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Yifan Yu
EEMEA E-Commerce Lead (One PC)
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Yifan Yu

EEMEA E-Commerce Lead (One PC)
A seasoned professional with 15 years in ICT and E-Commerce, including 8 years in sales and business development, 2 years in software development, and 5 years in digital and E-Commerce strategies. Key Strengths: Strategic Goal Setting and Result Orientation: Expert in helping organizations identify and achieve critical success factors, establishing short-term, long-term goals and deliver results. Client-Centric Solutions: Skilled in understanding client business goals and providing innovative solutions that exceed expectations. Leadership and Mentorship: Experienced in training and mentoring sales teams, enhancing skills and building confidence for sustained success. Holistic Software Expertise: Proficient in software planning, program management, UX enhancement, and business intelligence, utilizing data analysis for informed decision-making and optimal outcomes. Join me in leveraging technology, commerce, and strategy to drive success and innovation. Proven track record of delivering impactful results.
ASUS
National Chengchi University
新北市, 台灣

Featured Resume

Uploaded on Jun 13th 2024

Professional Background

  • Current status
    Employed
    Open to opportunities
  • Profession
    Account Manager
    Sales Team Lead
    Marketing Development
  • Fields
    Computer Networking
    Consumer Electronics
    Ecommerce
  • Work experience
    10-15 years (10-15 years relevant)
  • Management
    I've had experience in managing 5-10 people
  • Skills
    Business Development
    Communication
    Account Management
    Ecommerce
    Customer Centric & Data Driven
  • Languages
    English
    Fluent
    Chinese
    Native or Bilingual
  • Highest level of education
    Master

Job search preferences

  • Desired job type
    Full-time
    Interested in working remotely
  • Desired positions
    Business Development / Product Manager / Product Marketing/ Strategy Manager
  • Desired work locations
    New Taipei City, Taiwan
    Taoyuan City, Taiwan
    Taipei City, Taiwan
    Taiwan
  • Freelance
    Non-freelancer

Work Experience

EEMEA E-Commerce Lead (One PC)

Jun 2021 - Present
EEMEA Expansion: Established the EEMEA E-Commerce team and developed strategies with local countries, driving alignment with company goals. Team Management: Managed 10 country teams, achieving over 120% YoY growth and fostering a high-performance culture. E-Commerce Launches: Launched official E-Commerce sites in 9 EEMEA countries, ensuring successful market entry and growth. Business Transformation: Led innovative projects like ESD sales, omni-channel integration, private stores, and SEO/SEM optimization. Digital Transformation: Enhanced SEO/SEM, membership strategies and supported data-driven decisions to advance the company’s digital transformation. Joining ASUS, I played a crucial role in driving E-Commerce growth and digital transformation.

E-Commerce Solution Planning Director, New Retail

Feb 2019 - Jun 2021
2 yrs 5 mos
Taipei City, Taiwan
Pioneering Value Creation: Generated value through innovative E-Commerce solutions and data-driven, customer-centric marketing strategies. Global E-Commerce Expansion: Supported APAC/EEMEA GMs in launching E-Commerce sites in 5 countries and led Direct-to-Consumer (D2C) business strategies. Talent Growth and Operational Optimization: Collaborated with country teams and HQ to nurture talent, streamline operations, and enhance marketing efficiency, fostering continuous improvement and professional development.

Product/Market Development Manager

Jan 2015 - Feb 2019
4 yrs 2 mos
Taiwan
Software Planning and Program Management: Led Android/iOS software projects (ASUS Browser, ASUS Market, iChannel), achieving over 10 million MAU and enhancing user experience. Data-Driven UX Enhancement: Refined UX design and product targeting through data analysis, increasing in-app revenue and app ratings. Market Penetration and Collaboration: Managed smartphone product launches in APAC, supporting pricing, channel, and marketing strategies for successful entry. Efficient Channel Management: Improved channel management system, saving costs and optimizing efficiency in collaboration with sales teams. Strategic Business Intelligence: Implemented data-driven strategies for business intelligence and sales system planning, aligning with organizational goals.

Senior Sales Manager

Nov 2009 - Dec 2014
5 yrs 2 mos
Taiwan
Wireless Network Solution Expertise: Led a team of 4 members at 4ipnet, specializing in secure Wi-Fi solutions. Territorial Business Development: Achieved significant growth: 300% in TW, 250% in HK, and 200% in the UK. Strategic Partnership Building: Developed key partnerships and closed the first five-star resort project with Chunghwa Telecom in Taiwan. Market Expansion in Hong Kong: Replaced an ineffective partner, resulting in 250% revenue growth and doubled yearly revenue for a new distributor. European Market Breakthrough: Secured projects with Nando’s and established key accounts in the UK, demonstrating 4ipnet’s capabilities.

Education

Master’s Degree
Computer Science
2005 - 2007
Description
Skills: 軟體解決方案 · 商務英文 · 英文 · 客戶滿意度 · 客戶參與 · 嵌入式軟體
Bachelor of Engineering (BEng)
Computer Engineering
2002 - 2005

Licenses & Certifications

LinkedIn
Issued Jan 2021
No Expiration Date
LinkedIn
Issued Jan 2021
No Expiration Date
LinkedIn
Issued Jul 2020
No Expiration Date
LinkedIn
Issued Jul 2020
No Expiration Date
LinkedIn
Issued Jul 2020
No Expiration Date
LinkedIn
Issued Jul 2020
No Expiration Date
LinkedIn
Issued Jul 2020
No Expiration Date
LinkedIn
Issued Jul 2020
No Expiration Date
LinkedIn
Issued Jul 2020
No Expiration Date