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Product ManagementDevelop a deep understanding of Shopee Ads products (Product Ads, Shop Ads, Brand Ads, Livestream Ads, Video Ads) and their evolving features.Manage the product pipeline, localize, launch, and optimize new features and products for the Vietnam market.Stay ahead of industry trends and competitor offerings to inform product positioning and strategy.Handle and resolve product-related tickets and inquiries from both internal teams and sellers, ensuring timely responses and accurate solutions.Synthesize feedback from tickets to identify recurring issues, propose product enhancements, and improve user experience.Marketing Seller EngagementContinuously assess market needs, seller pain points, and industry dynamics to shape education programs, engagement strategies, and product positioning.Educate sellers on how to effectively use Shopee Ads through guides, tutorials, webinars, and workshops tailored to different experience levels.Create and maintain a comprehensive knowledge base with up-to-date product information, case studies, and best practices.Design and execute targeted marketing initiatives to promote Shopee Ads adoption and highlight success stories.Engage with the seller community via forums, events, and feedback channels to address concerns, share insights, and strengthen relationships.Monitor adoption and campaign performance to identify opportunities for improvement and refine both education and marketing strategies. 

Please visit this Google Careers posting for the Vietnamese-translated version of this role.Minimum qualifications: Bachelor's degree or equivalent practical experience. 9 years of work experience in product marketing, brand marketing, direct marketing, marketing strategy or consulting. Ability to communicate English and Vietnamese fluently to engage with stakeholders in this region. Preferred qualifications: MBA or advanced degree in a related field. Experience in managing direct and cross-functional teams to increase company business growth and awareness through marketing efforts. Understanding of Google's position, and of the search, online advertising, or web publishing markets along with the ability to determine the optimal way to position products in the market. Ability to analyze products, customers, market dynamics, and working on a variety of product related challenges. Ability to develop strategy, driving alignment with executive stakeholders, and inspiring teams to achieve common goals. Ability to build teams, as well as attract and retain talent. About the jobWhether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end. Responsibilities Pioneer the search and online brand advertising markets, supporting Google's growth and business generating efforts in Vietnam, and create an excellent localized view and go-to-market strategies on global approaches around new product launches. Drive the development and implementation of Google Vietnam’s marketing plans for advertisers, developers, and publisher products (including marketing campaigns) in partnership with products, sales, Comms and Business Development teams. Uncover insights about Vietnamese users, small business owners, key opinion formers and the digital ecosystem to inform initiatives and marketing strategies. Evaluate marketing opportunities and initiate programs to increase awareness of Google products through development of creative programs, brand awareness campaigns and promotions. Internalize and bring to life the Google brand, mission and values in a single cohesive narrative around Google’s commitment to the country throughout the different initiatives that are launched. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

We’re inviting passionate young talents to kickstart their careers with us by joining our team. As a UFresh Marketing, you’ll dive into exciting projects focused on Social-First Marketing and work at the intersection of strategy and execution. This opportunity is perfect for candidates who are consumer-centric, eager to shape brand strategies, and ready to build winning campaigns for leading FMCG brands. KEY RESPONSIBILITIES Brand, Consumer, Strategic Building Analyze market trends, consumer intelligence, and competitive landscape to shape brand positioning strategic directionUnlock brand growth opportunities by uncovering whitespace, key consumer tensionsPartner with Brand Managers to build strategies that lead the market win consumersDrive planning of brand activities across channels and platforms Execution Champion Lead and execute brand campaigns, activations, promotions end‑to‑endOwn core marketing operations, including both content experience initiativesPartner with Trade, Sales, and Finance to translate strategy into day‑to‑day executionWork closely with Agencies ecosystem to deliver with speed, quality, and impact WHAT WE WILL OFFER · Fast Learning Curve: Experience multiple hands-on projects and build your core muscles in social-first marketing, brand management, and business edge as a Marketer · Exclusive Training, Coaching, Mentoring sessions from experienced manager networks, who are always eager to invest in young talent development · Career Development: Early exposure to future career opportunities in Unilever, including shortcut into Unilever Future Leader Programme (UFLP) or Executive positions · Winning Culture: Thrive in a company that plays to win, aggressively strives for excellence, and cares deeply about consumers, people, community. Brighter, Bolder, Better The Unilever UFresh Programme is Unilever Vietnam’s flagship early careers initiative, designed for undergraduates or fresh graduates to bring real impact in the function of their choice. Over the course of 9 months, participants are immersed in a paid, hands-on development journey that blends real business exposure with structured learning. Whether you're passionate about winning, creating large-scale impact, or making a difference through business, Unilever UFresh Programme is your launchpad to grow with purpose at Top #1 Vietnam Best Places To Work.

