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▍公司介紹 學籽文創線上教育品牌創辦於2020年,我們希望能幫助每個人心中關於夢想或是熱情的小小種子,有機會透過線上教育的學習模式,而孕育出每顆種子開花結果的成長樣貌。 學籽團隊嚴格篩選並邀請了來自各個領域的頂尖人士,學籽自許能如同燈塔一般,照耀在資訊氾濫的大海中迷途的學習者,在這漫長且無止盡的人生學習路上,提供並陪伴著每個想學習的人一個明確的方向。 從創立以來,學籽每個月至少有超過 10,000+ 名來自海外的學習者來此尋找課程,同時學籽也堅持以高規格高品質的製課方式,將每位開課講師深藏的專業知識、技藝與故事進行分享與傳承,更以多元的視角獲得市場上亮眼的成效。 ▍關於這個角色 這個角色將能讓你展現個人的多元創意與思考,協助學籽將品牌願景轉化為可落地的商業策略,在確保文化底蘊的基礎上,透過數據洞察與資源整合,實現穩定且具質感的業績成長。 ▍工作內容 1. 行銷策略規劃與落地執行- 將階段性商業目標,拆解為具體、可檢核的行動計畫,並確保策略能夠落地。2. 多元行銷方案之精準實踐- 獨立主導並落實各類行銷方案,包含 KOL合作企劃、媒體廣編、短影音企劃、SEO流量優化等等。3. 透過數據驅動動態優化行銷策略- 透過銷售數據監控與深度用戶訪談,拆解行銷節點中的斷點。以客觀事實為依據,動態校準行銷方向,確保每一筆行銷預算都能發揮商業價值。 ▍條件要求 - 2年以上行銷相關經驗
SEO management
Marketing Strategies
Branding and Marketing
45K ~ 80K TWD / 月
2年以上の経験必須
管理業務なし
inline is a software startup focused on maximizing restaurant efficiency managing tables and reservations. We have thousands of restaurants including leading chain brands, Michelin-starred restaurants, shopping malls, and busy brick-and-mortar restaurants. We also partner with food-tech platforms, social apps, and various media services to grow the exposure and business for inline restaurant customers.Our team is launching and exploring more global opportunities in key cities, including Sydney, Melbourne, Brisbane, Perth, Tokyo, Osaka, Hong Kong, Singapore, Kuala Lumpur, Bangkok, and the cities in APAC. For people with solid professional skills and talents, who are highly motivated to expand their career and grow in a fast, flexible environment, we have several opportunities to build the business with our team and write the legend with inline for the next thousand partners at a rapid pace.We’re looking for a self-motivated marketing specialist who has proven experience in leading e-commerce companies with successful records of performance marketing, especially in digital ads. In this role, you will have the opportunity to strategize, develop, and manage digital campaigns across various platforms, optimizing user engagement and brand visibility. We are a fast-paced, results-driven team—if you're a problem solver with great project management and communication skills, we’d love to hear from you!【 What You Will Do 】▮ Digital Marketing Paid Advertising – Plan, execute, and optimize digital media campaigns across platforms such as Google Ads, Meta Ads, Google Analytics 4, and LINE LAP to drive business growth.▮ Data Monitoring Performance Optimization – Track and analyze key performance indicators (KPIs) across marketing channels and campaigns, identifying opportunities for improvement.▮ Market Trends Innovation – Stay ahead of industry trends, product innovations, and emerging technologies to explore new marketing opportunities and strategies.▮ Customer Insights Communication – Engage with customers, understand their needs, and provide insights-driven marketing solutions.▮ Content Brand Promotion – Develop and manage multi-channel marketing strategies through SEO, blogs, social media, affiliate programs, short videos, influencer collaborations, and more to enhance brand presence.▮ Project Management Cross-Functional Collaboration – Manage timelines, oversee execution, and coordinate with internal teams and external partners to ensure successful marketing deliverables.
