Cari Lowongan

品牌為在地化之合法 Fantasy Sports 平台，官方合作夥伴包含NBA及菲律賓兩大籃球聯盟，為球迷改變觀看球賽的視角，豐富觀賽樂趣，組織的夢幻球隊，break the reality 。 本職務須駐點於菲律賓，掌握品牌精神結合當地文化、民情、流行，落實在地化經營成為觀看球賽時，必須搭配的全民互動遊戲。 ▶主要工作內容：內外部合作溝通、分析市場資訊及管理菲律賓當地行銷團隊。 以菲律賓文化習慣、市場需求，對品牌、產品提出優化報告及建議。 競品動態監控： 敏銳捕捉當地競品的行銷手法、實體廣告投放策略。在地玩家洞察： 深入基層，了解當地玩家當下最熱衷的賽事、最流行的話題、對現有遊戲機制的痛點，並將這些情報反饋給總部的運營與內容團隊。法規與風向預警： 持續關注當地產業相關法規、政策及社會輿論走向，當地若遇法規變動或聯盟政策調整，需第一時間代表公司進行了解與溝通。 協助團隊洽談當地品牌、聯盟合作。 與不同單位建立、維持合作關係，說明、傳達品牌理念，以爭取更多流量資源。帶領當地團隊接應、執行合作內容。 管理菲律賓團隊，出勤稽核、辦公室紀律。 團隊狀態監管： 負責馬尼拉辦公室的日常巡視，確保當地員工（如 PR、行銷執行、地推人員）的出勤狀況與工作專注度，杜絕怠工或虛報工時。兩地溝通順暢： 作為兩地團隊的橋樑，確保KPI 與戰略方向被正確理解且嚴格執行。當地資產管理： 控管、稽核行銷贈品、測試設備的使用狀況，監督庫存及生財器具。

Realize your potential by joining the leading performance-driven advertising company and a proud Great Place to Work® Certified employer in Taiwan! As a Marketing Manager on the Geo Marketing Team in our Taipei Office, you’ll play a vital role in scaling Taboola’s market presence across Taiwan and Hong Kong. You will act as the strategic architect for regional growth, bridging the gap between sales objectives and creative execution to drive measurable business impact. By owning our event, PR, and content engines, you will directly influence how the world’s leading brands and publishers perceive and engage with our technology.To Thrive In This Role, You’ll Need Native or fluent proficiency in Mandarin and English.5+ years of B2B marketing experience, featuring a strong foundation of 2–3 years in field marketing roles. Experience must include owning and executing end-to-end marketing strategies.Thorough understanding of various offline and online marketing channels, including event marketing, content marketing, PR, influencer Marketing.Equipped with strong Traditional Chinese writing proficiency, and a willingness to leverage AI tools intelligently to excel in content production.Understanding of digital advertising and e-commerce terminology within the Chinese market. Exceptional project and time management skills, with a proven ability to independently execute complex marketing events while collaborating closely with Country Managers and Regional Sales Directors to ensure strategic alignment.A team player who is comfortable working with a high degree of autonomy in an ever-changing, international environment.Experienced in developing data-driven content by gathering and analyzing insights for content marketing, blog articles, white papers, and sales collateral. Proficient in researching emerging topics and trends to support presentations.Willing to travel between Hong Kong Taiwan is required.(e.g. Once a quarter) Bonus points if you have Fluency in Cantonese, providing a deeper competitive edge for our Hong Kong operations.Advanced proficiency in AI-driven content tools to accelerate production and optimize localized marketing materials. How You’ll Make An Impact Develop and execute the marketing strategy for Taboola Taiwan and Hong Kong by collaborating with Sales Leadership to drive business growth and maximize both immediate and long-term ROI.Own hosted events (e.g. tentpole events, roundtables, seminars) and sponsored industry events (e.g. IAB Hong Kong event, DMA event), from coordinating operations with different internal and external stakeholders, and managing our presence to creating impactful content to drive leads and build awareness.Plan and execute customer retention activities including client entertainment events and gifting.Generate data-driven insights using a variety of tools and platforms to develop public speaking narratives, white papers, and sales collateral.Build and maintain strong relationships with tier-1 media overseeing PR article production and driving increased media exposure in collaboration with the global PR team and local PR agency. Strategically manage social media channels, including LinkedIn, Facebook, Instagram. Create and distribute engaging content across social media and blogs, working closely with content and design vendors, and ensuring performance metrics are tracked and analyzed.Curate captivating video content to attract potential clients and increase Taboola's brand awareness within the Greater China region. Localize and adapt marketing materials into Traditional Chinese, including product updates, sales presentations, vertical-specific content, case studies and market insights. Why Taboola? About If you ask Taboolars what they love about working here, they'll tell you that they've been empowered to realize their full potential while growing and learning from and with smart and talented people. They'll also share more about: Adam Singolda, Taboola Founder and CEO says; "You can copy anything from another business but you can't copy a company's culture.Well-being: Enjoy comprehensive benefits, a fully stocked kitchen, and location-specific perks.Flexibility: We offer a hybrid work schedule with 3 days in-office with an option to come in more often if desired.Work with some of the biggest names: We work with some of the biggest names in the business. Our publisher partners include Yahoo, Conde Nast, Fox Sports, NBCU, ESPN, CBS, and E! Online. Our advertiser clients include Wells Fargo, Honda, Pinterest, Expedia and Honda. Ready to realize your potential? Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications, merit, and business need.Learn more about #TaboolaLife on LinkedIn, Facebook, Instagram, X, YouTube, the Taboola Life Blog.About Taboola Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses who advertise directly on Realize, Taboola's powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola's technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.

