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口碑行銷在行銷中以「策略」為主，「創意」為輔，在兩者交織之下，為客戶創造出驚人的行銷成效。 執案過程中，「細心」 是最關鍵的人格特質。 本職位將考驗大量的專案管理與交叉整合技巧，因為在操盤客戶品牌名聲與輿論時，任何細節都不容失誤。 我們致力於維護客戶的品牌形象，因此我們強調負責任的態度，並期望您能對客戶需求負責，同時在團隊中展現團結合作的精神。 我們團隊氛圍融洽，並採取扁平化管理，鼓勵每位夥伴參與決策。 在阿米巴績效考核的機制下，強者絕對能被看見，績效高者將得到應有的回報，這裡將是您發揮實力的最佳舞台！ ✦ "你的創意可以飛到外太空，但希望你人可以待在行天宮。" —— CEO Frank 工作內容 📌 文案力：口碑行銷文案撰寫、切點規劃（Dcard、PTT等論壇）📌 專案管理：甘特圖實作、時程控管與人設管理📌 專業軟體操作：使用輿情系統分析熱門議題，找出操作機會📌 提案力：行銷提案製作，挖掘客戶需求並協助解決問題📌 策略力：從整合行銷角度沙盤推演各種策略執行📌 領導力：帶領組別達成績效目標，並分配工作與任務📌 簡報力：提案簡報與結案報告製作，向客戶展現成果📌 其他主管交辦事項 Bespo 上策的特色 ✨ 1. 客戶重質不重量我們只接少量客戶，確保每位員工能夠全力以赴，提供最優質的服務。 ✨ 2. 較少加班文化除特殊檔期外，我們的高效執行力確保大家能準時上下班，維持良好工作與生活平衡。 ✨ 3. 阿米巴績效制度我們推行全員創利精神，高效者將被清楚看見，並獲得對應獎勵。💰 ✨ 4. 季度分紅機制獲利組別每一季都能參與分紅，讓你的努力轉化為實際回報。 ✨ 5.每季皆有加薪機會:只要績效達標，每季都會再加薪 1000~3000績效優良者每年已有多次加薪10000以上之案例。本公司加薪速度遠勝其他同業詳情請看公司簡介✨6.導入AI Workflow:上策系統已導入大量AI輔助工具例如Gemini , Perplexity Comet, Claude Code, NotebookLM等等能提供快速學習並接軌AI時代的工作環境與訓練機會。 ✨ 7. 最狂商務艙員工旅遊2025日本員旅 AM以上享星宇商務艙+星級飯店+和牛大餐100%全額補貼+送特休 📌 詳情請參考公司簡介，期待你的加入，一起創造頂級的口碑行銷影響力！ 🚀

