Aaron Sansoni is a Melbourne-based entrepreneur, mentor, and philanthropist known for his remarkable ability to help individuals create and scale successful businesses. With over 20 years of experience, he has become a prominent entrepreneur, earning the nickname “Mr. Empire.” His impact spans 135 industries in 22 countries, touching the lives of more than two million people, from top CEOs and athletes to everyday entrepreneurs.
As the founder and chairman of Sansoni Management, Aaron oversees an extensive investment portfolio, including media, technology, e-commerce, and education ventures. His entrepreneurial journey has been marked by a hands-on approach, where he teaches business strategies and actively applies them in his ventures. His impressive track record has earned him accolades, such as Forbes’ #1 Mentor in Australia and a spot on the 2024 Australian Financial Review Young Rich List.
At the heart of Aaron’s success lies his passion for mentoring others. Through his comprehensive training programs, such as Empire Mastery®, Deal Mastery®, Sales Mastery™, and Leadership Mastery™, he equips entrepreneurs with the knowledge and strategies needed to grow thriving businesses. These programs cover everything from sales and marketing to leadership and deal-making, offering practical tools that can be immediately implemented. His workshops are widely regarded as transformative, with attendees praising the life-changing insights and strategies they gain.
One of Aaron’s core teachings is the concept of the "empire mindset." He encourages entrepreneurs to envision their desired future and take proactive steps to create it rather than simply reacting to circumstances. According to Aaron, true success comes from designing your life and business with intention and aligning daily actions with long-term goals. This mindset helps entrepreneurs turn challenges into opportunities for growth and ensures they stay on track to achieve their vision.
Aaron also emphasizes diversifying income streams. Over the years, he has built a diverse range of revenue-generating businesses, demonstrating the importance of financial stability through multiple sources of income. He also teaches entrepreneurs how to acquire companies with minimal capital through strategies like owner financing and leveraging sweat equity. These tactics help entrepreneurs expand their businesses without taking on excessive financial risk.
Beyond business, Aaron is deeply committed to giving back to the community. Through the Aaron Sansoni Foundation, he supports various charitable causes across Australia. The foundation partners with organizations such as UNICEF, the Starlight Children’s Foundation, and OzHarvest, aiming to raise awareness and funds for social causes. His philanthropic efforts reflect his belief in positively impacting the world and helping those in need.
Aaron’s expertise has been featured in major publications like Forbes, Entrepreneur, and Inc. He is also a sought-after speaker, sharing the stage with renowned figures like Richard Branson, Arnold Schwarzenegger, and Tony Robbins. His upcoming events, including the Growth Masters Summit and Deal Mastery workshops, continue to draw aspiring entrepreneurs seeking actionable insights and strategies for business success.
At 40 years old, Aaron has built a net worth of AUD 110 million, a remarkable accomplishment that reflects his determination, resilience, and business acumen. His journey from humble beginnings to becoming one of Australia’s top entrepreneurs is an inspiring example of how anyone can build an empire with the right mindset and strategy.