Cake 找工作

About inline: Founded in 2015, inline is a leading restaurant technology platform serving over 10,000 restaurants and 200 million diners across Taiwan, Hong Kong, Singapore, Australia, and Japan. inline offers an AI-powered consumer app for discovering and booking restaurants, as well as a B2B reservation and operations management system that helps restaurant partners manage tables, reservations, online orders and more, improving both the dining experience and operational efficiency. About the Role: We are seeking a Product Marketing Manager to drive the launch and sustain strategies and go-to-market execution for both our consumer-facing apps and our restaurant-facing b2b services. In this role, you will leverage market insights and data-driven thinking to craft compelling product positioning, execute launch strategies for feature-centric Propositions, and coordinate cross-functional initiatives that accelerate customer acquisition, retention, and product adoption. You will work closely with teams across inline to ensure our product innovations resonate in the market, effectively communicate value to diners and restaurant partners, and ultimately contribute to inline's success. Responsibilities: Product Positioning Messaging : Develop clear product positioning and messaging for inline's product suite (B2C restaurant discovery app and B2B reservation/operations system), articulating unique value propositions for different target audiences (consumers vs. restaurateurs). Go-to-Market Strategy : Plan and execute go-to-market strategies for new product propositions, including influencing target customer segments, crafting messaging frameworks, selecting marketing channels, and coordinating launch activities to ensure successful adoption. Sustain-in-Market Strategy : Drive continued product adoption and engagement post-launch by partnering with cross-functional teams to execute lifecycle marketing, customer education, and in-product messaging; monitor usage metrics and customer feedback to refine positioning, identify new growth opportunities, and mitigate churn risk. Marketing Content Collatera l: Create, refine, and manage product marketing materials such as product decks, website content, case studies, sales enablement guides, and press releases, ensuring consistent and impactful communication of product value across all channels. Performance Analysis Optimization : Monitor and analyze key performance metrics (eg, user acquisition, engagement, feature adoption rates, reservation volume) to evaluate the success of product launches and marketing campaigns. Use data-driven insights to optimize strategies and recommend improvements for continuous growth. Customer Advocacy: Serve as a key voice of the customer for both diners/patrons and restaurant staff /managers / owners. Gather user feedback and market reactions, and work with internal teams to refine the product experience and address market needs, enhance customer satisfaction and loyalty. Market Research Insights : Conduct market research, user interviews, and competitive analysis to deeply understand industry trends, diner behaviors, and restaurant partner needs, translating these insights into actionable product and marketing strategies. Cross-Functional Collaboration : Collaborate closely with PM, Product-Market Growth, and Design teams to understand the near-term product roadmap, and infuse market feedback and user insights into the intermediate-term roadmap for design and product development. Partner with Marketing, PR, Business Development, and Customer Success teams to drive integrated campaigns and initiatives that align with product launches and growth goals. Notes : On the GTM side, this role will work with a number of customer-facing teams listed above, with managers and staff in 6-7 countries. On the Product side, this role will collaborate with the global Program Management team ( Feature Integration roadmap, "Inline Landing" partner program, internal coordination for SaaS Cost of Goods controls, System Scaling schedule for new features, Privacy Security ). Key: inline does not have Product Managers, we are a Design-centric organization and the UXD team has some responsibilities (like Apple) that might typically sit within a Product Management team in a more conventional company. On the Growth side, this role will collaborate with the global Product-Market Growth team ( Feature-centric Commercial OKRs and committed by BD and CSM teams, Pricing and Pricing-change alignment coordination, PL scenario modeling, and the 'challenger' voice for keeping sustained focus on in-progress bets as waves of feature requests are championed for priority )