IntroductionASML is one of the world’s leading manufacturers of chipmaking equipment and the global technology and market leader in semiconductor lithography. By enabling the production of smaller, more powerful, and more efficient chips, we help drive the advancement and accessibility of semiconductor technology across a wide range of products and applications. ASML is widely recognized as a key force shaping the world’s digital transformation.Headquartered in the Netherlands, ASML is a global company with more than 44,000 employees and is among the most valuable publicly listed companies in Europe by market capitalization. Our success is rooted in a distinctive culture reflected in our brand DNA: a relentless drive to innovate, combining deep customer insight, a passion for technology, and a can‑do attitude; a collaborative mindset built on integrating diverse perspectives; and a founder’s mentality defined by ownership, accountability, and a results‑driven approach.MissionOur global Communications team is committed to engaging our audiences and shaping ASML’s reputation among key stakeholders. In Taiwan and Southeast Asia, we focus on enabling the business and strengthening ASML’s position with employees, prospective talents, ecosystem partners, journalists, and other opinion leaders.DescriptionAs a senior member of ASML’s regional Communications team in Taiwan, you will lead integrated communications programs across Taiwan, Southeast Asia, and India to support our business growth. You will act as a strategic communications partner to key stakeholders in the region, understanding their needs while translating global Communications priorities into effective regional strategies spanning internal and external domains.Geographical distance from headquarters creates both unique challenges and opportunities. This role requires high competence across all communications disciplines and a strong understanding of ASML’s business, culture, strategic priorities, and organizational dynamics. You must be able to set priorities, make sound decisions, and ensure excellence in execution. With rapid growth across Taiwan and Southeast Asia, the region requires strong strategic support in branding, reputation management, and internal strategic alignment.Context of the positionYou will serve as a trusted communications partner to key stakeholders across the region, helping shape and protect ASML’s reputation. You will report to the Head of ASML Asia Communications and may occasionally travel to other ASML sites, emerging markets within the region, and the global headquarters in Veldhoven, the Netherlands.Role and responsibilitiesYou will be responsible for, but not limited to:Serving an integrated communications strategist to strengthen ASML’s brand and reputationWith proven consulting, PR and integrated marketing communications (IMC) expertise, you will develop communications strategies that align with the business priorities of ASML’s organizational units across Taiwan and Southeast Asia, as well as global corporate directions. You will also oversee the country-level communications budget, ensuring effective investment and demonstrable impact. You are able to prioritize tasks and resources with minimal supervision while consistently delivering high‑quality results.Crafting messages and telling the ASML’s story You excel at developing inspiring and engaging stories. You will identify compelling narratives within ASML and share them with external audiences to enhance the company’s reputation. With a strong understanding of the local media landscape, you know how to build and execute media strategies, pitch stories, and secure meaningful media coverage. You will collaborate closely with the Media Relations team at headquarters and support ASML spokespersons in the region as they communicate with media, government stakeholders, and local communities.Acting as the gatekeeper of ASML’s branding in the regionYou will ensure that all internal and external creative assets adhere to ASML’s brand guidelines and accurately reflect the company’s brand identity and tone of voice.Leading project management and other assigned responsibilitiesYou will partner closely with colleagues across Sales, HR, Society Community Engagement, ESG, and the broader Communications team to identify opportunities for ASML and to develop initiatives that enhance employee pride and strengthen ASML’s reputation among key stakeholders.Job description subject to changeEducation and experienceMaster’s degree or equivalent experience in Communications, Journalism or Marketing15 years proven experience in media relations and integrated marketing communications in a multinational company (preferably in high-tech industry).SkillsTo succeed in this role, you should demonstrate the following:Strategic, business, and technology acumen You are familiar with industry trends and the technologies that matter to our customers. You can clearly explain corporate strategy and articulate business impact, including financial considerations. You can explain the principles of lithography to a general audience, interpret complex technologies, grasp first‑principle concepts, and help elevate messaging with clarity and precision.IMC (Integrated Marketing Communications) planning and measurement abilitiesYou possess a strong understanding of the marketing mix and can plan, organize, and prioritize projects effectively. You know how to apply analytical tools and measurement techniques, incorporate metrics into communications plans, and use best‑practice methodologies to assess impact. You proactively propose improvement indicators and data-driven enhancements.Stakeholder management and consultation capabilitiesYou can manage multiple stakeholders across sectors, identify cross-functional opportunities, set priorities, and deliver outcomes. You can distill issues to their essence, navigate ambiguity, and find mutually agreeable solutions. You adapt your communication style to your audience and provide communications guidance and coaching to leaders.Critical thinking and analytical skillsYou translate business objectives into clear, compelling, and meaningful communication programs. You recognize complexity, actively seek understanding, and assess multiple variables and interdependencies. You identify root causes, anticipate opportunities and risks, explore what‑if scenarios, and propose well-reasoned solutions.Goal orientation: assertiveness, tenacity, prioritization, and impact focusYou stay focused on achieving results that deliver clear, positive business impact. You work with confidence and guide others toward outcomes, applying agility to meet evolving objectives. You ensure strategic communications plans are aligned, targeted, and effective.Strong cultural sensitivityYou adapt to cultural differences and ensure that plans, messages, and activities are appropriate for multicultural environments and aligned with ASML’s values.Language proficiency You can articulate ideas clearly and fluently, write on diverse topics, and prepare and deliver presentations effectively in both Mandarin Chinese and English.Other informationn/aInclusion and diversityASML is an Equal Opportunity Employer that values and respects the importance of a diverse and inclusive workforce. It is the policy of the company to recruit, hire, train and promote persons in all job titles without regard to race, color, religion, sex, age, national origin, veteran status, disability, sexual orientation, or gender identity. We recognize that inclusion and diversity is a driving force in the success of our company.Need to know more about applying for a job at ASML? Read our frequently asked questions.

