- Lead the execution of TikTok campaigns (e.g., NPD & Awareness campaigns) to achieve specific brand objectives. - Manage and expand the TikTok affiliate program, aiming for GMV targets - Plan and execute brand events like NPD Event with effective influencer (KOL) engagement and seamless execution - Drive monthly digital partnerships across various categories to foster brand synergy and maximize brand exposure.

- Conduct daily research to identify Key Opinion Leaders (KOLs) across various social media platforms and blogs. - Construct and execute a comprehensive end-to-end KOL campaign, encompassing strategy development, influencer selection, content creation, engagement tactics, and performance analysis. - Oversee the Profit and Loss (P&L) aspects of over 400+ daily KOL-related activities, including budget allocation, expense tracking, and financial analysis. - Coordinate new product launches by ensuring a uniform presence in key media categories through consistent press coverage.

- Sub: Journalism of Development - Strengthen concepts introduced in the main lecture by conducting one-on-one or small group reviews with students, consisting of 20+ participants. - Assist the main lecture by managing record-keeping tasks, including monitoring attendance and computing grades accurately. - Provide supervision and guidance to students during practical classes to ensure a productive learning experience.

- Conduct extensive research to identify Key Opinion Leaders (KOLs) across various digital platforms, aiming to cultivate robust brand experiences. - Compile a database featuring 300+ Key Opinion Leaders (KOLs) and influencers, incorporating a budget plan and anticipated outcomes for potential partnerships. - Conceptualize, execute, and oversee campaigns while strategizing influencer and Key Opinion Leader (KOL) marketing approaches.

- Efficiently led and supervised a team comprising over 70+ individuals to successfully execute the project. - Managed all facets of project details, from initial planning to seamless execution. - Achieved over 3,000+ views on YouTube and amassed more than 4,000+ followers on Instagram

- Possess a sponsorship database containing 50+ entries from diverse industries. - Identify prospective networking partners and sustain strong relationships. - Overseeing and maintaining a database to track progress until achieving successful outcomes. - Generate a comprehensive sponsor benefits package within the sponsorship proposal, draft an agreement letter, and prepare an invoice for sponsorship services. - Effectively partnered with three distinct companies (Property Agent, Stationery, and Edutech) in successful collaborations.