Mixpanel
Meta Ads
looker
応相談
5年以上の経験必須
管理業務なし
About inline: Founded in 2015, inline is a leading restaurant technology platform serving over 10,000 restaurants and 200 million diners across Taiwan, Hong Kong, Singapore, Australia, and Japan. inline offers an AI-powered consumer app for discovering and booking restaurants, as well as a B2B reservation and operations management system that helps restaurant partners manage tables, reservations, online orders and more, improving both the dining experience and operational efficiency. About the Role: We are seeking a Product Marketing Manager to drive the launch and sustain strategies and go-to-market execution for both our consumer-facing apps and our restaurant-facing b2b services. In this role, you will leverage market insights and data-driven thinking to craft compelling product positioning, execute launch strategies for feature-centric Propositions, and coordinate cross-functional initiatives that accelerate customer acquisition, retention, and product adoption. You will work closely with teams across inline to ensure our product innovations resonate in the market, effectively communicate value to diners and restaurant partners, and ultimately contribute to inline's success. Responsibilities: Product Positioning Messaging : Develop clear product positioning and messaging for inline's product suite (B2C restaurant discovery app and B2B reservation/operations system), articulating unique value propositions for different target audiences (consumers vs. restaurateurs). Go-to-Market Strategy : Plan and execute go-to-market strategies for new product propositions, including influencing target customer segments, crafting messaging frameworks, selecting marketing channels, and coordinating launch activities to ensure successful adoption. Sustain-in-Market Strategy : Drive continued product adoption and engagement post-launch by partnering with cross-functional teams to execute lifecycle marketing, customer education, and in-product messaging; monitor usage metrics and customer feedback to refine positioning, identify new growth opportunities, and mitigate churn risk. Marketing Content Collatera l: Create, refine, and manage product marketing materials such as product decks, website content, case studies, sales enablement guides, and press releases, ensuring consistent and impactful communication of product value across all channels. Performance Analysis Optimization : Monitor and analyze key performance metrics (eg, user acquisition, engagement, feature adoption rates, reservation volume) to evaluate the success of product launches and marketing campaigns. Use data-driven insights to optimize strategies and recommend improvements for continuous growth. Customer Advocacy: Serve as a key voice of the customer for both diners/patrons and restaurant staff /managers / owners. Gather user feedback and market reactions, and work with internal teams to refine the product experience and address market needs, enhance customer satisfaction and loyalty. Market Research Insights : Conduct market research, user interviews, and competitive analysis to deeply understand industry trends, diner behaviors, and restaurant partner needs, translating these insights into actionable product and marketing strategies. Cross-Functional Collaboration : Collaborate closely with PM, Product-Market Growth, and Design teams to understand the near-term product roadmap, and infuse market feedback and user insights into the intermediate-term roadmap for design and product development. Partner with Marketing, PR, Business Development, and Customer Success teams to drive integrated campaigns and initiatives that align with product launches and growth goals. Notes : On the GTM side, this role will work with a number of customer-facing teams listed above, with managers and staff in 6-7 countries. On the Product side, this role will collaborate with the global Program Management team ( Feature Integration roadmap, "Inline Landing" partner program, internal coordination for SaaS Cost of Goods controls, System Scaling schedule for new features, Privacy Security ). Key: inline does not have Product Managers, we are a Design-centric organization and the UXD team has some responsibilities (like Apple) that might typically sit within a Product Management team in a more conventional company. On the Growth side, this role will collaborate with the global Product-Market Growth team ( Feature-centric Commercial OKRs and committed by BD and CSM teams, Pricing and Pricing-change alignment coordination, PL scenario modeling, and the 'challenger' voice for keeping sustained focus on in-progress bets as waves of feature requests are championed for priority )
Product Marketing
Google Analytics
Google Ads
応相談
5年以上の経験必須
管理業務なし
About BTSE:彼特思方舟 is a specialized service provider dedicated to delivering a full spectrum of front-office and back-office support solutions, each of which are tailored to the unique needs of global financial technology firms. 彼特思方舟 is engaged by BTSE Group to offer several key positions, enabling the delivery of cutting-edge technology and tailored solutions that meet the evolving demands of the fintech industry in a competitive global market.BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure. BTSE empowers businesses and corporate clients with the advanced tools they need to excel in a rapidly evolving and competitive market. BTSE has pioneered numerous trading technologies that have been widely adopted across the industry, setting new benchmarks for innovation, performance, and security in fintech. BTSE’s diverse business lines serve both retail (B2C) customers and institutional (B2B) clients, enabling them to launch, operate, and scale fintech businesses. BTSE is seeking ambitious, motivated professionals to join our B2C and B2B teams.About the Opportunity:We are a dynamic cryptocurrency exchange expanding our B2B marketing operations. We are seeking a versatile Marketing Manager who can function as a true generalist—capable of conducting research, strategic planning, ideation, and hands-on execution—to drive our B2B