dic 2021 - Presente
• Identifying ideal customer profiles and mapping customer journeys to identify the gaps in customer experience across all touchpoints, for all kinds of customer interactions, transactions, and engagements – from pre-purchase to refund to customer experience.
• Take a 360-degree view of business in order to find process gaps and fix them.
• Managing customers experience via Chat, Voice, Email, Retention, Activation & Social Media Escalation team & Doctor servicing team.
• Define the Omni-channel CX strategy along with the P&L
• Creating effective customer service procedures, policies, and standard communications.
• Managing performance and behaviour of direct reporters through effective 1:1 meeting, coaching and mentorship on career paths for internal promotion and job enrichment opportunities
• Highlighting the product related issues to tech team for resolution.
• Leading Quality & Training team and created TnQ guidelines in order to streamline the existing processes.
• Working to improve the existing Chat bot communication in order to decrease the inflow of agent transfer chat numbers.
• Collect, track and analyze customer feedback and suggest improvements internally based on the insights gathered – help measure metrics such as CSAT%, NPS% to gauge how the brand is performing on CX performance parameters.
• Process re-engineering & design customer journeys across touchpoints
• Deploy new products like App automation, Chatbot automation, WhatsApp chat integration, Dialer, Ticketing system & CRM deployment & required automation according to the business needs.
• Gatekeeper of all customer content – CX touchpoints, App, SMS, WhatsApp & Emailers.