Directs a comprehensive product strategy from product conception and definition through end of life. Functions as a central resource with design, process, manufacturing, quality, test, marketing, and distribution as the product(s) and/or product line(s) move through their lifecycle. Formulates and executes long-term roadmaps for cost/profit control. Promotes use of new technologies and industry-leading trends. Directs those involved in the design, modification, and evaluation of all phases of a