▍公司介紹 學籽文創線上教育品牌創辦於2020年，我們希望能幫助每個人心中關於夢想或是熱情的小小種子，有機會透過線上教育的學習模式，而孕育出每顆種子開花結果的成長樣貌。 學籽團隊嚴格篩選並邀請了來自各個領域的頂尖人士，學籽自許能如同燈塔一般，照耀在資訊氾濫的大海中迷途的學習者，在這漫長且無止盡的人生學習路上，提供並陪伴著每個想學習的人一個明確的方向。 從創立以來，學籽每個月至少有超過 10,000+ 名來自海外的學習者來此尋找課程，同時學籽也堅持以高規格高品質的製課方式，將每位開課講師深藏的專業知識、技藝與故事進行分享與傳承，更以多元的視角獲得市場上亮眼的成效。 ▍關於這個角色 這個角色將能讓你展現個人的多元創意與思考，透過知悉數位媒體趨勢與技術，您將不僅協助學籽成功推廣線上課程，也將協助課程講師分享其多年專業技藝，同時也將故事傳承下去，把這份感動讓更多人聽見、看見，與學籽一同啟發人們對於生活的靈感與想像。我們期待與你相遇，一起打造更好的你與學籽！ ▍工作內容 - 課程行銷活動規劃與執行 - 網站 SEO 優化- 社群媒體內容企劃與執行 - KOL 合作洽談、企劃發想與執行 - 廣告成效分析與優化 - 廣編稿撰寫與校訂 ▍條件要求 - 2年以上行銷相關經驗

Location: Taipei Office招募職位：3 BU行銷實習生，共計3名 (Injectable Aesthetics / Therapeutic Dermatology / Dermatological Skincare )【Position 1 - Injectable Aesthetics Intern】工作說明/ Job summary：• 協助微整形美容行銷團隊，負責執行行銷計劃、品牌推廣活動和品牌數位化B2B2C活動。Support Injectable Aesthetics Marketing team by implementing and executing the local marketing programs, brand campaign, and brand digital B2B2C activities. • 協助銷售通路活動和任務。Support sales trade activities and tasks.• 報告予微整型美容事業部行銷主管。Reporting to: Act marketing manager of Injectable Aesthetics Franchise.【Position 2 - Dermatological Skincare Intern】工作說明/ Job summary：• 執行皮膚保養品的行銷計劃，如品牌推廣活動、客戶教育培訓、通路活動和品牌數位活動，為皮膚保養品行銷團隊提供支援。Support Dermatological Skincare Marketing team by implementing and executing the local marketing programs such as brand campaign, Customer education training, Channel Trade event and brand digital activities. • 報告予消費者保養品事業部產品經理。Reporting to: Product manager of Dermatological Skincare Franchise.【Position 3 - Therapeutic Dermatology Intern】工作說明/ Job summary：• 執行行銷計劃，如品牌推廣活動、客戶教育培訓和品牌數位 B2B2C 活動，為治療性皮膚科治療行銷團隊提供協助。Support Therapeutic Dermatology Marketing team by implementing and executing the local marketing programs such as brand campaign, Customer education training, and brand digital B2B2C activities. • 報告予皮膚科治療事業部產品經理。Reporting to: Product manager of Therapeutic Dermatology Franchise.【特別說明 / Special Notes】• 本次面試採多對多團體面試形式；錄取後將依照面試表現及個人職缺志願進行媒合安排，確認最終實習單位。This interview process will be conducted in a group interview (multiple candidates with multiple interviewers) format. Final placement will be determined based on interview performance and the candidate’s position preferences, with confirmation of the assigned internship department upon acceptance.• 實習期間為一年制，依據錄取單位進行深度實務學習，實習期間不進行跨事業單位輪調，以確保學習連貫性與專業累積。The internship is a one-year program. Interns will be assigned to their accepted department for in-depth, hands-on learning throughout the internship period. No cross–business unit rotation will be arranged, ensuring continuity of learning and professional development.• 實習期間需支援櫃檯相關行政庶務，以協助維持日常營運順暢。During the internship period, the intern will support front desk administrative and clerical duties to assist with daily office operations.

Manage and execute in-app campaigns on AlfagiftCreate campaign concepts, including naming and design briefs for key visualsEnsure campaign content is clear, accurate, and aligned with objectivesArrange product placement and sequencing to optimize sales performanceSupport and host live shopping sessions

Digital communication: Create visual concepts storyboards based on requirements.Develop and design digital visual materials and content (including campaign key visuals, social media posts, internal communications, and email marketing).Capture and produce engaging, promotion photographs and videos for social media and internal communications. Event operational: Work on executing event organization in terms of preparation phase (ordering event material, venue booking, working with different stakeholder, event setup...) and onsite dayFollow up post event activities including invoice processing, event reporting, feedback analysis…Coordinate in employer branding activities such as: Job Fairs, Promotion Events, Seminars, etc… .Others Perform other tasks as assigned by the line manager

