. Manage projects to drive awareness and conversion with 1M yearly budget, comprising paid media, social, influencer and counter innovation partner with Marketing, Sales, Customer Insights, retailers and agencies on strategy, creative, execution and reporting increased digital activations by 775% across 9 brands including La Mer, Clinique and Tom Ford . Launched the first E-commerce shopping platform with 7 brands through WeChat for Chinese consumers - the key sales growth driver lead the design ideation and collaborate with internal and external stakeholders on feature development, QA, product assortment, and multilingual content developed and rolled out a robust GTM strategy with paid media and airport OOH marketing support created new revenue stream and garnered 900 active users in 1 month . Implement test and learn strategies drove innovation of new promotions, platforms, and tactics by 288% in 6 months to engage multicultural consumers, including pioneering Google Place Ads, Alipay Coupon and WeChat HTML5 Game eBay Bellevue, WA, USA

. Led a team of 5 people to implement the marketing automation strategy with HubSpot to improve companys lead management, CRM, email marketing, SEO, and social media strategy on Twitter and Facebook . Planned and coordinated 6 Data Science training bootcamps in Seattle, Silicon Valley, London and Singapore served as primary contact for event vendors and attendees managed end to end logistics and venue selection/negotiation LOréal Taipei, Taiwan

. Supported 2 teams of 8 people in day to day tasks including sales reports, PO, visual merchandising, and PR recognized as top assistant for high-quality performance as a detail oriented and deadline-driven professional Microsoft Taipei, Taiwan

. Rolled out an omni-channel marketing campaign for Windows 8 targeting college students, resulting in reach of 30 campus roadshows and 6000 student interactions, recognized by Microsoft HQ and received additional budget