During my tenure in the Sagacity BU, as an Experience Designer, I am committed to ensuring the user value and complete user experience of our products. I focus on three core responsibilities: verifying the user value of product concepts, planning complete product experience requirements, and verifying and validating product experience. I ensure that our products are valuable and easy to use for users. During the design process, I value deep collaboration with the team to ensure that our design goals are aligned with the company's business goals.
I promoted the dual-track agile development model in the BU, and led multiple user interviews, usability tests, and other user research activities to obtain user feedback, effectively validating our design solutions and building user confidence in our products. I established and continuously updated the “Enjoy” Design System and design asset library to ensure consistency in design and front-end development.
I have led the redefinition of the cooperation model with upstream and downstream partners and related SOP processes. A design component specification workshop is held every quarter to help accelerate collaboration and coordination across cross-functional teams and reduce rework in design and development. In addition, through daily design sharing, I help and guide team designers to jointly improve their design capabilities and provide users with a better product experience.
Main Achievements:
1. I organized and led the experience reconstruction project of Network Topology, successfully promoting the conversion and order placement of customers.
2. During the design process of the minimum viable product (MVP) for the "Enjoy" mobile, responsible for product information architecture design, user story map, prototype design, and value verification.
3. I led the team to build the Design System of the “Enjoy”, and accumulate the design asset library for the business.
4. Establish UCD internal experience design process SOP.