We are looking for a data-driven, strategic thinker to join our Marketing Solutions team as a Senior Associate, Growth Insight Analyst. This role plays a critical part in driving the growth of our sellers by analyzing data, identifying trends, and generating actionable insights. You will work closely with cross-functional teams to optimize sellers’ adoption/ investment and performance on marketing solutions on Offsite solution (seller external traffic) , and Onsite solution (Marketing Packages) and support the development of monetization strategies.  A. Data analysis Business insight- Analyze seller behavior, investment trend, and adoption across marketing products (Onsite Offsite solutions) - Monitor current program/ initiative/ package effectiveness and trends to identify growth drivers and bottlenecks- Build predictive models and dashboards to support decision-making and performance trackingB. Strategy Recommendations- Development and optimization of marketing packages and monetization strategies- Generate insights and strategic recommendations/ approaches to drive seller growth and improve marketing solution adoption- Segment sellers based on investment behavior and potential, and propose customized solutions or intervention plans- Partner with stakeholders to align growth strategies, benefits and drive initiatives, A/B test for new programs/ packagesC. Reporting Communication/ Presentation- Prepare regular performance reports and business reviews for internal stakeholders- Translate complex data findings into clear, compelling presentations for leadership and commercial teams- Prepare the presentation decks for meeting cadence  

We are looking for a motivated and strategic individual with a background in project management, especially in offline campaigns, to oversee and enhance the KOL sign-up onboarding process. This position involves working closely with both internal teams and external agencies to maximize acquisition performance, optimize the registration experience for KOLs and improve the efficiency of the process. Key Responsibilities:KOL Acquisition Strategy Funnel Management OwnershipDefine and lead acquisition strategies across online/offline channels.Build acquisition plans with clear KPIs, audience segmentation, and conversion targets.Analyze funnel performance and identify drop-off points to optimize continuously.Campaign Initiative OwnershipLead large-scale acquisition initiatives (e.g., mass recruitment campaigns, roadshows, referral drives, gamification programs).Collaborate with product teams to ensure campaign alignment with Shopee’s broader marketing objectives.Process Optimization Journey DesignPartner with Product and UI/UX to improve the end-to-end sign-up experience.Identify friction points and propose data-backed improvements to drive higher conversion rates.Agency Partnership ManagementManage agency relationships for offline activation or local KOL sourcing.Ensure deliverables, quality, and timelines are met across all external partners.

We are looking for a results-driven Digital Performance Marketing professional to manage campaign ad platform channels. This role will be instrumental in driving new buyer growth, managing campaign planning, and identifying growth opportunities in collaboration with cross-functional teams.Media planningBuild up the digital media plan as a solution for business and sales objectivesCoordinate task planning for campaign execution, ensuring timelines and deliverables  Campaign Management Optimization:Manage the execution of search, social, and display advertising campaigns.Measure and report performance of all digital marketing campaigns, and assess against goals (CPM, CPC, CPI, CAC…)Identify performance gaps, apply optimizations, and ensure campaigns deliver on key KPIs (CPA1, CAC)Test new formats, audience strategies, and platform features to scale growth.Performance Tracking Analytics:Track and consolidate campaign KPIs (Traffic, Sales)  across all platforms.Provide insights on market trends, competitor activities, and user behavior to guide decision-making.Collaborate with cross-functional teams to align performance reporting with broader marketing and business strategiesProactively observe coordinate with other internal teams to identify business problems, investigate to find out the root causes, and propose solutions.

