Search resumes and take the initiative to contact job applicants for higher recruiting efficiency. The Choice of Hundreds of Companies.
過去的工作經驗有:
1. 數位轉型專案執行與系統導入,在諾華導入Veeva Vault系統與Line官方帳號
2. CRM客戶行為分析與市場區隔,分析客戶線上行為並將客戶分群(Segmentation)
3. 數位行銷,透過Google Analytics優化官方網站的UI/UX與網頁動線設計
• Digital Transformation Project Lead: Implement Spotme for event management based on design thinking
• Data Analytics: Identify the best email sending time by business units and non- email preferred customer list
• Introduce Omni-channel concept to all Taiwan Zuellig Pharma employees during yearly meeting in 2023 Jan
• Defined digital channel calculation formula and KPIs with sales and marketing teams for monitoring
• Proposed the new way for generating customer persona with less resources, had accepted by Regional team
• Support all Taiwan Zuellig Pharma brand managers on 2024 Brand Plan- digital tactics parts
• Join Sales team on collecting customer feedback during Face-to-Face joint calls monthly
十二月 2022 - 五月 2023
• Email marketing analytics: suggest better layout, subjects and time to send emails based on data analytics
• Project owner of Veeva Vault implementation, the internal system for email management in Taiwan
• Project owner of launching Line Official Account, and optimized Line with Sales team based on user needs
• Member of Taiwan Digital Committee for censoring internal all Taiwan digital related projects quarterly
• Trainer and System Admin of Novartis Digital channels- Veeva Vault, Line Official Account, Shaman
七月 2020 - 十一月 2022
• SEO- Increase online exposure of BenQ India campaign website to discover potential business customers
• Paid search- generated $20k USD revenue by $700 USD for Google Jamboard hardware in Europe
• Content marketing- suggest the high value keywords for content generation team based on SERPO result
• Implement the feasibility experiment of applying E-Commerce Business website in BenQ US
六月 2019 - 六月 2020
2017 - 2018
• Relevant Coursework: Predictive Analytics / Big Data and Consumer Analytics / Marketing Strategy
• Dissertation: The influence of weather, holiday and weekday on retail sales in the U.S.: the case of Walmart
2011 - 2016
• Relevant Coursework: Marketing Management / Cross- Culture Communication / International Economic
Technical Skills:
Salesforce, Microsoft Power BI, Tableau, Microsoft Office, ArcGIS, HTML, Python, R, MySQL, Google Analytics, Google Ads, Veeva CRM, Veeva Vault, Eloqua, Shaman
過去的工作經驗有:
1. 數位轉型專案執行與系統導入,在諾華導入Veeva Vault系統與Line官方帳號
2. CRM客戶行為分析與市場區隔,分析客戶線上行為並將客戶分群(Segmentation)
3. 數位行銷,透過Google Analytics優化官方網站的UI/UX與網頁動線設計
• Digital Transformation Project Lead: Implement Spotme for event management based on design thinking
• Data Analytics: Identify the best email sending time by business units and non- email preferred customer list
• Introduce Omni-channel concept to all Taiwan Zuellig Pharma employees during yearly meeting in 2023 Jan
• Defined digital channel calculation formula and KPIs with sales and marketing teams for monitoring
• Proposed the new way for generating customer persona with less resources, had accepted by Regional team
• Support all Taiwan Zuellig Pharma brand managers on 2024 Brand Plan- digital tactics parts
• Join Sales team on collecting customer feedback during Face-to-Face joint calls monthly
十二月 2022 - 五月 2023
• Email marketing analytics: suggest better layout, subjects and time to send emails based on data analytics
• Project owner of Veeva Vault implementation, the internal system for email management in Taiwan
• Project owner of launching Line Official Account, and optimized Line with Sales team based on user needs
• Member of Taiwan Digital Committee for censoring internal all Taiwan digital related projects quarterly
• Trainer and System Admin of Novartis Digital channels- Veeva Vault, Line Official Account, Shaman
七月 2020 - 十一月 2022
• SEO- Increase online exposure of BenQ India campaign website to discover potential business customers
• Paid search- generated $20k USD revenue by $700 USD for Google Jamboard hardware in Europe
• Content marketing- suggest the high value keywords for content generation team based on SERPO result
• Implement the feasibility experiment of applying E-Commerce Business website in BenQ US
六月 2019 - 六月 2020
2017 - 2018
• Relevant Coursework: Predictive Analytics / Big Data and Consumer Analytics / Marketing Strategy
• Dissertation: The influence of weather, holiday and weekday on retail sales in the U.S.: the case of Walmart
2011 - 2016
• Relevant Coursework: Marketing Management / Cross- Culture Communication / International Economic
Technical Skills:
Salesforce, Microsoft Power BI, Tableau, Microsoft Office, ArcGIS, HTML, Python, R, MySQL, Google Analytics, Google Ads, Veeva CRM, Veeva Vault, Eloqua, Shaman