Avatar of Hari Hartas.
Hari Hartas
Digital Marketing | Customer Experience | Product and Technical Support | Product Marketing | Startup | Edu-Tech |
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Hari Hartas

Digital Marketing | Customer Experience | Product and Technical Support | Product Marketing | Startup | Edu-Tech |
Experienced Customer Operations and Digital Marketing Manager with a strong background in retail and e-commerce. Proven ability to develop and execute Marketing strategies that enhance customer engagement and drive sales. Skilled in customer relationship management, data analysis, and digital marketing tools.
Electronic City
President University
Jakarta, Indonesia

Professional Background

  • Current status
    Unemployed
    Open to opportunities
  • Profession
    Brand Marketer
    Digital Marketer
    Market Researcher
  • Fields
    EdTech
    Advertising
    Digital
  • Work experience
    10-15 years (10-15 years relevant)
  • Management
  • Skills
    Microsoft Office
    Word
    Excel
    Canva
    Recruitment
    Administration Work
    Business Development
    Customer Service
    Customer Relationship Management (CRM)
    Data Analysis
    Product Knowledge
    Led Team
    Conflict Resolution
  • Languages
    English
    Professional
    Indonesian
    Native or Bilingual
  • Highest level of education

Job search preferences

  • Desired job type
    Full-time
    Interested in working remotely
  • Desired positions
    Digital Marketing
  • Desired work locations
  • Freelance

Work Experience

Assistant Customer Relation Manager

Electronic City
Contract
Mar 2023 - Sep 2023
7 mos
Jakarta, Indonesia
Customer Engagement: Develop and implement customer engagement strategies to foster long-term relationships and improve retention. Act as the primary point of contact for customer inquiries and issues, ensuring timely and satisfactory resolutions. Loyalty Programs: Design and manage customer loyalty programs that reward repeat customers and increase brand loyalty. Analyze program effectiveness and implement continuous improvements to maximize customer retention. Customer Feedback: Collect and analyze customer feedback to identify trends and areas for improvement. Collaborate with cross-functional teams to address customer concerns and enhance the overall shopping experience. Training & Development: Lead the training and development of customer service teams to ensure they provide consistent, high-quality service. Implement best practices and performance metrics to drive team success. Sales Collaboration: Work closely with sales and marketing teams to develop and execute promotional strategies that align with customer needs and drive sales growth. Data Analysis: Utilize CRM systems to track customer interactions and analyze data to uncover insights that inform business decisions. Report on key performance indicators (KPIs) related to customer satisfaction, retention, and overall success. Issue Resolution: Oversee the resolution of complex customer issues, coordinating with various departments to ensure a smooth and positive customer experience.

Digital Marketing Manager

Dec 2022 - Mar 2023
4 mos
- Collaborate closely with central and local cross-functional teams (Ops, Product, Content, etc) to define and deliver the marketing strategy. - Analyze marketing business processes, identify improvement opportunities and translate it to business and system requirements - Perform data & product analysis to provide insight and actionable items to improve marketing & business performance - Attend networking events, forums, and conferences to promote our brands - Manage SEO (Search Engine Optimization) to increase web organic search visibility and ranking. - Manage the development, implementation, monitoring, tracking, and optimizing of PPC campaigns such as Google AdWords.

Marketing Manager

Jan 2022 - Feb 2023
1 yr 2 mos
・Responsible for digital strategy, planning, and execution as well as ROI measurement. ・Prepare reports on Acquisition Marketing performance with insightful analysis & KPI. ・Develop marketing campaigns with the Marketing team in applying digital marketing techniques. ・Devise and oversee digital campaigns, including creative development & media planning, with internal teams and external parties. ・To manage marketing budget and maximize cost efficiency. ・Liaise with external stakeholders - agencies to oversee and optimize all acquisition projects delivery Implement projects/campaigns accurately, effectively, and within budget. ・To analyze and formulate measurement reports for tracking and evaluation of effectiveness.

Digital Marketing Manager

Sep 2022 - Dec 2022
4 mos

Associate Director of Customer Success

Apr 2020 - Jan 2022
1 yr 10 mos
Focusing on to improve the growth of users in respective market and actively working with other functions to optimise businesses and product processes. Responsible in planning or organising and to implement strategic plans to complete various operations and sales matters.

Senior Customer Operations Manager

Aug 2017 - Apr 2020
2 yrs 9 mos
- Take the initiative on creating an 11-star experience towards Students, Parents and Tutors by working with various key stakeholders - Onboard both Tutors and Students by setting their tutorial and usage behavior - Ensure that customer inquiries and issues are promptly and adequately resolved in the local and global market - Manage and leading projects and relevant stakeholders to create more values towards Snapask users - Provide constructive suggestions upon day-to-day customer relationship management to perfect user experience - Analyse and monitor database for supply and demand insights - Drive student's and parent's purchasing behaviours by understanding the ideal customer profile and the buyer's journey - Actively improve Snapask's Customer Operations Function - Increase Snapask's Customer Service Satisfaction - Maintain high tutor quality for Snapask - Document & provide a solution to at least 2 product related issues, and raise to product team bi-weekly. - Identify & provide solution to at least 2 process related issues, and improve the process bi - weekly - Implement cross-regional tutor onboarding process for at least 1 additional region bi weekly - Collaborating with Product, Engineer, and Design team to ensure the operations flow is seamless and giving good experience to users as well as ensure that sales campaign is prepared and launched

Client and Marketing Executive

Apr 2017 - Jul 2017
4 mos
- In charge of creating and maintaining digital campaign for clients - Updating and changing creatives regularly for digital campaign  - Creating performance report on a weekly basis and monthly basis  - Make sure KPI for each campaign is properly achieved based on clients' expectation - Giving recommendation for optimising client's digital campaign - Maintain good relations with clients

Inside Sales, Account and CRM Manager

Jul 2016 - Apr 2017
10 mos
- Handling issues and related matter to customers - Make sure better support (response and technical) are being properly delivered - Maintain and analyze customer satisfaction as the first touch of company - Analyze and report all payments to founder of Bornevia - Formulate content that can be used to promote and engage customers - In charge of deciding and formulate subscription plan that suits client needs - Taking part in project roadmap and collaborate with another team to define opportunities and challenges related to business

MR (Member Relationship)

Mar 2016 - Jul 2016
5 mos
1. Handle customer calls and emails on enquiries/ feedbacks/ real-time service during online sales as well as post-sales support 2. Maintain a high level of service awareness at all time by acting as a central point of contact for customers 3. Collaborate with cross functional teams (Technology, Product Management, Merchandising, Marketing, Operations) in order to identify opportunities for efficiency improvement across the organization 4. Provide customer feedback to management in order to continuously improve the shopping experience 5. Resolve customer issues and complaints with utmost care and respect and negotiating a satisfactory resolution 6. Follow customer service policies and procedures to ensure consistent customer satisfaction 7. Serve as a liaison between the customer and various internal departments in regards to shipping, technical and designer issues

Phone Operator

Mar 2011 - Feb 2013
2 yrs 0 mos
1. Answer and transfer all incoming calls to the right number. 2. Giving accurate informations based on capacity. 3. Do paging that provides hospital needs. 4. Give a sign to visitors that visiting time is begin and over. 5. Help customers to make an appointment with the doctor by phone.

Telemarketing

Sep 2010 - Nov 2010
3 mos
1. Persuade repeat order customer to use company service to paid their needs in home appliances, electronics, furnitures, and others.

Education

Bachelor’s Degree
International Relations and Affairs
2013 - 2016