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Jobs
Tools
Resume
Create your job-winning resume using our free resume builder.
Portfolio
Showcase your skills and projects with a professional portfolio.
Cake AI
Utilize our Cake AI-powered products to accelerate job search and talent match.
Resume
Create your job-winning resume using our free resume builder.
Resume Builder
Make a resume for free.
Resume Templates
Access our extensive library of professional & ready-to-use templates.
Resume Examples
Get inspired by real resume examples to create your own.
Occupation Guide
Access resume writing guides tailored for different professions.
Resume Help
Get expert advice on all things resume from our team of recruitment specialists.
Cake AI Resume CheckerNew
Analyzes your resume using Cake AI for detailed feedback.
Resources
Success Stories
Business Excellence
About Cake
Hire
Hsin-Ying Lee (Shin)
Strategic Development Associate Director
作為數位行銷與策略發展專家，我具備五年數位行銷廣告實戰經驗，專精於廣告行銷、數據分析與數據驅動的品牌推廣策略。
在擔任策略發展副總監的期間，我帶領團隊成功推動了公司在「客戶廣告服務、經銷商經營管理、品牌行銷經營和策略轉型發展」等多方面的成長。我專注於策略面的創新與執行面的落實，推動企業內部轉型改革與外部廣告服務升級，以實際業務績效幫助公司持續成長。
域動行銷公司
King's College London 倫敦國王學院
台灣台北
Taiwan
Professional Background
- Current StatusEmployed
- ProfessionStrategic Planner・Marketing Operations・Innovation
- FieldsAdTech / MarTech・Digital・Marketing / Communications
- Work Experience4-6 years (4-6 years relevant)
- ManagementI've had experience in managing 5-10 people
- Skills
- LanguagesChinese・Native or BilingualEnglish・Fluent
- Highest Level of EducationMaster
Job Search Preferences
- Current Status
- Desired Job TypeFull-time・Interested in working remotely
- Desired PositionsDigital Marketing Director / Strategic Development Director / Business Development Director
- Desired Work LocationsTaiwan・Singapore・United States・United Kingdom
- FreelancePart-time freelancer
Work Experience
Strategic Development Associate Director ＆ Executive Assistant to CEO
Taipei, Taiwan
帶領團隊執行：
＊數據行銷應用、數位廣告投放、數據分析顧問服務提供
＊「新商業模式」開發、包裝、商機拓展、業務落實
＊企業轉型策略規劃、落實
＊跨部門專案協作、支援
＊CDP (Customer Data Platform)平台工具建立、客戶導入、顧問服務
＊Social CRM系統工具導入、經營維運服務
＊DOOH (Digital Out-of-home)數位家外廣告串接、推廣經營
＊「特殊體育賽事廣告專案」包裝、執行（奧運、世足賽、HBL、WBC經典賽...等)
＊廣告主＆經銷商關係建立、績效開發、客情維持
個人執行：
＊執行長交辦任務協助
＊跨部門專案溝通＆協作
＊企業夥伴關係開發、維繫
＊新商業模式開發
業務專員
Taipei, Taiwan
＊數位廣告媒體推廣、銷售 （媒體聯播網、Google Ads、Facebook Ads、OTT Ads）
＊顧客行銷策略諮詢（媒體配置、預算分配、走期規劃、站內行銷規劃）
＊數位廣告投放執行、成效優化（CPA優化、GA分析、Conversion Rate優化）
＊新進員工內部訓練（數位行銷專業、商務溝通技巧）
Education
Master of Science (MS)
・
Strategic Entrepreneurship & InnovationActivities and societies
Men's Volleyball Team
