⭔ Established Career Guidance for Students
・Designed the branding for both the Podcast and Career Center.
・Launched mini website with over 3000+ views in 4 months.
・Launched academic podcast across major platforms to achieve 300+ listenership per episode.
・Adapted podcast into written columns for high schools across Taiwan with 1,000+ views.
⭔ Curated International Conference during COVID-19 in Taiwan
・Spearheaded the organization of the largest international language teaching conference, managing over 82 presenters and 380+ attendees across 15 countries.
・Established communication with 3 renowned international keynote speakers, ensuring a seamless event experience.
・Directed a team of over 100 students from the Dept. of AFL, ensuring operational efficiency.
・Curated branding and promotional materials, including merchandise, billboards, and social media content, reaching 5,000+ views and 550+ engagements.
⭔ Curated Academic Expo
・Managing 100+ attendees from over 30 Taiwanese universities.
・Developed and executed digital marketing campaigns, achieving 26,000+ views on social media.
・Coordinated the schedule for 14 presenters, ensuring content delivery.
・Produced promotional content, including interviews with MA students, yielding a comprehensive promotion video with 100+ views.
⭔ Boosted MA Applicant Numbers and Facebook Fanpage
・Digital marketing initiatives securing 27,000+ views and 800+ engagements.
・Significantly increased the application rate by 230%.
・Overhauled promotional content for both undergraduate and graduate programs
・Formulated an innovative "5-Year Bachelor + Master's Program" to attract potential candidates.
・Rebranded and managed the official fanpage, resulting in amplified outreach by 250% compared to the same period.