1.市場與競品調研：負責競品調研、市場調研及使用者調研，分析使用者特徵和B端客戶需求，準確提煉產品賣點，定位目標人群，制定整體品牌定位、行銷策略及運營策略。 2.廣告創意與行銷策劃：負責公司遊戲的廣告行銷創意，策劃並執行重點產品的大型推廣活動，確保活動符合品牌形象並能吸引客戶。 3.競品方案分析與總結：定期收集並整理競品遊戲的行銷方案，按時提交部門的各項工作計畫、總結及分析報告，為產品優化和市場策略提供參考。 4.推廣主題與素材創意：根據產品行銷策略，策劃各階段推廣主題，監督並跟進行銷素材（如官網、賣點圖、宣傳視頻、病毒素材等）的製作，確保其符合產品定位。 5.多部門協作：協調產品、商務、美術及其他相關部門的合作，整合資源，管理專案行銷進度，確保執行進度和品質，推動品牌傳播和市場推廣目標的實現。 6.團隊建設與管理：關注團隊成長，帶動團隊專業能力沉澱，持續招募和培養遊戲行銷人才，打造高效能行銷團隊。 7.資料分析與策略調整：定期監測市場動態和競爭對手策略，分析推廣資料，靈活調整行銷策略，為品牌決策提供資料支援。

我們正協助一家 外商SaaS公司，招募 產品行銷經理 負責核心產品模組的定位、訊息策略與 Go-to-Market（GTM）推動，位於產品、行銷、業務與客戶團隊之間的關鍵橋樑位置。 🎯 角色定位 ✔ 負責產品定位與市場訊息策略 ✔ 將產品功能轉化為清晰且具說服力的價值主張 ✔ 主導產品上市與功能更新的 GTM 推動 ✔ 成為產品與市場之間的關鍵溝通者 💼 主要工作內容 📌 產品定位與訊息策略 負責核心產品能力的定位與價值主張設計 與產品團隊合作，將功能轉化為清楚、具市場吸引力的敘事 建立一致性的市場訊息與溝通架構 🚀 Go-to-Market 策略與執行 主導產品上市與版本更新的 GTM 推動 規劃 Webinar、內容行銷、內部銷售支援與整合行銷活動 與需求開發、銷售與客戶團隊協作，確保市場溝通一致 🎯 受眾與價值溝通 建立目標客群人物誌（Persona）與訊息優先順序 清楚傳達產品限制、差異化優勢與發展方向 成為使用者觀點的代表，回饋至產品與行銷討論 ✍️ 內容與敘事能力 撰寫具說服力的產品內容（Landing Page、Blog、Email、社群等） 打造能回應客戶痛點的產品故事與價值說明