- Conduct in-depth market research, competitor analysis, and consumer behavior studies to identify market opportunities.- Develop comprehensive brand frameworks, including brand purpose, vision, mission, core values, and personality.- Define brand positioning and unique selling propositions (USP) to ensure the brand stands out in the industry.- Create verbal identity and communication strategies, including tone of voice and messaging pillars.- Translate strategic insights into actionable creative briefs for design and content teams.- Oversee brand architecture and consistency across various touchpoints and marketing channels.- Provide strategic consultation and presentations to clients to align brand goals with business objectives.- Monitor and evaluate brand performance, adjusting strategies based on market feedback and data.*Aplikasi untuk posisi ini akan dibuka pada 13 Mei 2026. Untuk saat ini, tombol “Apply” akan mengarahkan Anda ke landing page UMN Career Days 2026.

As a Product Innovation Specialist at DaoHer Beverage, you will play a key role in developing new beverage products and bringing them to market. This role works closely with RD, marketing, and creative partners to transform product concepts into market-ready products, from formulation coordination to packaging and label development. DaoHer Beverage is an innovative ready-to-drink (RTD) tea company headquartered in San Mateo, California, with deep roots in Taiwan. With over 30 years of beverage manufacturing expertise, we are dedicated to bringing Taiwan’s iconic shaken tea culture to global consumers through high-quality and lifestyle-oriented beverage products. Our diverse RTD portfolio, including boba tea and fruity tea beverages, is designed to seamlessly integrate into modern lifestyles worldwide. As we continue expanding across international markets, we are looking for creative and product-driven talents who are passionate about innovation and consumer products. 我們正在招募對產品創新與品牌成長有熱情的人才，加入 DaoHer Beverage，一同打造下一代全球化的台灣茶飲品牌。 Responsibilities｜工作內容 Collaborate with RD teams to develop and launch new beverage products 與研發團隊合作，參與新產品開發與上市流程 Coordinate cross-functional teams to ensure smooth product development and launch timelines 跨部門溝通協作，確保產品開發與上市進度順利推進 Create and manage product labels and packaging materials for new product launches 負責新產品標籤與包裝內容製作與管理 Develop artwork and visual materials for packaging, and coordinate with external agencies when needed 製作產品包裝與相關視覺素材，並與廣告公司或設計夥伴合作 Support packaging concepts and product positioning aligned with brand strategy 協助產品定位與包裝概念發想，確保與品牌策略一致 Assist in preparing product launch materials and internal product documentation 協助準備產品上市相關素材與內部產品資料Manage and optimize product listings across e-commerce platforms, including Amazon, Walmart, and other U.S. B2B marketplaces 負責電商平台（包含 Amazon、Walmart 及其他美國 B2B 電商）產品上架、內容優化與日常營運管理 Coordinate with sales and marketing teams to support e-commerce promotions, inventory planning, and performance tracking 與業務及行銷團隊合作，支援電商促銷活動、庫存規劃與銷售數據追蹤 Participate in international exhibitions or business trips (approximately 1–2 times per year) 參與海外展會或商務出差（每年約 1–2 次）