initiatives. In this role, you will work closely with our B2B team to develop campaigns, attend industry events, and engage with key stakeholders in fintech, payments, cloud banking, and SaaS. This opportunity is ideal for candidates based in Taiwan, Singapore, or Hong Kong.ResponsibilitiesResearch Planning: Conduct in-depth market research, via online or offline events to identify trends and opportunities in the fintech, payments, cloud banking, and SaaS sectors. Develop strategic marketing plans tailored to our B2B audience.Ideation Execution: Generate creative ideas for campaigns and marketing initiatives; oversee the entire execution process from concept to delivery.Team Liaison: Collaborate closely with the B2B team to ensure marketing strategies align with business objectives and customer needs.Performance Analysis: Monitor, analyze, and report on campaign performance metrics, making data-driven adjustments as necessary.RequirementsBachelor’s degree in Marketing, Business, or a related field.Proven marketing background with hands-on experience as a generalist—capable of handling research, planning, ideation, and execution.Prior experience in industries such as fintech, payments, cloud banking, or SaaS is highly desirable.Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.Strong event management skills and a willingness to attend industry events.Must be based in Taiwan, Singapore, or Hong Kong.Self-motivated, proactive, and able to thrive in a fast-paced, dynamic environment.Perks BenefitsCompetitive total compensation packageVarious team building programs and company eventsComprehensive healthcare schemes for employees and dependants And many more! Apply and let us tell you more!#LI-JY1
About BTSE: BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure. BTSE empowers businesses and corporate clients with the advanced tools they need to excel in a rapidly evolving and competitive market. BTSE has pioneered numerous trading technologies that have been widely adopted across the industry, setting new benchmarks for innovation, performance, and security in fintech. BTSE’s diverse business lines serve both retail (B2C) customers and institutional (B2B) clients, enabling them to launch, operate, and scale fintech businesses. BTSE is seeking ambitious, motivated professionals to join our B2C and B2B teams. About the Opportunity: We are a dynamic cryptocurrency exchange expanding our B2B marketing operations. We are seeking a versatile Marketing Manager who can function as a true generalist—capable of conducting research, strategic planning, ideation, and hands-on execution—to drive our B2B initiatives. In this role, you will work closely with our B2B team to develop campaigns, attend industry events, and engage with key stakeholders in fintech, payments, cloud banking, and SaaS. This opportunity is ideal for candidates based in Taiwan, Singapore, or Hong Kong.ResponsibilitiesResearch Planning: Conduct in-depth market research, via online or offline events to identify trends and opportunities in the fintech, payments, cloud banking, and SaaS sectors. Develop strategic marketing plans tailored to our B2B audience. Ideation Execution: Generate creative ideas for campaigns and marketing initiatives; oversee the entire execution process from concept to delivery. Team Liaison: Collaborate closely with the B2B team to ensure marketing strategies align with business objectives and customer needs. Performance Analysis: Monitor, analyze, and report on campaign performance metrics, making data-driven adjustments as necessary.RequirementsBachelor’s degree in Marketing, Business, or a related field. Proven marketing background with hands-on experience as a generalist—capable of handling research, planning, ideation, and execution. Prior experience in industries such as fintech, payments, cloud banking, or SaaS is highly desirable. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Strong event management skills and a willingness to attend industry events. Must be based in Taiwan, Singapore, or Hong Kong. Self-motivated, proactive, and able to thrive in a fast-paced, dynamic environment.Perks BenefitsCompetitive total compensation package Various team building programs and company events And many more! Apply and let us tell you more!#LI-JY1
応相談
経験年数不問
Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Gurugram, Haryana, India; Hyderabad, Telangana, India.Minimum qualifications: Bachelor's degree in a research or quantitative field (e.g., Social Sciences, Statistics, Mathematics, Bioinformatics, Economics, etc.) or equivalent practical experience. 3 years of experience designing, scoping, executing, and delivering research and analysis projects. 3 years of experience translating business problems into research questions and translating research findings and insights into marketing recommendations. Experience managing research and measurement agencies. Preferred qualifications: 3 years of experience with qualitative research methods and approaches. 3 years of experience with sampling, survey writing, and analysis of survey data including weighting and assessing data quality. 3 years of experience with designing experiments, analyzing data from experiments, and summarizing findings. 