Avatar of Jen Liao.

Jen Liao

Cofounder & CMO at Hikingbook
Co-founder and CMO at Hikingbook. Entrepreneur, marketer, copywriter,outdoor lover. Proven skills in product marketing, marketing and growth strategies, product management, UX copywriting, and customer success.
Logo of Hikingbook 登山書股份有限公司.
Hikingbook 登山書股份有限公司
Logo of 國立臺灣大學.
國立臺灣大學
Taipei, 台灣

Skills

Marketing strategy
Marketing planning
UX copywriting
Copywriting
Market analysis
Data analysis
Customer success
project management
product management
SEO
Apple Search Ads
Google Ads

Languages

English
Native or Bilingual
Japanese
Beginner
Spanish
Beginner

Work experiences

Logo of Hikingbook 登山書股份有限公司.

共同創辦人兼行銷總監

Hikingbook 登山書股份有限公司
Full-time

Mar 2019 ~ Present
Taipei City, Taiwan

Educations

Logo of 國立臺灣大學.

國立臺灣大學

Master of Arts (MA)
外國語文學系

2008 - 2012
Logo of 國立台灣大學.

國立台灣大學

Bachelor of Arts (BA)
外國語文學系, 財務金融學系

2002 - 2007