－ Increased brand value by 20% through the site-based planning and execution of 60+ exhibitions, large-scale events, and educational outreach programs, integrating cross-functional collaboration and digital marketing strategies. － Reduced operational costs by 28% by streamlining administrative processes, enhancing vendor management, and optimizing cross-department collaboration. － Improved operational performance by 15% by collecting and analyzing data, implementing efficiency measures, and reducing facility downtime to below 5%. － Boosted engagement rate by 15% and reduced website bounce rate by 12% by leveraging GA and Meta Insights for digital strategy optimization and leading UI/UX improvements via Figma. － Achieved a 17.6% increase in social media engagement and a 21% rise in CTR through content optimization and targeted ad placement. － Led a three-member team to plan and execute 20+ cultural experience events annually, increasing brand awareness by 20% and strengthening community engagement and revisit rates.

－ Established administrative processes, coordinated cross-functional collaboration, and managed vendors to integrate internal and external resources, enhancing team execution efficiency. － Planned and executed recruitment and structured training programs, leading and coordinating the operations team to achieve set goals. － Collected and analyzed operational data, continuously optimizing processes to improve efficiency and performance. － Oversaw facility maintenance schedules to ensure optimal performance and minimize downtime. － Supported resident artist programs and exhibitions, and managed annual exhibition resource allocation. － Oversaw the Home Village Restoration Project (Oct 2021 – Jul 2022), supervising restoration of 6 major heritage buildings, developing cultural exhibition concepts, and preparing operations before opening. ｜Key Achievements｜ － Successfully delivered restoration of 6 heritage buildings on time, enabling village reopening. － Coordinated 10+ artist residencies and exhibitions, strengthening cultural visibility. － Streamlined operations processes, improving team efficiency by 20%.

－ Supervised daily store operations, optimized sales processes and customer service through staff training and SOP implementation, maintaining 90% customer satisfaction. － Managed product inventory, sales forecasting, and tracking. － Designed merchandising and in-store product curation strategies. － Planned and executed product launch marketing strategies, including market positioning, pricing, and promotional campaigns; designed profit-sharing models to improve sales performance. － Led pop-up events, art exhibitions, and accommodation projects. － Managed social media and website content marketing and advertising, optimizing performance via data analysis. Implemented membership programs and digital tools to increase customer engagement and repeat purchase rate. ｜Key Achievements｜ － Organized and executed 4 pop-up events, increasing in-store sales by 18–20%. － Planned and executed 2 art exhibition sales events, increasing revenue by 20%. Launched 2 “Artist Room” lodging projects during COVID, occupancy up 15%, QoQ growth 30% (CPC 3.5, CTR 7.2%, ROAS 12). － Implemented LINE OA membership program, gaining 500 members in three months and improving repeat purchase rate by 8%.

－ Coordinated the South Taipei Research Project, hosting artists and planning historical and cultural field trips in the South Taipei area, supporting research and exhibition implementation. － Oversaw daily operations and facility maintenance, improving cleanliness and facility utilization, enhancing visitor satisfaction. － Reviewed and updated venue application policies, creating standardized procedures to improve efficiency and satisfaction. － Proactively established and negotiated long-term partnerships with external collaborators to expand public engagement. － Supported annual and seasonal key events by coordinating spatial layouts, visitor flow, and artist requirements. ｜Key Achievements｜ － Coordinated 2 editions of the South Taipei Research Project, hosting 10 artists. － Assisted with the 2018 Art Project, recruiting 20 market vendors and executing program activities. － Supported execution of the Photo Eye by Shen Zhao-Liang project. － Established long-term partnerships with 8 organizations, boosting venue revenue by 20% and usage rate by 32%.

－ Managed annual budget and financial control to ensure cost-effectiveness and alignment with strategic goals. － Optimized operations and reduced costs by managing procurement, supplier coordination, and financial controls. － Developed and maintained channel partnerships, enhancing efficiency and resource integration. － Collected and analyzed operational data to optimize performance. － Enhanced customer engagement through digital marketing strategies, GA/Meta analysis, and social ad optimization. － Oversaw product lifecycle management and post-launch evaluation. ｜Key Achievements｜ － Increased brand visibility by launching and managing the official WordPress website and executing seasonal campaigns (4 for Father’s/Mother’s Day, 2 for Mid-Autumn). － Generated 230 orders during the 2016 Father’s Day campaign through data-driven social ads and marketing optimization.

－ Coordinated with international clients on order details, schedules, and quotations, resolving inquiries and facilitating cooperation. － Managed order filing, invoice verification, and logistics arrangements to ensure smooth execution. － Oversaw procurement and inventory of office supplies and materials, managing petty cash. － Organized and coordinated meetings, actively contributed to discussions, and drafted accurate minutes for decision-making follow-ups. － Maintained and updated website and B2B platform data. － Led SEO optimization through competitor analysis and content adjustments, improving search ranking and organic traffic by 15%. ｜Key Achievements｜ － Streamlined file management and process optimization, reducing international order processing time from five to three days. － Optimized procurement process, reducing office supply costs by 10% YoY. － Achieved top-five keyword rankings and 15% annual growth in organic traffic without paid ads.