Loan Trần
I am a Data Analyst with a background in Management Information Systems major, experienced in analyzing and managing data from marketing campaigns. Proficient in utilizing analytical tools to optimize business strategies, I aim to further develop my expertise in advanced data analysis, particularly in predictive analytics and data visualization, to drive value for businesses.
Thành phố Hồ Chí Minh, Việt Nam
0764024981
Marketing Data Analyst • BUTL JSC
Sep 2023 - Sep 2024
- Supported the marketing team with content development and account management
- Provided actionable insights that boosted customer engagement by 20%
- Analyzed data from marketing campaigns to identify performance gaps
- Improved marketing campaign ROI by 15% through detailed data analysis and performance insights
- Compiled reports that streamlined decision-making processes for senior management, reducing reporting time by 30%
- Collaborated with cross-functional teams to inform key business decisions
Software Implementation Internship • VIET ERP SOFTWARE COMPANY (VERP)
April 2023 - July 2023
- Gained hands-on experience in implementing the company’s ERP system
- Identified key strategies for successful ERP implementation across client operations
- Assisted in optimizing system performance to meet client-specific needs
- Collaborated with internal teams to troubleshoot and resolve technical issues
- Supported training sessions for clients on ERP system functionalities
Education
Oct 2021 - May 2024
University of Finance & Marketing - UFM
Management Information Systems. GPA: 3.2/4
Skills
- Competitor analysis
- Business research
- Data visualization
- SQL and database management
- Marketing campaign analysis
- Customer segmentation
Language
English - Professional
