* Category Establishment and New Brand Introduction, Supplier Development, Distributor Development, Marketing and Branding Support, Team Building and Management. 1. Spearheading category establishment, brand sourcing, distributor development and team expansion across Taiwan's construction and MRO sectors. 2. Launched 46 new SKUs in 2023–2024 across power tools and chemicals, generating NT$20M forecasted revenue with margins exceeding 40–60%. 3. Defined divisional direction by integrating Voice of Market (VOM) and Voice of Customer (VOC) to drive strategy. 4. Expanded sales channels with key B2B clients including hotel chains and education groups, and initiated partnerships with FMCG and industrial distributors. 5. Oversaw e-commerce operations and digital campaigns through Line Official Account to boost market penetration.

* Strategic Alliance with Distributor, Channel Management, Business Management & Development, Budget Plan & Control, Construction Team Management. 1. Management & development of Euro auto, local bike customers with an annual turnover of NT$18M. (1) Leading construction team for VW、VOLVO、McLaren、Porsche and Audi workshop. (2) Successfully developed MG Yilan cabinet system business, and established relationships with Tesla body shop distributor and Sime Naviby KIA. (3) SYM hand tool system business development and new system introduction. 2. Strategic alliance with oil dealers to contribute to business growth through their expertise in auto channels. 3. Systematic calculation which benefits to quotation analysis and P&L management.

* Distributor Management and Development, Marketing Support for BNQ and MOMO, Business Strategy, Category Management, Sales Coaching and Product Training. 1. Auto and industrial business management – IRWIN hand tool series (profit 45%)、LENOX cutting series (profit 50%) and Stanley auto/DIY series (profit 40%). (1) Loyalty Program: Successfully attracted 28 top hardware stores to join the program and generate $370K in revenue. 2. Stanley、FACOM aero tool (Profit 60%)、PROTO aero tool (Profit 60%) business development. (1) Successfully introduced 3M dealers to SBD and as a SBD distributor in Q4 ’19. (2) Led SBD aerospace distributors to Apex Flight Academy and success to build up the business relationship. 3. StanleyBlack&Decker branding on e commerce business. (1) Cooperated with the popular hardware broadcaster "Chubby Dewei Power Tools Family" to carry out brand promotion and product introduction in the channel.

• Wifi solution mechanical dock project management: HP, Lenovo, NEC. - Success to meet HP marketing team request of Bluejay project and highlighted my contribution in ’17 Q3 QBR meeting. • New travel hub series product project development and management. -‘17 Q2 Initiate new product project “power dock” and success to introduce the prototype to potential customer in ’18 Q2 – HP, Lenovo.

• HUD(Head Up Display) and wireless charging solution business maintain and explore In charge of Taiwan, China, Korea customers and business exploration. Listed as below: - Taiwan: Haitec Taiwan - China : Greatwall Motor Corp., BAIC Motor Corp., DPCA Automobiles Corp., CAPSA Automobiles Corp. • Aftermarket channel explore in China Explore new channel and distributor with my ex-colleagues or business development. - Liuho Shanghai for Ford aftermarket channel. - 3M China and Hoyu Shanghai

1. Honors in 3M Taiwan Awarded as the member of 3M Star Club in ’10 and ’11. Winner of 3M APAC Auto Aftermarket Business Strategy Campaign in Q3, ’11. 2. Product management in 3M Automotive Aftermarket Division Product management and development: NPI 10 auto series products (profit target aimed above 40%) per year, in order to enrich product line, improve profits, and expand business through penetration strategy. 3. Achievements: (1) Automotive Key Accounts: - Hotai Automobile: Successfully introduced 3M Refinishing Solutions in Q4 ’12. - Mercedes Taiwan: Introduced 3M AAD premium grinding and painting solutions. - Ford : Successfully introduced 3M air purifier and benefit to Ford AM business. (2) Modern trade: - Carrefour, RT-Mart, A-Mart: Successfully implemented "buy 1 get 1 free" project (profit 30%) of the best sellers and achieved 30% YOY growth in ’09. - PChome and Yahoo: Due to good relation maintain with buyers and benefit to the execution of programs, successfully had YOY 240% business growth in '10.

• Responsible for government project of Industrial Development Bureau and Bureau of Foreign Trade: Survey for global auto and auto electronic industries information then make the strategy for the authority. • Research of automotive electronic industry in Taiwan and to build up the database for public and sectors.

* Data Analysis, Project Management, Interview Plan with COOs/Senior Managers, Budget Plan and Control. Channel Marketing, Marketing Research, Launch Program and Execution. - Achievements in China Motor: 1. Mitsubishi imported car marketing: Successfully held the Lancer EVO and Pajero Rally King new car launch, RV 4x4 Family Day, Yahoo Lancer EVO online new car launch and Mitsubishi imported car exhibition program for Taiwan Auto Show. 2. Lancer EVO RALLIART auto part launch: Cooperated with MOLife and promoted RALLIART products in Taiwan market.