3 years of experience analyzing and manipulating data sets to leverage data insights into presentations for business stakeholders. Experience with data querying languages (e.g. SQL) and tools to work with data sets. About the jobGoogle's leadership team hand-picks thorny business challenges, and members of BizOps work in small teams to find solutions. As part of this team you fully immerse yourself in data collection, draw insight from analysis, and then zoom out to develop compelling, synthesized recommendations. Taking strategy one step further, you also persuasively communicate your recommendations to senior-level executives, roll-up your sleeves to help drive implementation and check back-in to see the impact of your recommendations.Google’s goal for Gemini is to be the most helpful AI assistant by giving users direct access to Google’s latest AI models and capabilities. The Gemini App Marketing team plays a critical role in this mission, and is a fast-paced and dynamic team that is responsible for driving and delivering on ambitious strategic business goals.In this critical role, you will be responsible for generating actionable insights from data to drive strategies that maximize the adoption and engagement of the Gemini App. You will serve as a key analytical partner to the Marketing and Product teams focused on app growth, generating insights to inform valuable programs and supporting audience segmentation, campaign measurement, analysis and testing initiatives. You will analyze data sets and design and perform statistical analyses.You will work closely with the Gemini app marketing measurement and analytics lead, and partner closely with product data science and other analysts in the Marketing organization. You will also partner with the Strategy and Operations team for strategic planning and ongoing reporting (e.g., OKRs, QBRs).Responsibilities Collaborate with data science to analyze user behavior (installs, churn, feature adoption) and map the user journey, identify conversion bottlenecks to optimize the funnel and engagement. Evaluate acquisition, onboarding, and re-engagement campaigns by measuring key metrics like CAC, LTV, and ROI to provide data-driven recommendations for channel optimization and testing. Build and maintain automated dashboards in Tableau or Power BI to track app adoption KPIs, provide actionable insights to Product, Marketing, and Leadership stakeholders. Define user segments based on demographics and behavior to inform personalized marketing strategies and prioritize product development for maximum returns. Synthesize complex datasets into compelling narratives and visual presentations, translate technical findings into clear, strategic recommendations for non-technical audiences. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Product ManagementDevelop a deep understanding of Shopee Ads products (Product Ads, Shop Ads, Brand Ads, Livestream Ads, Video Ads) and their evolving features.Manage the product pipeline, localize, launch, and optimize new features and products for the Vietnam market.Stay ahead of industry trends and competitor offerings to inform product positioning and strategy.Handle and resolve product-related tickets and inquiries from both internal teams and sellers, ensuring timely responses and accurate solutions.Synthesize feedback from tickets to identify recurring issues, propose product enhancements, and improve user experience.Marketing Seller EngagementContinuously assess market needs, seller pain points, and industry dynamics to shape education programs, engagement strategies, and product positioning.Educate sellers on how to effectively use Shopee Ads through guides, tutorials, webinars, and workshops tailored to different experience levels.Create and maintain a comprehensive knowledge base with up-to-date product information, case studies, and best practices.Design and execute targeted marketing initiatives to promote Shopee Ads adoption and highlight success stories.Engage with the seller community via forums, events, and feedback channels to address concerns, share insights, and strengthen relationships.Monitor adoption and campaign performance to identify opportunities for improvement and refine both education and marketing strategies
Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa.Minimum qualifications: Bachelor's degree or equivalent practical experience. 6 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social). Experience managing cross-functional or cross-team projects. Preferred qualifications: Experience at a management consulting firm or brand/consumer marketing at a Consumer Packaged Goods company. Experience working, engaging and influencing across local, regional and global stakeholders and teams. Experience in the retail, telecommunications, or consumer electronics industries. Passionate about driving results. Interest in marketing, brand management, strategy consulting, agency, technology, or related fields. About the jobWhether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end. As a Product Marketing Manager at Google in Singapore, you will be pivotal in bringing our range of innovative products to users across Southeast Asia including Singapore, Thailand, Indonesia, Vietnam, Malaysia, and The Philippines . You will be responsible for understanding our users, the speciality of our products, and connecting the two through effective marketing strategies and execution. Depending on your specific team alignment (e.g., Consumer Apps, Brand Reputation, Devices Services or One Ads) your focus will vary, but your goal will be to drive user engagement, product adoption, and build the Google brand. You will contribute to a complete marketing experience, representing the product and helping it grow a consumer base.Responsibilities Define and execute the go-to-market strategies and campaigns for key ads moments throughout the year, to drive various Objectives and Key Results including business growth pipeline, and Product Adoption. Collaborate with cross-functional leadership both internally and externally to influence the strategy locally, regionally and globally and align ads marketing initiatives with overall business objectives. Understand product features and user value. Identify value propositions and differentiation strategies to create engaging narratives, and advocate strategies tailored to different audiences, countries, and verticals. Lead events, campaigns, and executive initiatives while owning creative and media strategies. Recommend when to adapt global work versus invent locally, balancing audience insights with efficiency goals. Lead the analysis of program performance and make recommendations, apply problem-solving and critical thinking skills. Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