Please visit this Google Careers posting for the Vietnamese-translated version of this role.Minimum qualifications: Bachelor's degree or equivalent practical experience. 5 years of experience in digital media, sales, marketing, or product roles. Experience identifying and recommending ways to improve product and customer strategy. Preferred qualifications: Experience working in Southeast Asia markets, in mobile app or mobile ads business across casual gaming, e-commerce, travel and fintech verticals. Understanding of Google app ads solutions across performance and measurement. Understanding of app and mobile marketing ecosystem and other mobile user acquisition platforms. Ability to build and manage successful joint business plans with key cross functional partners. About the jobBusinesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals. In this role, you will unlock the full potential of the app ecosystem and help app advertisers cultivate an install base of active users that can drive business outcomes for the business. You will align product conversations with key business needs. You will be the link between ad products like app campaigns and all of the new features being developed into it, among them campaigns for iOS, Return on Ad Spend (ROAS), web to app connect and more. You will manage the client success in the app ecosystem and understand various different measurement approaches used in the app space by attribution partners (e.g., Appsflyer, Adjust etc.) as well as the newer measurement changes brought about by iOS.Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously test how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.Responsibilities Lead frontline selling efforts across all Google's app solutions for the largest and highest opportunity accounts in Southeast Asia and South Asia frontier markets. Partner with sales teams to gather client requirements, provide guidance on app best practices, and apply technology and product knowledge to address customer's business and technology needs. Maximize revenue by ensuring high adoption of Google app campaign products in the market. Advocate new app features and assist clients in the adoption of new products via upgrades and migrations to build long-term success. Build and foster long-term C-level relationships with client decision makers and their agency counterparts to build long-term marketing strategies. Craft compelling executive narratives that position Google products to critical business priorities. Participate in the analysis and research for complex technical issues and work with executive product management teams. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Plan and execute promotion strategies to acquire, retain, and reactivate users at different lifecycle stages.Optimize promotion schemes to maximize efficiency and impact on user growth.Lead cross-functional growth initiatives, working with Business Intelligence, Product, and Operations teams to drive execution.Analyze user behavior and conversion funnels to refine strategies.Monitor key performance metrics (KPIs) and provide insights for continuous optimization.Manage in-app out-app marketing assets supporting users growth execution, ensuring seamless and timely campaign execution.Identify and troubleshoot campaign issues, optimizing performance proactively.Conduct market research, competitive analysis on users-related trends to provide actions initiatives for users growth.Other tasks as assigned by the line manager. 

Plan and execute promotion strategies to acquire, retain, and reactivate users at different lifecycle stages.Optimize promotion schemes to maximize efficiency and impact on user growth.Lead cross-functional growth initiatives, working with Business Intelligence, Product, and Operations teams to drive execution.Analyze user behavior and conversion funnels to refine strategies.Monitor key performance metrics (KPIs) and provide insights for continuous optimization.Manage in-app out-app marketing assets supporting users growth execution, ensuring seamless and timely campaign execution.Identify and troubleshoot campaign issues, optimizing performance proactively.Conduct market research, competitive analysis on users-related trends to provide actions initiatives for users growth.Other tasks as assigned by the line manager. 

We are looking for a data-driven and results-oriented Digital Performance Marketing Senior Associate to lead performance campaign planning, execution, and optimization across key paid media channels. This role will take ownership of business-driving initiatives, scale acquisition strategies, and deliver measurable impact on traffic and sales growth.Media Planning StrategyDevelop comprehensive digital media plans aligned with business and sales objectives.Translate business targets into channel-level strategies, budget allocation, and KPI frameworks.Lead planning for mega campaigns and key commercial moments (e.g., 9.9, 11.11, 12.12).Coordinate timelines and deliverables across internal stakeholders to ensure execution excellenceCampaign Management Optimization:Own end-to-end execution of Search, Social, Display, and App campaigns across major ad platforms.Monitor and optimize campaigns to achieve KPIs (ROAS, CPA, CAC, CPC, CPI).Identify performance gaps, conduct root cause analysis, and implement data-backed optimization strategies.Drive experimentation roadmap: test new ad formats, audience segmentation, bidding strategies, and platform features to unlock scalable growth.Ensure brand consistency and compliance with internal guidelines during executionPerformance Tracking Business Analytics:Consolidate and analyze cross-channel performance metrics (Traffic, Orders, GMV, CAC).Conduct deep-dive analysis on user acquisition, retention trends, and campaign efficiency.Provide actionable insights on market trends, competitor movements, and user behavior.Collaborate with Data, Category, CRM, and Branding teams to solve business problems and improve growth efficiency.Support dashboard development and performance reporting for leadership visibility