. Headed North American and EMEA branding efforts to ensure brand identity, message identity, and product identity are
consistent and in line with HQ guidelines and direction
. Worked closely with global offices, distributors and dealers to ensure consistent marketing and sales strategies
. Led and oversaw the work of a team of branders (x3) working on numerous projects simultaneously including
communication and channel materials, research data, and promotional activities
. Organized regional and international tradeshows including Computex, Cebit, CES and Gitex