• Define strategies and plans for the brand that deliver incremental growth based on identification of new consumers, new shoppers, new territories and new sales channels. • Be the brand / business unit lead to win in rural in a big way. Integrate & lead cross functional planning with rural champion, Category Channel Sales Development, sales and brand building functions. Develop multi-faceted marketing plan and execution • Develop and propose an effective and strategic shopper path to purchase f
8 years of experience required
No management responsibility