As senior executive who oversees a company's daily business operations and administration. Leading and implementing business strategies and optimising the organisation's operational capabilities.

Lead strategic partnership and sales of demand product between ayoconnect and Financial Institutions partner: - Banking - Fintech - Insurance

Responsible for the management of the SME portfolio and coordination of all the relevant products, services and resources to achieve the agreed targets and profitability of the sector. Managing 3 sub division SME Business: - Telesales (online) - Field Sales (offline) - Supply Chain Financing

Managed all marketing and business development activities in Indonesia, including developing strategic marketing plans, generating new business opportunities, liaising with regulatory bodies, building client partnerships, executing market strategies, managing key partnerships, expanding growth through extension partners, and assisting international clients in entering and growing in the Indonesian market.

Expanded the Gopay cashless payment ecosystem across Indonesia by developing strategies, negotiating with local governments and financial institutions, and establishing key partnerships to manage various payments in regions such as DI Yogyakarta, Papua, Maluku, Sumatera, and Kalimantan.

Reported directly to the CEO on all business pipeline and partnerships, established partnerships with superlenders including private investors, banks, and multifinance entities, developed a network operation and peer-to-peer lending ecosystem in North Sumatera, East Java, and South Sulawesi, and managed relationships with OJK and the Central Bank to ensure all licenses were approved and registered.

Expanded the Loan Market network and business partnerships by successfully managing partnerships with 12 banks, multifinance, and other financial services within 1.5 years, recruiting and maximizing the potential of approximately 150 Loan Advisers within a year, developing and achieving sales goals (total gross commission of approximately IDR 100 million per year from total booking loans of approximately IDR 10 billion per year), expanding operations to Bandung, Surabaya, and Surakarta, training personnel, mentoring and evaluating Loan Advisers, collaborating with management on sales goals, planning, and forecasting, and providing feedback to the GM and CEO.

Achieved quality growth with corporate clients by successfully increasing the volume of new business for Voluntary Solutions products across various channels, managed the Life In Group product and direct debit payments, developed new products for Corporate Solutions including Asuransi Voluntary Plus, HealthPro, and HealthPlus, and supported the Partnership Distribution channel in selling Corporate Solutions products to existing bank partners such as BCA, CIMB, Citibank, Commonwealth Bank, and Bank Woori.

Maintained business relationships between CIMB Niaga and affluent real estate developers, explored potential customers for mortgage loans, supported marketing programs to achieve targets, ensured effective communication and understanding of programs among property agents, realty developers, customers, and internal sales teams, socialized mortgage programs from head office to branch sales and support teams, monitored the workflow of document administration from developers to the bank, and maintained tracking, reporting, and audit requirements.

Develop a comprehensive product strategy for mortgage loan businesses, including benchmarking pricing, creating tactical programs for key stakeholders, and analyzing marketing communication efforts to drive success in the competitive market.