About BTSE:彼特思方舟 is a specialized service provider dedicated to delivering a full spectrum of front-office and back-office support solutions, each of which are tailored to the unique needs of global financial technology firms. 彼特思方舟 is engaged by BTSE Group to offer several key positions, enabling the delivery of cutting-edge technology and tailored solutions that meet the evolving demands of the fintech industry in a competitive global market.BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure. BTSE empowers businesses and corporate clients with the advanced tools they need to excel in a rapidly evolving and competitive market. BTSE has pioneered numerous trading technologies that have been widely adopted across the industry, setting new benchmarks for innovation, performance, and security in fintech. BTSE’s diverse business lines serve both retail (B2C) customers and institutional (B2B) clients, enabling them to launch, operate, and scale fintech businesses. BTSE is seeking ambitious, motivated professionals to join our B2C and B2B teams.About the Opportunity:We are seeking an experienced and strategic Senior Product Manager to drive collaboration between the Product and Marketing teams. In this role, you will play a key part in aligning product strategies with marketing initiatives to ensure a seamless product launch, exceptional user experience, and market success. You will focus on building bridges between departments, leveraging customer insights, and delivering impact results.ResponsibilitiesProduct Strategy Marketing AlignmentDevelop and execute product roadmaps that align with marketing strategies and organizational goals.Collaborate with marketing teams to craft go-to-market strategies, including positioning, messaging, and launch plans.Translate market trends, competitive insights, and customer feedback into product requirements.Cross-functional CollaborationAct as the primary liaison between Product and Marketing teams, ensuring open communication and mutual understanding.Partner with design, engineering, and data teams to implement features that support marketing campaigns and enhance user engagement.Manage the feedback loop to ensure that user insights collected through marketing efforts inform product development.Performance Tracking OptimizationMonitor key performance indicators (KPIs) for product and marketing initiatives, including user acquisition, retention, and satisfaction metrics.Conduct post-launch analysis to identify opportunities for product improvement and marketing optimization.Champion a culture of data-driven decision-making and continuous improvement.RequirementBachelor’s degree in Business, Marketing, Computer Science, or a related field; MBA or equivalent is a plus.5+ years of product management experience, with a strong emphasis on collaboration with marketing teams.Proven track record of leading successful product launches and marketing initiatives.Strong understanding of customer lifecycle management and marketing channels.Exceptional communication, presentation, and stakeholder management skills.PreferredExperience in crypto industry.Experience in crafting and delivering go-to-market strategies.Perks BenefitsCompetitive total compensation packageVarious team-building programs and company eventsComprehensive healthcare schemes for employees and dependentsAnd many more! Apply and let us tell you more!#LI-JY1
About BTSE:BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure. BTSE empowers businesses and corporate clients with the advanced tools they need to excel in a rapidly evolving and competitive market. BTSE has pioneered numerous trading technologies that have been widely adopted across the industry, setting new benchmarks for innovation, performance, and security in fintech. BTSE’s diverse business lines serve both retail (B2C) customers and institutional (B2B) clients, enabling them to launch, operate, and scale fintech businesses. BTSE is seeking ambitious, motivated professionals to join our B2C and B2B teams.About the Opportunity:We are seeking an experienced and strategic Senior Product Manager to drive collaboration between the Product and Marketing teams. In this role, you will play a key part in aligning product strategies with marketing initiatives to ensure a seamless product launch, exceptional user experience, and market success. You will focus on building bridges between departments, leveraging customer insights, and delivering impact results.ResponsibilitiesProduct Strategy Marketing AlignmentDevelop and execute product roadmaps that align with marketing strategies and organizational goals.Collaborate with marketing teams to craft go-to-market strategies, including positioning, messaging, and launch plans.Translate market trends, competitive insights, and customer feedback into product requirements.Cross-functional CollaborationAct as the primary liaison between Product and Marketing teams, ensuring open communication and mutual understanding.Partner with design, engineering, and data teams to implement features that support marketing campaigns and enhance user engagement.Manage the feedback loop to ensure that user insights collected through marketing efforts inform product development.Performance Tracking OptimizationMonitor key performance indicators (KPIs) for product and marketing initiatives, including user acquisition, retention, and satisfaction metrics.Conduct post-launch analysis to identify opportunities for product improvement and marketing optimization.Champion a culture of data-driven decision-making and continuous improvement.RequirementBachelor’s degree in Business, Marketing, Computer Science, or a related field; MBA or equivalent is a plus.5+ years of product management experience, with a strong emphasis on collaboration with marketing teams.Proven track record of leading successful product launches and marketing initiatives.Strong understanding of customer lifecycle management and marketing channels.Exceptional communication, presentation, and stakeholder management skills.PreferredExperience in crypto industry.Experience in crafting and delivering go-to-market strategies.Perks BenefitsCompetitive total compensation packageVarious team-building programs and company eventsAnd many more! Apply and let us tell you more!#LI-JY1

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