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Kimi Chen
Deputy Manager
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Kimi Chen

Deputy Manager
With 12 years of experience in strategy development, product marketing, and technology project management, I have honed a comprehensive expertise across a diverse set of technical domains. My background encompasses electronics engineering, consumer products, industrial control systems, full-stack web development, and adept management of complex technology projects. This multifaceted expertise enables me to tackle challenges from a holistic viewpoint, ensuring strategies are not only forward-thinking but also grounded in technical feasibility and market realities. In navigating the intricacies of technology project management, I have developed a keen ability to lead cross-functional teams through the entire product lifecycle—from initial conception through development, to market introduction and beyond. My approach emphasizes close collaboration between technical teams and stakeholders, ensuring that project objectives align with strategic goals and market needs. This synergy between technical acumen and project leadership has empowered me to effectively translate complex technical ideas into market-driven product innovations, bridging the gap between intricate engineering solutions and customer value propositions. My unique skill set ensures that I am equipped to drive product and project strategies that resonate deeply with target markets, fostering sustainable competitive advantages and delivering impactful technological solutions.
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永豐銀行 Bank Sinopac
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國立成功大學 National Cheng Kung University
新北市, 台灣
Taïwan

Professional Background

  • Statut Actuel
    Employé
  • Profession
    SEO / SEM
    Researcher
  • Fields
    Bancaire
  • Expérience professionnelle
    10 à 15 ans pertinente
  • Management
  • Skills
    Node.js / Express.js
    D3.js
    Chatgpt Prompt
    DMP
    SEO Optimization
    Python
  • Languages
    English
    Courant
  • Highest level of education

Job search preferences

  • Desired job type
    Temps plein
    Intéressé par le travail à distance
  • Desired positions
    Product Marketing Manager
  • Lieu de travail désiré
  • Freelance

Work Experience

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Deputy Manager

août 2021 - Présent
Taipei City, Taiwan
Here is the translation into English: **Primary Responsibilities:** 1. Research the corporate financial products market and formulate and adjust short to medium-term digital marketing and lead generation strategies for banking corporate clients. 2. Plan, produce, and manage marketing campaigns for financial products, including Facebook posts, YouTube videos, EDMs, and Google Ads. 3. Analyze multi-channel marketing goals with DMP, optimize CPC (Google Ads), CPA (best conversion rates), and enhance marketing performance to achieve department-level KPI targets in the bank. 5. Familiar with short video marketing techniques and strategies, trend tracking, and key copywriting design. 6. Daily tracking of marketing performance and strategies, timely adjusting marketing strategies and plans to optimize conversion rates. Skilled in deploying GA and UTM tracking codes to optimize conversion rates for each product. 7. Expert in SEO techniques including website code optimization, detailed content analysis, user intent analysis, and achieving a top 3 ranking for SEO keywords with a 100% success rate. 8. Familiar with various front-end and back-end web technologies and architectures, able to assist in implementing a "fast lead generation" framework planning and design without loss. 9. Corporate financial business VBA design and planning to achieve rapid and optimized PoC business processes. 10. Corporate financial business RPA planning and design, utilizing UIpath to establish automation robots to enhance operational efficiency and reduce operating costs within the bank.
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Product Manager

oct. 2020 - juil. 2021
10 mos
Joined SUNIX Technology in October 2020 as a Software Innovation Project Manager within the Product Management Department. My role focused on guiding the company through the planning and design of a cutting-edge edge computing platform. This effort included incorporating the latest IoT framework, EdgeX, along with NODE-RED, a low-code programming environment, to facilitate rapid adoption of edge computing technologies among our clients. Key Responsibilities: 1. Edge Computing Architecture Planning: Combined Santai's hardware with the newest edge frameworks to create comprehensive edge computing solutions. 2. No-Code Environment Strategy: Implemented NODE-RED to offer a seamless, code-free experience in edge computing for our clients. 3. Edge Market Research and Competitive Analysis: Identified and articulated our product's competitive edge in the market by leveraging both software and hardware enhancements to bolster its competitiveness. 4. Edge Computing Platform Kit Development: Designed easy-to-deploy edge computing starter kits, enabling straightforward upgrades from traditional computing systems to edge computing specifications.
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Blockchain PM/Researcher

nov. 2018 - oct. 2020
2 yrs 0 mos
My role encompassed: 1. Market Research: Conducting comprehensive market research on blockchain products, analyzing market trends, and devising strategies for future development and cross-disciplinary integration. 2. Cost Analysis: Optimizing blockchain cloud usage fees and conducting detailed analyses of project manpower costs to ensure economic efficiency. 3. Product Planning: Crafting Product Requirement Documents (PRDs) for blockchain initiatives, and planning applications for blockchain in financial services, including innovations in supply chain finance, insurance, and the development of cross-disciplinary blockchain financial services architectures. 4. Customer Support: Providing project coordination and support to the subsidiaries of the financial holding company, banks, and group-affiliated enterprises, ensuring seamless integration and implementation of blockchain solutions. 5. Project Execution: Managing development teams and overseeing the scheduling and control of blockchain project timelines to ensure timely completion and adherence to project goals. 6. Data Analysis: Leveraging blockchain for comprehensive commercial data analysis to enhance customer experience and improve the rate of case adoption. 7. Blockchain Architecture Technology Research: Investigating and planning for the incorporation of blockchain technologies, including Ethereum, Hyperledger Fabric, R3 Corda, and privacy technologies like multi-party computation, trusted execution environments, and zero-knowledge proofs, into existing business models. 8. System Stress Testing and Performance Monitoring: Designing stress test architectures for blockchain systems and monitoring performance to guarantee that it meets the specific needs of subsidiary business scenarios. 9. Business Development: Identifying and establishing strategic alliances with blockchain partners, finalizing cooperation plans, and broadening the scope of application scenarios to drive innovation and growth.
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Project Manager

