshops, roadshows, or sharing sessions (planning, materials, coordination).Support preparation of simple presentations, communication decks, and engagement materials.Assist CX team in preparing VOC insights Report for internal CX initiativeProvide general support for ongoing CX projects as assigned. 4. Customer Care: Support execution of care activities for corporate and individual customers..Support Customer Care projects including tracking progress, consolidating information and preparing basic documentation. Collect, consolidate and maintain customer care data; support daily/monthly reports and dashboards. .Support coordination with internal teams and external vendors for customer care activities. Perform additional duties as assigned to support the overall customer experience strategy. - Implement and support daily assigned tasks related to customer care.
Không yêu cầu kinh nghiệm
Không yêu cầu kinh nghiệm quản lý
We are looking for a data-driven and strategic Senior CRM Specialist to join our Growth Marketing team. In this role, you will take ownership of member performance analysis by collaborating with our Hongkong Data team, lifecycle marketing strategies, campaign planning, and CRM performance optimization. Your primary focus will be analyzing member behavior and providing actionable insights to help the team achieve growth objectives. You will also execute lifecycle journeys and CRM campaigns --- including email and LINE push messages --- to drive retention, engagement, and revenue growth. This role requires high collaboration with cross-functional teams including membership, content, performance marketing, e-commerce, digital and data. It also involves building strong networks with our APAC and United teams. |YOUR RESPONSIBILITIES| 1. Lifecycle Marketing - Develop and execute lifecycle strategies for onboarding new users and enhancing membership value (e.g., through programs such as the United Membership Program). - Manage automated, behavior-based marketing journeys across email, LINE OA push notifications, and other CRM channels. - Monitor performance and identify opportunities for optimization. - Identify opportunities for improving customer journeys and touchpoints. - Collaborate with cross-functional teams (Digital, Data, E-commerce) to deliver seamless user experiences. 2. Campaign Management - Plan and execute multi-channel CRM campaigns, including email and LINE OA messages. - Conduct A/B testing and analyze results to optimize campaign effectiveness. - Work closely with creative and content teams to ensure consistent and on-brand messaging. - Conduct post-campaign analysis to measure impact and refine future campaign strategies. - Monitor campaign costs and ensure projects stay within budget. 3. Customer Lifetime Value (CLV) Management - Develop and implement strategies to increase Customer Lifetime Value (CLV). - Monitor and analyze CLV metrics and make data-driven decisions to enhance customer retention and profitability. 4. Data Analysis and Reporting - Collaborate with the Hongkong Data team for pre-campaign post-campaign member performance reporting. - Collaborate with the Hongkong Data team to analyze member behaviors including purchase frequency, churn risk, retention trends, and engagement metrics to gain insights into behavior, preferences, and trends. - Develop and maintain dashboards and reports to track CRM performance metrics. - Deliver actionable insights and strategic recommendations based on data to achieve growth targets. 5. CRM Systems Management - Oversee the implementation and optimization of CRM systems and tools. - Collaborate with IT and manage external vendors to customize and integrate CRM solutions. Ensure system integrity, data accuracy, and cost-effective maintenance. - Monitor maintenance costs and ensure projects stay within budget. |QUALIFICATIONS| - Bachelor's in Marketing, Business, or related field; Master's preferred. - 5+ years in CRM with proven success in strategy execution; FMCG or sports industry experience a plus. - Proficient in CRM tools (e.g., Salesforce, OmniSegment) and data analysis. - Strong analytical, communication, and interpersonal skills. - Collaborative team player with cross-functional and external partner experience. - Fluent in English and Chinese (spoken and written). - Thrives in fast-paced, dynamic environments. - Familiar with growth marketing principles; hands-on experience preferred. |COMPENTENCIES| - Strategic Thinking - Data-Driven Decision Making - Project Management - Customer Focus - Technical Proficiency in CRM Tools |WHO ARE YOU| - You love to do sports. - You are agile thinking, always adapting to change. - You are proactive, willing to share your opinion. - You are empathetic, creative and have the ability to make proposals. - You are autonomous, extremely rigorous and organized.
Negotiable
Yêu cầu 5 năm kinh nghiệm
Không yêu cầu kinh nghiệm quản lý
1. Demand Performance PlanningLead the consolidation of sales projections from Commercial to build warehouse-level operational plans.Translate sales forecasts into actionable outbound plans and key operational metrics to ensure warehouse operations are well-aligned with business pacing and run efficiently.Monitor actual performance versus projection, identify gaps, and drive adjustment plans to maintain service level and operational efficiency.Regularly review and improve forecast accuracy through data-driven insights and close coordination with related teams.Collaborate with cross-functional stakeholders to design and enhance planning frameworks supporting long-term operational scalability.2. Ops Continuity PlanningLead end-to-end planning for major commercial campaigns and holiday periods, covering volume projection, capacity assessment, and post-event performance review.Partner with Opex, Workforce Management, and Warehouse teams to define capacity targets, manpower plans, and operational KPIs before, during, and after campaign periods.Act as the key liaison between Commercial and Warehouse teams for flash sales, livestreams, and voucher pushes that directly impact warehouse order load.Serve as PIC to monitor execution performance, ensuring operations follow plan and campaign targets are achieved.Anticipate risks and propose contingency plans to ensure operational continuity during network-wide peaks or disruptions.3. Executive Reporting Process ImprovementBuild and maintain dashboards and performance reports to track operational health, forecast accuracy, and campaign outcomes.Translate data into actionable insights to support management decisions and continuous improvement initiatives.Identify process gaps and lead initiatives to enhance planning accuracy, visibility, and efficiency across the warehouse network.Perform other tasks or projects as assigned by the line manager to support overall operational objectives.

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