關於這份工作 FLOMI 是位於台中、從客製蛋糕起家的精緻禮品品牌，主力客群為熟齡女性；近年延伸出花精品禮盒與場地包場服務，逐步拓展更廣的送禮場景。我們服務的，是對細節敏感、看得懂用心、願意為一份能傳達情感的禮物付費的人。 下一個階段，我們需要一位能與主理人並肩、把行銷工作從現在的檔期模式推進到可以穩定擴張的體系，並在過程中逐步成為 FLOMI 行銷負責人的夥伴。 你的工作主要分三個部分 【策略】行銷方向與企劃 主理人決定品牌大方向與最終拍板，你在這個框架內做行銷層的策略決策。具體包含： ・一年六個大檔期（過年、母親節、中秋等）的策略規劃，每檔前 6–8 週啟動 ・平常每兩週一次的 IG / LINE 內容規劃，維持品牌日常節奏 ・KOL / KOC 合作藍圖 ・廣告投放策略 ・品牌官網自然流量的長期成長規劃 【執行】平台經營與文案 策略要落地，需要由你親手執行——涵蓋日常文案、平台經營、廣告投放、SEO 內容資產四個面向： ・親自執筆策略企劃書、IG / LINE / 官網商品頁、檔期主視覺標語等對外文案 ・統籌 IG、LINE 官方、Cyberbiz 官網三個平台的日常經營節奏 ・規劃並啟動 LINE Ads、Meta Ads 等數位廣告投放 ・負責官網 SEO 與內容資產的長期累積 【統籌】外部夥伴管理 外部合作的完整流程由這個職位主導： ・KOL / KOC 合作完整流程（合作對象篩選、寄送禮品、貼文確認、成效回收） ・統籌攝影、剪片、設計等外包團隊的進度與品質 合作對象方面，你可以帶自己熟悉的網絡進來，也可以運用 FLOMI 既有的合作方。 我們希望找到的夥伴 我們需要的，是一位擅長透過對話、提問與觀察，主動把品牌方向萃取出來、轉成具體企劃與文案的夥伴。 這個職位有不少從 0 到 1 的工作——數位廣告投放、官網內容資產等，FLOMI 目前都還在規劃啟動階段。 初期我們會以較密集的同步節奏建立默契；當合作節奏穩定、信任穩固後，主理人會放心把更多的決策空間交給你。 我們期待這是一段能長期共事、彼此都能在其中成長的合作關係。 在 FLOMI 工作的日常 除了行銷工作本身，我們相信浸潤在品牌的世界裡，會帶來更好的想像力與判斷。你可以使用 FLOMI 的烘焙設備、參與花藝課程（在合理使用範圍內）——這些是 FLOMI 之所以是 FLOMI 的核心，我們希望團隊的每個人都能真正體驗它。 工作工具上，FLOMI 也支持你探索 AI 協作，會補助對話式 AI 的訂閱費用（如 ChatGPT、Claude），其他工具如 Claude Code 可另行討論。 辦公型態為混合辦公制，採彈性工時、以工作成果為衡量標準：試用期每週進公司 4 天，試用期過後每週進公司 3 天；試用期三個月。

自1982年成立以來，伯朗咖啡始終秉持創新與品質並重的精神，致力於提供多元化的高品質產品，滿足消費者需求。四十多年來，伯朗堅持在地新鮮烘焙原則，結合先進的一貫化生產設備，打造即飲咖啡與沖調咖啡系列。近年來，我們積極拓展咖啡產品線，透過多樣化的飲用方式，為消費者帶來更多元且生活化的咖啡體驗。我們誠摯邀請一位充滿創意的行銷創意課長加入我們的團隊，負責品牌行銷策略的規劃與創意發展。如果您擁有行銷相關經驗或濃厚的興趣，並渴望在充滿挑戰與機會的環境中發揮創意，您將有機會與我們一同提升伯朗在市場上的品牌力。

我們正在招募一位具備品牌制度感、執行力與跨部門協作能力的品牌專員。本職位將協助品牌策略落地執行，核心工作包含品牌資產規範建置、內部品牌化推動，以及品牌／角色IP的管理與發展。 此角色約30%參與品牌策略與架構相關專案，70%著重於實際執行與推展，適合希望在實務中累積影響力，並逐步深化品牌策略能力的品牌人才。 【工作內容】 1.品牌資產與規範管理•撰寫、維護並更新各式品牌資產規範，包含但不限於：品牌識別系統、品牌語調與文字風格、品牌應用原則(線上／線下)•協助導入、管理與優化 Brand Asset Management(品牌資產管理／DAM)系統•與設計、行銷、公關及各事業單位協作，確保品牌資產被正確且一致地使用 2.內部品牌化與品牌課程推動•協助規劃並執行內部品牌化課程、品牌教育或品牌倡議活動•將品牌策略轉化為內部同仁「聽得懂、用得上」的工具、教材與說明文件•協助推動跨部門品牌共識，提升組織整體品牌一致性與認同感 3.IP管理與發展•參與公司品牌IP／角色IP 的管理、應用與發展•協助制定IP使用原則、內部規範與跨單位協調機制•支援IP延伸應用、品牌合作或相關專案之執行 4.品牌策略支援•協助品牌定位、品牌架構或品牌發展相關專案•進行品牌研究、案例蒐集與內部資料整理•支援品牌中長期策略之執行與優化 補充說明： 本職位為以執行為核心、兼具策略參與的品牌角色。若偏好純創意發想或僅進行策略規劃、不參與實際落地執行者，請審慎評估本職務與個人職涯期待之適配性。