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▍公司介紹 學籽文創線上教育品牌創辦於2020年，我們希望能幫助每個人心中關於夢想或是熱情的小小種子，有機會透過線上教育的學習模式，而孕育出每顆種子開花結果的成長樣貌。 學籽團隊嚴格篩選並邀請了來自各個領域的頂尖人士，學籽自許能如同燈塔一般，照耀在資訊氾濫的大海中迷途的學習者，在這漫長且無止盡的人生學習路上，提供並陪伴著每個想學習的人一個明確的方向。 從創立以來，學籽每個月至少有超過 10,000+ 名來自海外的學習者來此尋找課程，同時學籽也堅持以高規格高品質的製課方式，將每位開課講師深藏的專業知識、技藝與故事進行分享與傳承，更以多元的視角獲得市場上亮眼的成效。 ▍關於這個角色 這個角色將能讓你展現個人的多元創意與思考，協助學籽將品牌願景轉化為可落地的商業策略，在確保文化底蘊的基礎上，透過數據洞察與資源整合，實現穩定且具質感的業績成長。 ▍工作內容 1. 行銷策略規劃與落地執行- 將階段性商業目標，拆解為具體、可檢核的行動計畫，並確保策略能夠落地。2. 多元行銷方案之精準實踐- 獨立主導並落實各類行銷方案，包含 KOL合作企劃、媒體廣編、短影音企劃、SEO流量優化等等。3. 透過數據驅動動態優化行銷策略- 透過銷售數據監控與深度用戶訪談，拆解行銷節點中的斷點。以客觀事實為依據，動態校準行銷方向，確保每一筆行銷預算都能發揮商業價值。 ▍條件要求 - 2年以上行銷相關經驗

The Sales and Marketing Manager will oversee all aspects of sales and marketing activities, including purchase order management, trade incentive and promotion planning and analysis, negotiation with marketing and trade marketing agents, importation management, and VAT petty cash management. This role is crucial in driving the company's sales growth and ensuring effective marketing strategies. Key Responsibilities Purchase Order (PO) Management and Sales Oversight:Manage the process of taking purchase orders (POs) and ensure efficient sales management.Monitor sales performance, analyze trends, and identify opportunities for growth.Trade Incentive and Promotion Plans Analysis:Develop trade incentive programs and promotional plans to boost sales and market presence.Analyze the effectiveness of trade incentives and promotions, adjusting strategies as needed based on performance metrics.Marketing / Trade Marketing Agents Negotiation:Negotiate contracts and agreements with marketing and trade marketing agents.Collaborate with agents to develop marketing strategies and ensure alignment with business objectives.Importation Management:Oversee importation processes, ensuring compliance with customs regulations and timely clearance of goods.Coordinate with logistics and procurement teams to optimize import operations.VAT Petty Cash Management:Manage VAT filings and ensure compliance with tax regulations.Supervise petty cash transactions and maintain accurate records.