oct. 2016 - juil. 2018
1 yr 10 mos
Core Responsibilities: 1. Market Research and Trend Analysis Executed comprehensive market research to assess trends, future market directions, and competitive landscapes in the networking, gaming, and storage peripheral sectors. Accurately forecasted annual market growth and sales volumes, identifying competitive market positions. 2. Financial Analysis and Cost Management Performed detailed analyses of costs throughout various product development stages (EVT, DVT, PVT), pinpointing opportunities for cost reduction. Assessed ROI to ensure products met financial targets and utilized cost insights to estimate market-appropriate pricing strategies. 3. Product Strategy and Innovation Engineered thermal management solutions and collaborated on design to fulfill customer needs effectively. Spearheaded product scenario planning for key technology expos and tailored product specifications to meet market requirements with a keen eye on cost optimization. 4. Project Execution with PLM and GanttProject Leveraged Project Lifecycle Management (PLM) and GanttProject tools to streamline planning, execution, and management of product development cycles, ensuring projects adhered to timelines and met quality standards. Developed and implemented efficient project schedules, including rapid adjustments for exhibition deadlines and supply chain challenges, ensuring agile project management. 5. Global Client Engagement Facilitated detailed product presentations for international clients, aligning product specifications with their expectations and responding to RFQs with strategic project proposals. 6. Strategic Reporting and Decision Making Provided insightful reports on market trends and product opportunities in emerging sectors such as wireless charging and gaming accessories, guiding senior management in strategic decision-making.
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Data Visualization Designer

juin 2014 - juin 2015
1 yr 1 mo
In 2014, I joined Systex Corporation as a Senior System Designer. My key contributions included: 1. Designing the M Factory data analysis platform and a Splunk data analysis app, leveraging Python Django and D3.js for visualization. 2. Integrating my prior experience with Matplotlib GUI and model design from the semiconductor industry into our business intelligence solutions. 3. Providing in-depth customer behavior analysis to accurately grasp customer trends. 4. Extracting valuable insights from extensive customer data to swiftly respond to market demands and strengthen our business strategy.
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Field Application Engineer

Renesas Electronics
Temps plein
oct. 2011 - mars 2014
2 yrs 6 mos
Joined Renesas Electronics in 2011 as a Server Power IC FAE and PFC IC FAE, focusing on: ☑Serving as the liaison for Japanese and Taiwanese customers in server power design, facilitating training in Japan, and aiding in the development of next-gen server motherboards and high-end gaming graphics card power designs utilizing the microcontroller-based expandable power supply system solution R2A30521NP (covering VR11, VR12, and VR12.5). Ensured customer design requirements were communicated back to Japan for reference. ☑Guiding customers through the Engineering Validation Test (EVT), Production Validation Test (PVT), and Mass Production (MP) processes, offering advice, on-site support for testing and concerns, and aiding in automated testing and GUI monitoring design. Kept in constant communication with Japanese PM/RD to ensure customer satisfaction. Customer Service Achievements: ☑ Adjusting client-side circuit parameters. ☑ Creating circuit models based on customer needs and assisting with analysis. ☑ Tracking and recording customer failure data across all production stages and developing models to address these. Applied Research Contributions: ☑Investigated the latest Power MOSFET/IGBT system models and designs (SIMPLIS) from Japan. ☑Explored circuit system model design using MATHCAD and Python's NumPy/Scipy to minimize failure rates during production phases. Notable Successes: ☑ Successfully integrated designs into mass production platforms such as Intel X79 and Intel Z87, earning the Renesas World Wide First Design In award (R2A30521NP). ☑ Supported customers in the PFC power supply sector for TVs and 3D projectors, including parameter design, circuit modeling, on-site support, and establishing testing and verification systems. Achieved successful design-ins with PFC ICs R2A20113 (single) and R2A20117 (Interleave).

Education

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Master of Science (MS)
Electronic Engineering
2008 - 2010
Description
I earned my master's degree from the Graduate Institute of Electrical Engineering at National Cheng Kung University, focusing primarily on the design of high-efficiency, soft-switching power converters. My thesis, titled "Zero-voltage-transition auxiliary circuit with dual resonant tank for DC–DC converters with synchronous rectification," delved into the development of an auxiliary circuit featuring zero-voltage switching, equipped with a dual resonant tank and synchronous rectification mechanism. This work was patented in Taiwan under Patent No. 201233024.

Licenses & Certifications

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TOEIC 810

TOEIC
Issued juil. 2010
No Expiration Date