美弗實業股份有限公司 ｜小獅王辛巴 我們擁有穩健的實體通路基礎，也持續拓展成長中的電商與社群版圖。現在，正在尋找一位兼具內容感、創意力與執行力的 品牌內容行銷企劃加入團隊，如果你喜歡做內容、懂得觀察趨勢，也能從數據裡找到方向，並善用 AI 讓工作更有效率，歡迎加入我們，一起做出有流量、有互動，也有轉換力的品牌內容。 工作地點位於 台中市南屯區精華地段，城市的便利與生活的餘裕，都在剛好的距離裡，對喜歡內容、也在意生活感的人來說，這裡會是很舒服的所在。 【職務內容】 1｜短影音與社群內容企劃 規劃 Reels／Shorts 腳本內容，並負責 Facebook、Instagram、LINE、YouTube 等官方平台之內容企劃與文案撰寫，提升品牌曝光、互動與轉換表現 2｜趨勢觀察與內容發想 關注社群趨勢、市場動態與網路話題，結合品牌特色與產品需求，提出具話題性與執行力的內容企劃 3｜廣告數據判讀與內容優化 能閱讀社群與廣告成效數據，從觸及、互動、點擊到轉換整理洞察，持續優化內容方向 4｜AI 工具應用 善用 AI 協助內容發想、文案整理、腳本優化與流程提效，提升整體產出效率與品質 5｜KOL／異業合作執行 協助 KOL、合作夥伴與外部窗口之提案溝通、內容確認、合作執行與成效追蹤，維持良好合作節奏與品牌一致性 6｜跨部門整合協作 與設計、電商、業務等部門協作，整合品牌對外溝通內容，維持視覺與文字的一致性

▍公司介紹 學籽文創線上教育品牌創辦於2020年，我們希望能幫助每個人心中關於夢想或是熱情的小小種子，有機會透過線上教育的學習模式，而孕育出每顆種子開花結果的成長樣貌。 學籽團隊嚴格篩選並邀請了來自各個領域的頂尖人士，學籽自許能如同燈塔一般，照耀在資訊氾濫的大海中迷途的學習者，在這漫長且無止盡的人生學習路上，提供並陪伴著每個想學習的人一個明確的方向。 從創立以來，學籽每個月至少有超過 10,000+ 名來自海外的學習者來此尋找課程，同時學籽也堅持以高規格高品質的製課方式，將每位開課講師深藏的專業知識、技藝與故事進行分享與傳承，更以多元的視角獲得市場上亮眼的成效。 ▍關於這個角色 這個角色將能讓你展現個人的多元創意與思考，透過知悉數位媒體趨勢與技術，您將不僅協助學籽成功推廣線上課程，也將協助課程講師分享其多年專業技藝，同時也將故事傳承下去，把這份感動讓更多人聽見、看見，與學籽一同啟發人們對於生活的靈感與想像。我們期待與你相遇，一起打造更好的你與學籽！ ▍工作內容 - 品牌行銷活動規劃與執行 - 網站 SEO 優化 - 課程的再行銷規劃與執行 - 社群媒體內容企劃與執行 - KOL 合作洽談、企劃發想與執行 - 廣告成效分析與優化 - 廣編稿撰寫與校訂 ▍條件要求 - 2年以上行銷相關經驗

