Leading the product management discipline from visioning, prototyping, marketing, pricing to competitive analysis. Incorporating AI/ML techniques through a data science driven decision framework to transform the organization's insights delivery process for clients. Delivering a predictive coupon planning capability to run offers that optimize the trade spend and generate significant return-on-investment and year over year growth for clients.

• Defining the vision for world class products in portfolio by ingesting market signals on business efficiencies, exploring technology innovation to build in functional differentiators with respect to competitors and adhering to revenue goals while commercializing and sustaining solutions for retail grocery chains with sales upwards of $10BN • Collaborating with CMO and PR Executives in marketing the products; acting as lead evangelist for the business’s product leveraging the input of Product Marketing and Communications departments • Established the methodologies and procedures for conducting research, design conceptualization, prototyping, and product development across the entire product management department in collaboration with all product owners • Spearheading the performance of various product in comparison to competitors such as gap analysis in an effort to establish product differentiation and execution strategies that will lead to the product’s ultimate success • Ensuring products are configurable for user preference, enhanced with artificial intelligence capabilities wherever applicable and having intuitive user interface for faster customer adoption; integrating products with upstream and downstream category management functions for seamless end-to-end execution of business • Integrating sales and promotion intelligence (evaluation and recommendations) within one common platform: CINDE (Conversational Insights and Decision Engine) on desktop and mobile devices for on the go insights • Leading proof-of-concept of products at prospective customers with revenues above $5BN; successful outcomes warrant full scale implementation and post go-live support and maintenance • Deployed Promotion Evaluation at six clients – 3 in US ($12BN to $60BN revenue), 1 in Italy ($6BN revenue), 1 in Netherland ($8BN in revenue), 1 in Thailand ($3BN revenue) • Deployed Promotion Planning at 2 clients in US ($12BN to $$60BN revenue)

Engaged in exploring and testing leading edge and emerging technologies to determine future fit with existing capabilities for frontline sales and account teams; utilizing proven technology to measure in-market execution quality; consistently leveraging state-of-the-art BI capabilities and analytics to enable visualization of execution metrics and generating actionable insights that enhance role-based decision making; enhancing customer account management capabilities through predictive analytics; bringing it to life through cutting edge interactive dashboards that empower business users with faster decision making capabilities. Delivered a planning, selling and insights application for key account teams to generate incremental sales for a major retail customer based on predictive analytics capabilities. Implementing image recognition technology app for frontlines to effectively capture in-market execution metrics for generating actionable insights for the future.