The Ascott Limited is a leading international lodging owner-operator with a presence in more than 220 cities across the globe. - Responsible for digital performance campaign, including PPC campaign, Metasearch campaign, Affiliate Marketing and Personalization for Ascott Indonesia properties. - Involved in budget planning, performance analysis to campaign management and recommendations. - Liaise with internal and external stakeholders to maintain communication and coordinate in running campaigns to achieve targets. - Conduct 4 vendors with different specialization and objectives to manage Always On campaign and Pre-Opening campaign. - Create workflows to help Marketing Manager at Hotel or Service Residence manage digital campaigns easier through guidelines and provide training sessions.

PINA is a financial service and investment startup established in 2021. - Play a strategic role in directing and executing marketing initiatives, working directly under the CEO and collaborating with the product and tech team. - Build and manage marketing team to cover all marketing activities in online and offline channels, also develop Go-To-Market strategy and set up OKR. - Conduct marketing activities, including do the A/B testing in cross-channel marketing and working closely with Sales team to ensure consistency with our product line, competitive positioning, and key use cases. - Create a framework for the customer journey and workflow to minimize friction in every phase of the user acquisition process.

- Teach Digital Marketing Concepts: Deliver lectures and training sessions on social media, SEO, paid media, digital content, and analytics. - Provide guidance to students or trainees in developing projects, give constructive feedback and help them overcome challenges - Provide real case studies to illustrate digital marketing concepts in real-world contexts. - Show how to use digital marketing tools and techniques, e.g social media platforms, SEO tools, ads manager, analytics tools and automation tools - Assessing projects, assignments & exams to measure student understanding

Klikpajak is a B2B Tax Management Application part of a well-known Indonesia SaaS company, Mekari. SEO Associate works closely with Product Marketing, Content and Analytics team. - Craft SEO Strategy to beat competitor visibility in search engines and contribute to achieving brand objectives through lead generation. - Conduct SEO activities, including technical audit, keyword research and content optimization periodically.

IBIG is a digital agency established in 2021 that specializes in system development, websites, mobile apps and digital marketing. - Work closely with the Founder to develop the iBiG business line to find different market segments by developing new products or services while still utilizing digitalization. Involved in the development of iBiG Academy and iBiG Community. - Build and manage a digital performance team consisting of content writers, social media specialists, SEO specialists, and ads specialists to support the client’s project. - Plays the role of a digital marketing consultant for clients and is responsible for creating digital campaign strategies by adjusting client needs and expectations. - Conduct related teams to execute the project including overseeing the execution and engaging in the consultation process with the client.

iProspect is part of Dentsu Aegis Network which focuses on Performance Marketing services. - Plays the role of a SEO consultant for clients and is responsible for creating SEO strategies by adjusting client needs and expectations. - Craft SEO Strategy to beat competitor visibility in search engines and generate organic traffic to client’s website. - Conduct SEO activities, conduct SEO team and liaise with Account team to manage project and client expectations.

A well-known digital creative agency in Indonesia and part of Group M. - Craft SEO and SEM Strategy to increase visibility in search engine and achieve KPI. - Do market research for pitching preparation and provide monthly report complete with the suggestion and improvement action plan. - Liaise with the Account team to manage project and client expectations. Oversee the junior search planner job, including providing SEO training.

A B2B digital printing startup is the pivot business of Rupawa, offering a wider variety of products. I am responsible for crafting a digital marketing strategy, including SEO, SEM, Facebook, and Instagram ads, to achieve a> 1.5 ROI. I also manage a digital marketing team of three members and one vendor.

An online design artwork marketplace that provides retail products, such as T-shirts, tote bags, hats, notebooks, and tumblers. I am responsible for increasing brand awareness on Facebook and Twitter, generating sales traffic to the website, and managing the designer graphic community.

- Created marketing collateral, user manual documents, instruction and SOP documents and was involved in certain event - Learn and master product or service technical knowledge for product demo purposes - Manage tools and equipment for product and service showcase