The Opportunity: Turn "Deep Tech" into "Market Dominance" IdeasLab Inc. is an advanced Computer Vision (CV) company. We have built proprietary AI that solves complex problems in [Retail/Security/Manufacturing]. Our technology is robust, our engineering is world-class, and our potential is massive. Now, we have to tell the world. We are looking for a Head of Marketing to lead a complete strategic transformation. We are moving from an "RD/Engineering-first" identity to a "Solution-first" market leader. You will not just be running campaigns; you will be the architect of our brand, the translator of our technology, and the driver of our revenue. The Role This is a "Full-Stack" marketing role for a builder. You will inherit a blank canvas and a powerful technical product. Your mandate is to define who we are, structure how we sell, and build the engine that generates qualified leads. Core Responsibilities 1. Brand Surgery Positioning (The Identity) Redefine the Narrative: Lead the strategic evolution of the IdeasLab brand. Move our positioning away from "experimental lab" toward "enterprise-grade solution provider."Differentiation: Carve out a distinct voice in a crowded AI market. Ensure potential clients instantly understand why we are different from (and better than) generic competitors.Visual Verbal Identity: Oversee the refresh of our web presence, sales assets, and digital footprint to reflect a modern, scalable software company. 2. Product Marketing (The Translation) From Python to Profit: Work directly with our engineering team to translate complex technical features (neural networks, object detection) into clear, ROI-driven business benefits (loss prevention, speed, safety).Sales Enablement: Arm the CEO and Sales team with the weapons they need to win: pitch decks, case studies, and white papers that focus on value, not just specs.Privacy-First Messaging: Develop a marketing framework that turns Data Privacy and Ethics into a competitive advantage, addressing client fears before they arise. 3. Growth Demand Generation (The Engine) Account-Based Marketing (ABM): Identify our top 50 prospect accounts and execute hyper-targeted campaigns to get us in the door.Content Strategy: specific, high-value content (e.g., "The ROI of Computer Vision in Retail") that positions IdeasLab as a thought leader, not just a vendor.Pipeline Ownership: Measure success in MQLs (Marketing Qualified Leads) and pipeline revenue, not just "likes" or "impressions." Who You Are The Translator: You are fluent in "Engineer" and "Executive." You can explain deep learning to a CFO without making their eyes glaze over.The Builder: You aren’t looking for a cushy role where you manage an agency. You want to get your hands dirty, write the copy, set up the CRM, and build the foundation yourself.The Strategist: You understand that "Branding" isn't just a logo—it's trust.

【工作內容】- 發展年度品牌策略，提供行銷廣宣計畫 (媒體/公關/數位/社群)- 規劃各通路促銷活動、陳列規劃與執行- 國外原廠溝通協調- 定期追蹤行銷活動效益：營業目標達成率、ROI、進店率/轉化率/復購率/推薦率- 行銷費用控管：費用率、費用規劃及效益評估- 品類庫存管理：庫存月、銷售預估準確度【個性特質】- 細心、合群、擅於溝通協調、能獨立作業、效益導向、喜愛廚房用品佳【工作技能或證照需求】- 3年以上 FMCG 或廚房用品操作經驗- 需有數字分析能力- 需英文聽說讀寫精通- 需有良好中英文簡報能力【專業職能】- 發展年度品牌策略，提供行銷廣宣計畫 (媒體/公關/數位/社群)- 規劃各通路促銷活動、陳列規劃與執行- 定期追蹤行銷活動效益及管控行銷費用- 國外原廠溝通協調- 品類及庫存管理

【工作內容】 - 發展年度品牌策略，提供行銷廣宣計畫 (媒體/公關/數位/社群) - 規劃各通路促銷活動、陳列規劃與執行 - 國外原廠溝通協調 - 定期追蹤行銷活動效益：營業目標達成率、ROI、進店率/轉化率/復購率/推薦率 - 行銷費用控管：費用率、費用規劃及效益評估 - 品類庫存管理：庫存月、銷售預估準確度 【其他條件】 - 具備3年以上 FMCG 快銷型產品操作經驗者佳 - 需備數字分析能力 - 具備良好中英文簡報能力 - 熟悉Office及基礎影像處理、繪圖軟體操作

自1982年成立以來，伯朗咖啡始終秉持創新與品質並重的精神，致力於提供多元化的高品質產品，滿足消費者需求。四十多年來，伯朗堅持在地新鮮烘焙原則，結合先進的一貫化生產設備，打造即飲咖啡與沖調咖啡系列。近年來，我們積極拓展咖啡產品線，透過多樣化的飲用方式，為消費者帶來更多元且生活化的咖啡體驗。我們誠摯邀請一位充滿創意的行銷創意課長加入我們的團隊，負責品牌行銷策略的規劃與創意發展。如果您擁有行銷相關經驗或濃厚的興趣，並渴望在充滿挑戰與機會的環境中發揮創意，您將有機會與我們一同提升伯朗在市場上的品牌力。