Cofit是一個十年有成的線上營養師平台，專注於提供專業的健康建議，協助消費者實現理想的生活目標。我們的企業文化年輕且充滿活力，隨著Cofit邁向全球市場的步伐，我們正積極尋找熱愛健康生活型態，並對海外網紅行銷有熱情的夥伴，一起加入Cofit，成為推動健康生活與跨國行銷的專業人才！工作內容：【主要】1. 搜尋美加與新加坡、香港當地適合合作的網紅，並進行合作模式洽談2. 跟進網紅體驗情形，協助網紅達成最佳成效3. 協助網紅溝通與修改文案，使內容更加吸引目標客群【次要】4. 跨部門合作，協助完善海外銷售流程1. Identify suitable influencers in the US, Canada, Singapore and Hong Kong for collaborations and negotiate partnership models.2. Follow up on influencer experiences and assist them in achieving optimal results.3. Influencers communicate. revise copy to make content more appealing to target audiences.4. Collaborate cross-departmentally to help refine overseas sales processes.

We are partnering with a leading international music technology company to hire a highly experienced Paid Media Director to build and lead a world-class in-house paid media function. This role will be a key architect of the company’s global growth engine, owning paid media strategy across DTC, Marketplace, and B2B channels. You will work cross-functionally with Marketing, BI, Creative, E-commerce, Product, and Finance teams to drive scalable, data-driven growth through performance marketing. 🎯 Role Mission Build and scale a best-in-class in-house paid media organizationLead global omni-channel paid media strategy across the full funnelEstablish robust experimentation, creative testing, and measurement frameworksDrive sustainable revenue growth through data, creativity, and operational excellence 💼 Key Responsibilities 1. Build In-House Paid Media Capabilities Design and implement paid media workflows, SOPs, and operating systemsEstablish strong cross-functional collaboration with Marketing, BI, Creative, E-commerce, and Product teamsBuild scalable structures for campaign planning, testing, reporting, and creative iterationIntegrate AI tools and advanced automation into the paid media operating model 2. Develop Omni-Channel Paid Media Strategy Define the role of each channel across the funnel (Meta, Google, TikTok, YouTube, Amazon Ads, and emerging platforms)Develop full-funnel strategies covering acquisition, remarketing, retention, and expansionOwn budget allocation methodology using MER, marginal return analysis, and incrementality frameworksEvaluate and launch new platforms to diversify growth and extend reach 3. Build Creative Engine Performance Content Strategy Design and own a structured creative testing frameworkPartner closely with marketing and creative teams to ideate, brief, and produce performance-driven contentEstablish rapid iteration processes to scale winning creatives efficientlyTranslate audience insights into clear creative direction 4. Develop Omni-Channel Measurement Analytics (with BI) Build cross-platform reporting and attribution systems, including off-platform and channel sell-through trackingDefine KPI architecture across channels and funnel stagesLead incrementality testing initiatives (e.g. geo tests, lift studies)Leverage analytics to inform strategic budget decisions and growth opportunities 5. Leadership Cross-Functional Impact Act as the strategic owner of paid media ROI and customer acquisition efficiencyCollaborate with E-commerce, CRM, Creative, Product, and Finance teams on growth initiativesMentor, develop, and scale the paid media team

Responsibilities: 1. B2B Marketing Demand Generation- Omnichannel Strategy: Design and execute integrated marketing plans, including website management, SEO/SEM, social media, and email marketing to drive brand exposure.- Events PR: Organize physical and virtual seminars (Webinars), technical campaigns , and industry exhibitions. Manage media relations and press releases to maintain a strong public presence.- Lead Management: Collaborate with telemarketing agencies and utilize digital tools for lead generation and nurturing to optimize the sales funnel in collaboration with the BD team.2. Partner Channel Management (AWS Focus)- Principal Relations: Act as the primary point of contact for AWS, managing communications, resource alignment, and collaborative programs.- Compliance Certifications: Oversee the internal AWS certification roadmap to ensure the company maintains and elevates our partner tier status.- Business Operations: Manage Funding and programs tracking, along with partner-oriented opportunities to maximize the utilization of principal resources.