你將是公司數位轉型關鍵核心的策劃者與實踐者，領導品牌數位飛輪（Digital Growth Flywheel）的設計與營運。須結合數據、科技、創意與商業策略，打造 以顧客為中心的會員經營成長引擎，實現從流量經營到品牌忠誠、從數位互動到商業獲利的全鏈路升級。我們正尋找一位，能在 全球級商學邏輯、在地市場洞察與創新策略之間遊刃有餘 的總管級數位行銷人才。你不是為了做一個 campaign，而是設計一個能讓品牌長期成長、自轉不息的系統。工作職責內容:1.數位飛輪策略設計與推進 a.擔任品牌會員經營核心架構設計者，統籌獲客（Acquisition）、活躍 （Engagement）、轉換（Conversion）、擁護（Advocacy）四大環節。 b.規劃品牌數位飛輪模型，整合 App、Line OA、CDP、社群、電商等數位接觸點， 建構 會員成長邏輯與行為旅程。 c.主導會員成長策略：導入 gamification、行為分群、自動化觸發訊息等增長手法。2.數據驅動行銷與LTV經營 a.建立以 CDP/CRM/BI 為基礎的會員經營系統，推進會員生命周期管理。 b.推動會員價值最大化策略（LTV）。3.品牌數位創意策動 a.結合品牌精神與會員互動，提升品牌黏著度與再購率。 b.發想與執行創新數位體驗，強化品牌偏好。4.跨部門數位整合推進 a.串接研發、IT、營運....等團隊，整合系統邏輯、資料規範、會員獎勵條款等。 b.與內部/外部等單位共創會員體驗新功能，推進會員平台產品化、系統化、商業化。5.數位團隊領導與能力升級 a.管理數位會員經營團隊，並推動敏捷開發流程與績效導向文化。 b.擬定部門 OKR/KPI。職位必備條件：1.曾領導過百萬級會員經營計畫，具備 App、Line OA、CRM/CDP 經驗者尤佳。2.熟悉「數據導向成長模型」與會員旅程規劃，有成功建構品牌飛輪經驗。3.精通行銷科技應用：GA4、Firebase、CDP、Loyalty Engine、Marketing Automation。4.有品牌策略高度與跨部門溝通力，能領導、影響、執行並優化迴圈。5.具備專案管理、組織發展與團隊領導能力，能帶動創新文化與成果。

As a Product Innovation Specialist at DaoHer Beverage, you will play a key role in developing new beverage products and bringing them to market. This role works closely with RD, marketing, and creative partners to transform product concepts into market-ready products, from formulation coordination to packaging and label development. DaoHer Beverage is an innovative ready-to-drink (RTD) tea company headquartered in San Mateo, California, with deep roots in Taiwan. With over 30 years of beverage manufacturing expertise, we are dedicated to bringing Taiwan’s iconic shaken tea culture to global consumers through high-quality and lifestyle-oriented beverage products. Our diverse RTD portfolio, including boba tea and fruity tea beverages, is designed to seamlessly integrate into modern lifestyles worldwide. As we continue expanding across international markets, we are looking for creative and product-driven talents who are passionate about innovation and consumer products. 我們正在招募對產品創新與品牌成長有熱情的人才，加入 DaoHer Beverage，一同打造下一代全球化的台灣茶飲品牌。Responsibilities｜工作內容 Collaborate with RD teams to develop and launch new beverage products 與研發團隊合作，參與新產品開發與上市流程 Coordinate cross-functional teams to ensure smooth product development and launch timelines 跨部門溝通協作，確保產品開發與上市進度順利推進 Create and manage product labels and packaging materials for new product launches 負責新產品標籤與包裝內容製作與管理 Develop artwork and visual materials for packaging, and coordinate with external agencies when needed 製作產品包裝與相關視覺素材，並與廣告公司或設計夥伴合作 Support packaging concepts and product positioning aligned with brand strategy 協助產品定位與包裝概念發想，確保與品牌策略一致 Assist in preparing product launch materials and internal product documentation 協助準備產品上市相關素材與內部產品資料 Participate in international exhibitions or business trips (approximately 1–2 times per year) 參與海外展會或商務出差（每年約 1–2 次）